Windel Expands In Belgian Pralines With The Chocolate Family Acquisition

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Germany’s Windel Group is expanding its Belgian chocolates portfolio pinch nan acquisition of The Chocolate Family (TCF).  

Financial position of nan transaction were not disclosed.  

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Family-owned Windel Group said successful a associated connection that nan tie-up will create a “one-stop shop for customers seeking Belgian premium chocolates”, while “strengthening” its opinionated successful nan world market. 

Fred Windel, CEO of nan Windel Group, added: “With The Chocolate Family, we are expanding our portfolio and bringing together nan champion of nan Belgian cocoa world nether nan tile of nan Windel Group.” 

Founded successful 1972, TCF produces a scope of Belgian pralines, including nan Ickx and Pralibel brands.  

It employs much than 200 group crossed 2 Belgium sites successful Essen and Vichte, and operates respective shops successful Germany and nan Netherlands. 

TCF supplies products globally to unit outlets and awesome unit chains, Windel Group noted. 

CEO Ellen Huurman and Sjaak Huurman, who is caput of income astatine TCF, said: “The Windel Group is nan perfect partner for us. Their complementary merchandise scope and innovative strengths perfectly align pinch our vision.” 

They will stay astatine nan helm of TCF, which will run autonomously arsenic portion of nan Windel Group. 

TCF will activity pinch Belgian cocoa shaper Kim’s Chocolates, different Windel Group company. 

Included successful TCF’s group up are nan Dragee and Rosenberg business units. 

Dragee caters to nan Dutch market, supplying bakeries and speciality retailers pinch confections produced by Ickx and Pralibel.  

Rosenberg focuses connected sourcing confectionery from astir nan globe, specified arsenic Italian nougat and Irish fudge.  

In addition, Rosenberg markets an extended scope of products manufactured wrong TCF’s ain facilities, disposable either nether nan Rosenberg explanation aliases arsenic private-label offerings. 

Combined, Windel Group and TCF will employment much than 800 group pinch a associated turnover of much than €250m ($289m).