Uganda Launches Inaugural Tourism Roadshow In Mauritius To Promote Gorilla Trekking And Adventure Tourism

Published on October 4, 2025

An breathtaking measurement toward enhancing tourism ties betwixt nan 2 countries was taken connected Friday erstwhile Uganda launched its first-ever tourism roadshow successful Mauritius. The extremity of nan roadshow, From Paradise to The Pearl, is to tie successful able Mauritius visitors by showcasing Uganda’s unique recreation experiences, specified arsenic its abundant earthy biodiversity and nan world-famous gorilla trekking experiences. The Uganda High Commission successful Dar es Salaam organized nan two-day event, which was held astatine nan Hennessy Park Hotel successful Port Louis. This task is simply a constituent of Uganda’s larger economical and commercialized diplomacy program, which intends to fortify bilateral ties and capitalize connected nan complementary tourism industries of nan 2 countries.

Aims and Objectives of nan Roadshow

The superior extremity of nan tourism roadshow was to beforehand Uganda arsenic a top-tier leisure destination for Mauritian tourists. By focusing connected Uganda’s earthy beauty, wildlife, and escapade tourism, nan arena sought to broaden Mauritius’s accepted luxury formation edifice marketplace to see Uganda’s chopped offerings, specified arsenic safaris and nan opportunity to sojourn endangered upland gorillas. The roadshow besides served to found a strategical business betwixt Uganda and Mauritius, aimed astatine diversifying nan tourism markets of some countries.

Uganda’s tourism manufacture has important imaginable for growth, pinch a wide scope of unsocial attractions that cater to various tourer interests, from quality lovers and escapade seekers to taste enthusiasts. This business presents an fantabulous opportunity to shape a sustainable model that tin use some countries by facilitating accrued travel, trade, and taste exchange.

Key Attendees and VIP Engagement

The roadshow was attended by a high-level delegation from Uganda, led by nan Minister of State for Tourism, Wildlife, and Antiquities. Also coming were nan Uganda High Commissioner to Mauritius and officials from nan Uganda Tourism Board. The delegation emphasized Uganda’s readiness to collaborate pinch Mauritius successful enhancing tourism.

During nan event, Ambassador Fred Mwesigye, representing nan Uganda High Commission, stressed that some countries guidelines to use from a well-structured tourism framework. By combining Mauritius’s expertise successful luxury formation resorts and marine tourism pinch Uganda’s singular wildlife safaris, nan business has nan imaginable to create a highly marketable tourism product.

Highlighting Uganda’s Tourism Attractions

One of nan standout features of nan arena was nan immersive usage of Virtual Reality (VR), which allowed attendees to acquisition Uganda’s breathtaking landscapes from nan comfortableness of nan venue. The VR exertion transported guests to cardinal Ugandan tourism sites, including nan Murchison Falls and Bwindi Impenetrable National Park, location to nan iconic upland gorillas. This innovative attack gave Mauritian attendees a glimpse of nan earthy natural beauty that Uganda has to offer, sparking greater liking successful nan country’s tourism potential.

In summation to VR experiences, attendees were treated to integrated Ugandan java and section thoroughfare food, specified arsenic nan celebrated “rolex” (an omelet wrapped successful chapati). These taste experiences were designed to immerse guests successful nan Ugandan measurement of life, allowing them to prosecute pinch nan country’s rich | traditions and flavors.

Exploring Bilateral Cooperation and Market Diversification

Minister Mugarra of Uganda underscored nan value of this inaugural successful fostering communal tourism growth. He noted that earlier nan COVID-19 pandemic, complete 1,000 Ugandans were visiting Mauritius each year, but this number had decreased importantly since nan onset of nan pandemic. Minister Mugarra expressed dream that done accrued collaboration betwixt circuit operators, these numbers could beryllium revived, benefiting some countries.

Mauritius, known for its luxury resorts, has nan imaginable to pull galore Ugandans seeking an land getaway, and Uganda’s authorities has identified this arsenic an opportunity to build a sustainable tourism exchange. In his remarks, nan curate urged Mauritian investors to see nan immense opportunities successful Uganda’s tourism sector, peculiarly pinch regards to safaris and eco-tourism.

Key Role of Air Connectivity

During nan event, representatives from some countries emphasized nan value of improving aerial connectivity to boost tourism. Avihash Teelock, nan Director of nan Mauritius Tourism Promotion Authority, said astir nan request for nonstop formation connections betwixt Mauritius and Uganda, highlighting that aerial links are captious to facilitating easier recreation for tourists. The chat astir amended aerial entree was echoed by Sookun Rajkumar, nan Director for nan African Union astatine nan Mauritian Foreign Ministry, who highlighted that amended connectivity would make Uganda much accessible to Mauritian visitors and vice versa.

Tourism Diplomacy and Future Collaborations

Minister Mugarra’s gathering pinch Mauritius’s Junior Minister of Tourism, Jean Sydney Pierre, reinforced nan value of creating a complementary tourism promotion framework. The 2 ministers agreed that some countries would use from further collaboration and planned to initiate a Memorandum of Understanding (MoU) to formalize their efforts. This MoU would laic nan groundwork for continued practice successful marketing, investments, and tourism improvement betwixt nan 2 nations.

Additionally, nan Uganda Tourism Board’s Quality Assurance Manager, Samora Machel Semakula, emphasized Uganda’s position arsenic nan “Adventure Capital of East Africa.” Semakula besides noted Uganda’s opinionated arsenic nan sixth-ranked state successful Africa for Meetings, Incentives, Conferences, and Exhibitions (MICE). This nickname further highlights Uganda’s entreaty arsenic a destination for some leisure and business tourism.

The Roadshow’s Cultural Impact and Economic Significance

The From Paradise to The Pearl roadshow served not only arsenic a tourism promotion inaugural but besides arsenic a taste exchange, fostering deeper connections betwixt nan group of Uganda and Mauritius. With nan imaginable to boost nan section system and create caller tourism-related occupation opportunities, nan business stands to person important semipermanent benefits for some nations. As nan 2 countries proceed to research avenues for communal growth, nan roadshow sets a promising precedent for further practice successful nan tourism sector.

Conclusion

An important measurement toward enhancing ties betwixt nan 2 countries was taken pinch Uganda’s first tourism roadshow successful Mauritius. The arena created caller opportunities for tourism maturation by highlighting Uganda’s unique attractions, including gorilla trekking, safari adventures, and taste tourism. The early of tourism successful East Africa and nan Indian Ocean region could beryllium drastically changed by this business if location is improved aerial connectivity, ongoing cooperation, and a communal extremity of showcasing each country’s advantages.