Tunisia Sees Over Five Million Arrivals By July Marking Double-digit Growth From 2024 And Positioning The Country For A Record-breaking Tourism Year

Monday, August 4, 2025

Tunisia’s tourism assemblage is witnessing a powerful resurgence successful 2025, pinch complete 5 cardinal visitors by July—driven by rising world demand, beardown location markets for illustration Europe and nan Maghreb, accrued edifice occupancy, and surging tourism revenues. This upward inclination signals a afloat betterment beyond pre-pandemic levels and highlights Tunisia’s increasing entreaty arsenic a apical recreation destination.

Tunisia’s Booming Tourism Sector Sees Double-Digit Growth successful 2025 With Over 5.2 Million Visitors by July

Tunisia’s tourism manufacture is experiencing a singular resurgence successful 2025, driven by surging world arrivals, accrued revenues, and beardown home activity. As of July 20, nan state had welcomed astir 5.297 cardinal tourists, reflecting a 9.8% summation compared to nan aforesaid play successful 2024. This fig besides exceeds nan pre-pandemic benchmark of 2019 by an awesome 16.2%, underscoring nan sector’s betterment momentum and Tunisia’s rising world appeal.

The tourism betterment is not conscionable visible successful visitant numbers but besides successful nan gross generated and jobs supported. In 2024, Tunisia recorded astir 9.7 cardinal tourer arrivals, up from 9.37 cardinal nan erstwhile year. Tourism revenues surpassed TND 7.05 cardinal (approximately $2.2 billion), increasing by 7.8% year-on-year. This assemblage played a pivotal domiciled successful nan nationalist economy, contributing astir 9% to Tunisia’s GDP and supporting astir 400,000 jobs crossed hospitality, transportation, and different services linked to travel.

In 2025, nan capacity continues to impress. Based connected information from nan Central Bank of Tunisia, tourism revenues person already reached TND 3.998 cardinal (around $1.28 billion) by mid-July, showing an 8.2% emergence compared to nan aforesaid play successful nan erstwhile year. Hotel occupancy rates person besides climbed steadily, registering 12.36 cardinal overnight stays—a 7.1% summation year-on-year—with an mean occupancy complaint of 35.3%, which is 2.1 percent points higher than successful 2024.

European travelers stay a ascendant unit successful Tunisia’s inbound tourism. The European marketplace knowledgeable a 10.7% increase, attracting 1.592 cardinal visitors. France continued to beryllium a awesome contributor, posting a 9.6% emergence successful tourer arrivals. The United Kingdom, including Northern Ireland, saw a singular 46.9% increase, while Italy’s numbers roseate by 11.6%. Other notable increases included Switzerland pinch 17.6% maturation and Ireland pinch a monolithic 97% jump, indicating a crisp emergence successful liking from these regions.

Meanwhile, nan Maghreb region besides played a important domiciled successful driving growth. The full number of visitors from nan Maghreb reached 2.748 million—a 9.8% summation from nan erstwhile year. Algeria led this conception pinch 1.459 cardinal tourists, intimately followed by Libya pinch 1.246 million. These neighboring countries proceed to lend importantly to Tunisia’s tourism ecosystem, facilitated by geographical proximity and taste ties.

Beyond these ascendant regions, different world markets are besides showing affirmative trends. The United States registered a 4.9% rise, while Canada accrued by 7.5%. Notably, China posted a 15% maturation rate, reflecting expanding liking from nan Asian marketplace and nan gradual normalization of outbound recreation successful nan post-pandemic era.

Domestic tourism is besides emerging arsenic a important pillar of nan country’s recreation industry. It now represents astir 30% of full tourism activity, showcasing really section travelers are contributing to nan sector’s dynamism. To support this growth, authorities scheme to present a integer edifice booking level specifically for Tunisian citizens. This measurement intends to streamline recreation readying and heighten accessibility for home tourists, particularly during highest seasons and nationalist holidays.

Additionally, tourism-related investments are showing robust momentum. By nan extremity of July 2025, finance intentions successful nan tourism assemblage reached TND 943 million, already surpassing nan full-year full for 2024. This surge reflects investor assurance successful Tunisia’s tourism imaginable and nan government’s continued efforts to amended infrastructure, heighten work quality, and diversify tourism offerings.

The outlook for nan remainder of 2025 is highly optimistic. If existent trends continue, Tunisia whitethorn pull up to 11 cardinal visitors by nan extremity of nan year. This would not only group a caller nationalist grounds but besides people a awesome milestone successful nan country’s post-pandemic betterment journey. The operation of beardown world interest, rising home participation, and expanding financial inflows paints a agleam image for Tunisia’s tourism future.

As Tunisia reclaims its position arsenic a premier destination for sun, culture, and history successful nan Mediterranean region, nan existent trajectory indicates a tourism revival that is not conscionable sustainable but transformative.