Tourism Ireland Hosts Uk Travel Leaders To Boost 2026 Programmes And Regional Growth

Published on September 15, 2025

Ireland precocious welcomed sixteen starring British coach and circuit operators connected a typical fact-finding sojourn organized by Tourism Ireland successful business pinch Fáilte Ireland. This exclusive travel was designed to showcase Ireland’s rich | tourism offering while fostering stronger business ties betwixt Irish suppliers and nan UK’s recreation trade. The sojourn was centered connected a awesome B2B shop successful Limerick, wherever nan British group engaged straight pinch astir forty-eight Irish tourism businesses, building connections for their 2026 recreation programmes.

Strengthening UK–Ireland Tourism Links

The UK remains 1 of Ireland’s astir important tourism markets, and initiatives specified arsenic this item nan collaborative attack being taken to prolong growth. The shop successful Limerick served arsenic a level for merchandise negotiations, itinerary development, and discussions connected really champion to position Ireland’s experiences to British travelers. By inviting operators to research Ireland first-hand, Tourism Ireland ensured that nan recreation waste and acquisition gained a genuine appreciation for nan country’s diversity, quality, and hospitality.

Central to this sojourn was nan ‘twinning’ strategy, which assigns circumstantial overseas markets to peculiar Irish regions. Great Britain has been officially ‘twinned’ pinch some Limerick and Kerry, a move aimed astatine encouraging much visitors from nan UK to recreation beyond Ireland’s better-known hubs and into location destinations. The copy attack reflects Ireland’s committedness to spreading nan economical benefits of tourism much evenly crossed nan island.

Discovering Limerick’s Heritage and Flavour

The circuit began successful Limerick, wherever nan group discovered a move operation of history, culture, and craft. At Treaty City Brewery, they sampled artisanal brews and learned astir Ireland’s increasing trade brew scene. A sojourn to King John’s Castle offered penetration into nan city’s medieval past, while nan Foynes Flying Boat & Maritime Museum brought aviation history to life, showcasing nan era erstwhile Foynes was a pivotal hub for transatlantic flying boats. These experiences underlined Limerick’s expertise to blend practice pinch innovation, offering memorable attractions for world visitors.

Kerry’s Scenic Wonders and Immersive Experiences

From Limerick, nan group traveled to County Kerry, a region synonymous pinch melodramatic landscapes and world-class hospitality. Their clip present was marked by a bid of standout activities, including a vessel travel connected Tralee Bay pinch its panoramic coastal views, and a guided sojourn to nan historical Muckross House, group successful nan bosom of Killarney National Park. The itinerary besides included a Killarney Photo Tour, allowing nan operators to seizure nan earthy beauty of nan area while learning from section photography experts—a modern twist connected accepted sightseeing.

Cork’s Culture and Culinary Delights

The action-packed travel extended into Cork, wherever nan operators knowledgeable a blend of history, gastronomy, and entertainment. Highlights included nan iconic Blarney Castle & Gardens, famed for its legendary chromatic and romanticist gardens, and nan imposing Charles Fort overlooking Kinsale Harbour. A nutrient circuit of Kinsale revealed nan town’s estimation arsenic a culinary capital, while nan Hysterical Histories Cork meal theatre provided an entertaining yet acquisition position connected section history, combining storytelling pinch lively performance.

Beyond nan Main Trail

The familiarization travel besides incorporated different must-see attractions, broadening nan operators’ knowing of Ireland’s tourism landscape. Visits included Bunratty Castle & Folk Park, a surviving history colony that brings Ireland’s past vividly to life, nan Irish National Stud & Gardens successful County Kildare pinch its world-renowned thoroughbred horses, and Glasnevin Cemetery successful Dublin, a tract that connects visitors to Ireland’s analyzable societal and governmental history.

A Blueprint for Regional Tourism Growth

By curating specified a divers programme, Tourism Ireland and Fáilte Ireland ensured that nan operators knowledgeable nan afloat breadth of what Ireland has to offer—from municipality vibrancy and coastal scenery to surviving practice and modern taste experiences. The extremity is not only to animate these circuit operators to characteristic Ireland much prominently successful their 2026 catalogues, but besides to grow itineraries beyond accepted routes.

The twinning inaugural reinforces nan strategy of positioning Ireland arsenic a year-round, multi-faceted destination. With British operators now straight exposed to nan richness of Limerick, Kerry, Cork, and beyond, nan likelihood of these regions being included successful early packages increases significantly.

Looking Ahead

As nan operators return to nan UK, they transportation pinch them a deeper knowing of Ireland’s tourism assets and a renewed enthusiasm for promoting nan destination. Their feedback will straight style nan recreation products offered to British holidaymakers successful nan coming years.

This inaugural demonstrates really targeted familiarization trips tin beryllium powerful devices for world tourism growth. By aligning business networking pinch immersive taste discovery, Tourism Ireland and Fáilte Ireland are ensuring that Ireland remains not only competitory but besides compelling successful an progressively divers world recreation market.