Tourism Authority Of Thailand Enhances Travel Options By Introducing Direct Surabaya–bangkok Flights To Boost Tourism

Published on October 9, 2025

The Tourism Authority of Thailand (TAT) is enhancing recreation options and strengthening bilateral tourism ties by introducing a nonstop formation way betwixt Surabaya and Bangkok. This caller service, launched to meet increasing demand, intends to summation accessibility for Indonesian travelers, peculiarly from secondary cities for illustration Surabaya, which person seen rising liking successful world travel. By offering a much nonstop and convenient recreation option, TAT expects to boost tourism flows from Indonesia, contributing to its extremity of attracting complete 900,000 Indonesian visitors to Thailand successful 2025. This inaugural aligns pinch TAT’s broader strategy to beforehand lesser-known Thai destinations and diversify nan tourism acquisition for Indonesian travelers.

The Tourism Authority of Thailand (TAT) is intensifying its attraction connected nan Indonesian market, 1 of nan largest tourism sources successful Southeast Asia, by targeting secondary cities pinch precocious potential. In collaboration pinch an Indonesian airline, TAT has launched a nonstop formation way connecting Surabaya, 1 of Indonesia’s largest cities, pinch Bangkok, aiming to fortify connectivity and beforehand tourism betwixt nan 2 nations. The caller formation service, which began operating connected October 2, 2025, will tally 4 times a week, further supporting TAT’s eager extremity of attracting complete 900,000 Indonesian visitors to Thailand successful 2025.

Expanding Connectivity to Boost Visitor Numbers

The caller formation route, inaugurated by a awesome Indonesian airline, departs from Surabaya’s Juanda International Airport and arrives astatine Bangkok’s Don Mueang Airport. Operating connected Tuesdays, Thursdays, Fridays, and Sundays, nan way offers a seating capacity of 180. This inaugural complements nan airline’s existing services from awesome Indonesian cities specified arsenic Jakarta, Medan, and Bali, which collectively served complete 310,000 passengers during nan first half of 2025. The summation of nan Surabaya-Bangkok way is expected to bring successful astir 10,000 further visitors to Thailand successful nan last 4th of 2025, further contributing to nan maturation successful tourer arrivals from Indonesia.

TAT’s determination to attraction connected secondary cities successful Indonesia, specified arsenic Surabaya, is portion of a broader strategy to pat into emerging markets wrong nan region. Surabaya, nan superior of East Java, is known for its commercial, cultural, and humanities significance, making it an perfect starting constituent for expanding Thai tourism outreach. TAT’s strategy includes not only nonstop formation connections but besides targeted trading campaigns and cooperative ventures pinch recreation agencies successful Indonesia to beforehand Thai destinations.

Collaborative Marketing Efforts and New Route Exploration

TAT has collaborated pinch nan Indonesian hose for associated trading initiatives, helping raise consciousness of nan caller way and Thailand’s unsocial tourism offerings. As portion of nan collaboration, some TAT and nan hose are exploring opportunities to present further routes and summation formation frequencies betwixt Indonesia and Thailand. This business is expected to thief meet TAT’s increasing request for connectivity, providing much accessible options for Indonesian visitors eager to research Thailand.

The Tourism Authority of Thailand has besides been actively engaging pinch Indonesian circuit operators to beforehand secondary Thai destinations beyond nan well-known spots for illustration Bangkok and Phuket. TAT is moving intimately pinch various agencies to item lesser-known locations, which connection authentic taste experiences, scenic beauty, and wellness tourism. By focusing connected caller areas, TAT intends to diversify nan entreaty of Thailand, targeting not only leisure travelers but besides nan increasing conception of wellness tourists, younger audiences, and families.

Through these initiatives, TAT seeks to position Thailand arsenic a year-round destination for Indonesian travelers, offering divers experiences ranging from humanities exploration and wellness retreats to escapade tourism and formation getaways. The business pinch section circuit operators, including those based successful secondary cities, plays a captious domiciled successful driving tourism beyond nan superior and awesome tourer hubs.

Strengthening nan Market done Networking and Strategic Partnerships

In summation to nan nonstop flights and trading campaigns, TAT’s Jakarta Office has organized networking sessions pinch recreation companies successful Bandung, a thriving metropolis adjacent Jakarta. Bandung, pinch a organization of complete 3 cardinal residents, is simply a quickly increasing metropolis that is progressively recognized arsenic a manner and invention hub successful Indonesia. It is besides location to a young, move organization keen connected exploring caller recreation destinations, making it an important marketplace for Thailand’s tourism promotion efforts.

During these networking sessions, TAT shared insights into nan Thai tourism manufacture and fostered relationships pinch section recreation agencies. These engagements supply valuable marketplace intelligence, helping TAT understand nan preferences of Indonesian travelers and accommodate its strategies accordingly. By strengthening partnerships pinch recreation companies successful emerging cities for illustration Bandung, TAT is positioning itself to seizure much of nan location marketplace and grow its footprint successful Indonesia.

The Indonesian Impact connected Thailand’s Tourism

As of early October 2025, Thailand has already seen important maturation successful Indonesian tourer arrivals. Approximately 615,000 Indonesian visitors person traveled to Thailand since nan opening of nan year, pinch celebrated destinations including Bangkok, Chon Buri, Songkhla, and Phuket. Indonesian travelers person shown peculiar liking successful exploring taste landmarks, enjoying Thailand’s vibrant nightlife, and indulging successful relaxing spa treatments. Many besides activity to prosecute successful community-based tourism, enjoying immersive experiences that link them pinch section traditions and lifestyles.

TAT’s efforts to scope a target of 900,000 Indonesian visitors by nan extremity of 2025 look good connected track, pinch a beardown decorativeness expected successful nan last quarter. The summation of nan Surabaya-Bangkok flight, on pinch TAT’s ongoing trading and business initiatives, should lend to a grounds twelvemonth for Indonesian tourism to Thailand. The anticipated maturation successful visitant numbers is expected to make complete THB 30 cardinal successful tourism gross by nan extremity of nan year, further solidifying nan value of Indonesia arsenic a cardinal marketplace for Thailand’s tourism industry.

The Tourism Authority of Thailand (TAT) is enhancing recreation options by launching a nonstop Surabaya–Bangkok flight, aimed astatine boosting tourism by expanding accessibility for Indonesian travelers. This move supports TAT’s extremity of attracting much Indonesian visitors to Thailand successful 2025.

Looking forward, TAT is committed to deepening its ties pinch Indonesia, peculiarly successful secondary cities pinch untapped potential. Through strategical collaborations pinch section airlines and circuit operators, nan Tourism Authority of Thailand plans to proceed expanding its scope and diversifying nan experiences it offers to Indonesian tourists. By strengthening aerial connectivity, launching associated trading initiatives, and engaging pinch emerging markets for illustration Bandung, TAT is assured that Thailand will stay a apical destination for travelers from Indonesia for years to come.