9:44 AM PDT · August 12, 2025
Just 2 years since its motorboat arsenic a competitor to Twitter (now X), Meta’s Threads has topped 400 cardinal monthly progressive users (MAUs), Instagram caput Adam Mosseri announced connected Tuesday.
“As of a fewer weeks agone we location are much than 400 cardinal group progressive connected Threads each month,” Mosseri wrote successful a Threads post. “It’s been rather nan thrust complete nan past 2 years. This started arsenic a zany thought to compete pinch Twitter, and has evolved into a meaningful level that fosters nan unfastened speech of perspectives. I’m grateful to each of you for making this spot what it is today. There’s truthful overmuch activity to do from our side, much to come.”
The caller milestone intends that Threads was capable to adhd 50 cardinal monthly users successful nan past quarter, arsenic Meta CEO Mark Zuckerberg announced successful nan past week of April that nan level had reached much than 350 cardinal monthly progressive users.
X, meanwhile, has northbound of 600 cardinal monthly progressive users, according to erstwhile statements made by its erstwhile CEO, Linda Yaccarino.
Recent information from marketplace intelligence supplier Similarweb showed that Threads is nearing X’s regular app users connected mobile devices. In June 2025, Threads’ mobile app for iOS and Android saw 115.1 cardinal regular progressive users, marking a 127.8% summation compared to nan erstwhile year. On nan different hand, X reached 132 cardinal regular progressive users, reflecting a 15.2% year-over-year decline.
However, Similarweb recovered that X’s worldwide regular web visits are good up of Threads, arsenic nan Elon Musk-owned societal web saw 145.8 cardinal mean regular web visits worldwide successful June, while Threads had conscionable 6.9 million.
Threads’ maturation comes arsenic nan level has shipped galore caller features complete nan past year, including DMs, fediverse integrations, custom feeds, AI enhancements, and more.
Aisha is simply a user news newsman astatine TechCrunch. Prior to joining nan publication successful 2021, she was a telecom newsman astatine MobileSyrup. Aisha holds an honours bachelor’s grade from University of Toronto and a master’s grade successful publicity from Western University.
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