The One Way Millennials Beat Gen Z In Ai Adoption

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ZDNET's cardinal takeaways

• Gen Z is utilizing AI for acold much tasks than older generations.
• Millennials, however, are much consenting to walk money connected AI.
• Different generations cited different barriers to adopting AI.

The take and usage of generative AI tools alteration wide betwixt generations, according to a caller study from media institution Future.

Based connected a study of much than 2,000 group crossed nan US and UK, nan study recovered -- unsurprisingly -- that nan heaviest users of AI thin to skew younger, betwixt nan ages of 18 and 40.

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The researchers besides analyzed really each procreation is utilizing generative AI. On average, younger respondents tended to usage nan exertion for a acold greater assortment of purposes. For example, 55% of Generation Z respondents said they've utilized generative AI "to create imagery/art," compared pinch 46% of millennials and smaller proportions of Generation X and babe boomers. 

That inclination held existent almost wholly crossed nan board: nan younger you are, nan much apt you are to person experimented pinch generative AI successful a greater number of ways.

In fact, location was only 1 domain wherever this shape was broken: a somewhat higher percent of millennials than Gen Z (48% compared pinch 47%) said they've utilized AI to hunt for merchandise recommendations.

Millennials besides surpassed nan different generations successful their reported likelihood to bargain technologies that are advertised arsenic being powered by AI (33% compared pinch 24% of Gen Z, 21% of Gen X, and 10% of babe boomers).

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So while Gen Z seems to beryllium starring nan measurement successful position of experimenting pinch AI crossed a wide scope of usage cases, millennials look to beryllium nan astir apt to walk connected AI products and to usage AI for online shopping.

Barriers to take

There were besides immoderate generational differences successful nan reported barriers to adopting AI. Gen Z, for example, led nan measurement successful reporting that they were simply "happy without utilizing AI," while babe boomers' main interest regarded privacy.

The authors of nan caller study besides noted that almost each of nan barriers listed successful nan study were connected nan diminution compared pinch an earlier Future study; acold less respondents (20%) this clip around, for example, said that they deficiency nan basal skills to usage AI. 

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But location was 1 notable objection to this trend: successful nan caller report, 11% much respondents said they were "philosophically opposed to AI arsenic a concept," suggesting a increasing aversion to nan usage of AI crossed nan board.