Published on October 9, 2025
The Tourism Authority of Thailand (TAT) is ramping up its efforts to boost Thailand tourism by expanding its scope into Indonesia’s secondary cities. With a increasing request for recreation from Indonesia, TAT has collaborated pinch AirAsia to motorboat nan caller Surabaya–Bangkok flights, a important measurement successful strengthening nan tourism nexus betwixt nan 2 countries. This caller way will thief Thailand pull much Indonesian visitors and broaden its entreaty crossed a wider Indonesian audience.
A New Chapter for Travel Between Surabaya and Bangkok
Starting connected October 2, 2025, TAT and AirAsia began offering nonstop flights betwixt Surabaya and Bangkok, a move aimed astatine expanding Thailand tourism from Indonesia’s location markets. This nonstop formation will run 4 times a week, helping amended accessibility betwixt nan 2 countries and encouraging much travelers to research Thailand. TAT has group a extremity of attracting complete 900,000 Indonesian visitors successful 2025, and this caller way is simply a cardinal constituent successful achieving that target.
- Flight Details:
- Schedule: Available connected Tuesdays, Thursdays, Fridays, and Sundays
- Flight Times: Departs Surabaya astatine 1:30 PM, arrives successful Bangkok astatine 5:50 PM
- Capacity: 180 seats per flight
This caller Surabaya–Bangkok formation joins AirAsia’s existing web of AirAsia routes, which already link cities for illustration Jakarta, Medan, and Bali pinch Thailand. These routes carried much than 310,000 passengers successful nan first half of 2025 alone, underscoring nan increasing request for recreation betwixt nan 2 nations. With nan preamble of this caller service, TAT expects to invited an further 10,000 visitors to Thailand by nan extremity of 2025.
TAT Expansion: Strengthening Ties Between Thailand and Indonesia
TAT’s description efforts are focused not only connected expanding formation accessibility but besides connected boosting trading initiatives that beforehand some celebrated and lesser-known destinations wrong Thailand. This collaboration pinch AirAsia is aimed astatine raising consciousness of Thailand tourism among Indonesian tourists, including wellness recreation and family-friendly destinations. TAT is targeting younger travelers and families, appealing to their desire for relaxing and unsocial experiences successful Thailand.
- Key Indonesian Tour Operators Involved:
- Adinda Tour
- Lavensia Tour
- Felia Tour
These Indonesian circuit operators are moving pinch TAT to present caller recreation packages, which see visits to secondary cities successful Thailand. TAT’s extremity is to guarantee that Indonesia’s travelers research not only celebrated Thai cities for illustration Bangkok and Phuket but besides emerging destinations that connection rich | taste experiences distant from nan crowds.
Indonesian Tourists: Key Market for Thailand Tourism
The numbers show that Indonesia continues to beryllium 1 of nan strongest markets for Thailand tourism. As of early October 2025, complete 615,000 Indonesian visitors had already visited Thailand, pinch galore flocking to celebrated destinations for illustration Bangkok, Songkhla, Chon Buri, and Phuket. Thai cuisine, humanities landmarks, vibrant nightlife, and wellness experiences stay beardown draws for Indonesian visitors.
TAT is assured that nan caller Surabaya–Bangkok flights will play a awesome domiciled successful expanding nan number of visitors and thief it meet its target of complete 900,000 Indonesian visitors successful 2025. This maturation will importantly lend to Thailand’s tourism revenue, pinch projections suggesting a full of THB 30 cardinal generated from Indonesian visitors by nan extremity of nan year.
Promoting Secondary Thai Destinations and Wellness Tourism
As portion of its description strategy, TAT is focused connected promoting secondary Thai destinations that often get overlooked successful favour of awesome cities. These destinations connection a much relaxed, authentic recreation acquisition that resonates pinch Indonesian visitors seeking thing different from nan accustomed tourer hotspots. Wellness tourism is different area that TAT is emphasizing, pinch an expanding number of Indonesian visitors willing successful spa treatments, meditation retreats, and holistic wellness experiences.
- Targeting Younger and Family Travelers: TAT is tailoring its trading to pull younger Indonesians and families, offering packages that harvester taste exploration pinch relaxation and wellness.
Future Plans for AirAsia Routes
Looking ahead, TAT is moving intimately pinch AirAsia to further fortify nan relationship betwixt Indonesia and Thailand. The AirAsia routes web continues to grow, and TAT sees imaginable successful adding much flights aliases expanding wave connected existing routes to meet nan increasing request for recreation betwixt nan 2 countries. This will not only heighten accessibility but besides summation opportunities for Indonesian visitors to sojourn Thailand successful nan coming years.
- Additional Route Plans: Discussions are underway to research much nonstop routes betwixt secondary cities successful Indonesia and Thailand, making it moreover easier for Indonesian visitors to recreation to Thailand.
Bandung: An Emerging Hub for Indonesia Tourism
TAT is besides paying adjacent attraction to Bandung, an up-and-coming marketplace for Indonesia tourism. This city, located adjacent Jakarta, is location to complete 3 cardinal residents and has go a hub for manner and innovation. TAT views Bandung arsenic a cardinal root of imaginable visitors who are eager to research Thailand’s taste and wellness offerings. By focusing connected Bandung and akin cities, TAT hopes to build a deeper relationship pinch Indonesian travelers who are looking for caller experiences beyond nan much accepted recreation routes.
Bandung is besides perfect for promoting wellness tourism, pinch galore Indonesians willing successful relaxing, health-focused travel. By tailoring recreation packages to Bandung’s needs, TAT hopes to promote much group from nan area to sojourn Thailand, specifically for wellness experiences that are unsocial to nan country.
Conclusion: Expanding Thailand’s Reach
The motorboat of nan Surabaya–Bangkok flights is conscionable 1 illustration of really TAT is pushing to grow its scope and turn Thailand tourism from Indonesia. By expanding accessibility done much formation routes, partnering pinch circuit operators, and focusing connected lesser-known destinations, TAT is ensuring that much Indonesian visitors will acquisition each that Thailand has to offer. With its attraction connected wellness tourism and unsocial recreation experiences, TAT’s description efforts are laying nan groundwork for a agleam early for tourism betwixt Thailand and Indonesia.