Thailand Launches Exclusive “nihao Month” Campaign To Dazzle Chinese Visitors This Mid-autumn And Golden Week

Published on September 24, 2025

Thailand is focusing connected nan typical negotiated campaign. Thailand initiated nan “Nihao Month” run connected nan juncture of nan of nan overmuch awaited Geminids and Mid-Autumn picnic seasons. By creating nan first of its benignant “Nihao Month” integer campaign, Thailand intends to weave together each its taste practice and unmatched hospitality alongside strategical knitted tourism practices, walking conveniently astir nan world.

Thailand has unveiled a typical run to sponsor “Nihao Month” aimed to execute Thailand’s first integer negotiated campaign. Thailand has been focusing connected nan integrated rich | taste legacy, promotional activities, integer influencer programs and Thailand’s world renowned hospitality to forge caller avenues of tourism practice pinch China to position itself arsenic a preferred prime for balanced tourism.

The caller run by Thailand’s Tourism Authority (TAT) dubbed ‘Nihao Month’ seeks to pull visitors from China during nan Mid Autumn Festival and nan Golden Week Holidays. Given that China is Thailand’s biggest tourism market, China’s value to Thailand’s tourism manufacture cannot beryllium understated. This run intends to fortify nan TAT’s taste diplomacy and tourism goals by expanding Thailand’s hospitality and tourism marque to nan Chinese.

The run is an absorbing blend of Chinese run and Thai promotional charm. With nan usage of Chinese taste festivals, strategical integer promotions and events, nan run is intended to guideline and beforehand civilization integration and connection promotional hyperspace for traveler’s unforgettable memories. This is nan adjacent measurement successful Thailand’s efforts to marketplace itself arsenic a tourer destination for Chinese travelers.

Strengthening Bilateral Relations Between Thailand and China

The TAT’s “Nihao Month” is not only a ceremony of tourism but besides a reflection of nan lukewarm and lasting narration betwixt Thailand and China. This twelvemonth marks nan 50th day of negotiated ties betwixt nan 2 nations, and nan run emphasizes this milestone. Through taste celebrations and recreation initiatives, Thailand hopes to further fortify these ties and create opportunities for collaboration successful nan tourism sector.

TAT Governor Thapanee Kiatphaibool noted that nan “Nihao Month” run is an important reflection of nan relationship betwixt Thailand and China. It is designed to link nan 2 countries done shared traditions, fostering goodwill and encouraging early collaborations successful nan tourism industry. The run besides serves arsenic a tribute to nan decades-long partnership, highlighting some Thailand’s rich | taste practice and its modern, vibrant tourism offerings.

Cultural Events and Promotions for Chinese Tourists

A important characteristic of nan “Nihao Month” run is nan taste events scheduled passim nan month. One of nan main highlights will beryllium nan Mid-Autumn Reception successful Bangkok, scheduled for October 6. This arena will showcase accepted Chinese activities specified arsenic mooncake-making workshops and lantern-crafting sessions. It offers Chinese visitors a unsocial opportunity to prosecute pinch accepted taste practices while enjoying nan beauty of Thai hospitality.

To make this run moreover much exciting, nan TAT is organizing typical appearances by celebrated Thai actors during nan event, further enhancing its entreaty to Chinese tourists. These influencers play a cardinal domiciled successful connecting pinch nan assemblage and promoting nan warmth and friendliness of Thailand’s taste experiences.

Digital and Strategic Promotions to Drive Tourism

In summation to nan taste celebrations, nan TAT is besides implementing a bid of integer promotions aimed astatine driving tourism and bookings for nan upcoming vacation period. The run partners pinch China’s starring online recreation and manner platforms to connection associated promotions, ensuring that Chinese visitors tin easy entree deals and offers tailored to their needs.

Furthermore, to promote recreation spending, Chinese visitors who sojourn Thailand during nan “Nihao Month” run will person typical benefits erstwhile presenting their passports astatine participating unit outlets and venues crossed nan country. These discounts and offers are designed to make their travel moreover much enjoyable and promote accrued spending while exploring Thailand’s apical shopping destinations.

Reinforcing Safety and Quality Standards pinch nan “Trusted Thailand Stamp”

As portion of nan “Nihao Month” campaign, nan TAT has introduced nan “Trusted Thailand Stamp.” This certification programme intends to reassure Chinese travelers astir nan information and value standards of nan tourism manufacture successful Thailand. The stamp signifies that businesses crossed nan state person met stringent information and hygiene requirements, giving visitors bid of mind arsenic they research Thailand’s rich | taste and earthy attractions.

Governor Thapanee Kiatphaibool emphasized that nan Trusted Thailand Stamp is an basal measurement to guarantee a safe and enjoyable acquisition for each travelers. It reinforces nan thought that Thailand is simply a destination wherever visitors tin create meaningful connections and lasting memories. This certification is particularly important successful nan post-pandemic era, wherever travelers are much concerned astir wellness and information erstwhile choosing recreation destinations.

Encouraging Repeat Visits and Positive Digital Sharing

Another cardinal extremity of nan “Nihao Month” run is to promote repetition visits from Chinese tourists. The run not only focuses connected attracting first-time visitors but besides intends to foster a consciousness of loyalty and relationship among those who person antecedently traveled to Thailand. By showcasing Thailand arsenic a destination afloat of taste richness, lukewarm hospitality, and unsocial experiences, nan TAT hopes to animate visitors to return clip and clip again.

Furthermore, nan run encourages visitors to stock their experiences connected integer platforms, allowing them to dispersed nan connection astir nan wonders of Thailand. As Chinese visitors are highly progressive connected societal media, particularly successful apps specified arsenic WeChat and Weibo, their affirmative experiences tin importantly boost Thailand’s image and power others to visit. The TAT hopes to animate an integrated travel of recreation recommendations done nan powerfulness of integer sharing, expanding nan scope of nan campaign.

A Destination for Cultural Discovery and Tourism Growth

Thailand’s “Nihao Month” is much than conscionable a promotional campaign. It represents an ongoing effort to position Thailand arsenic a top-choice destination for Chinese travelers. By combining nan country’s rich | taste offerings pinch world-class hospitality, modern recreation services, and charismatic promotions, nan TAT is wished to create a lasting effect connected Chinese tourism.

The occurrence of nan run is expected to make a important summation successful tourism, peculiarly during nan high-demand year-end vacation period. With a attraction connected blending tradition, creativity, and modern tourism services, Thailand is group to pull much Chinese tourists, some those visiting for nan first clip and those returning to relive their favourite experiences.

A Bright Future for Thai-Chinese Tourism Relations

The “Nihao Month” run is nan TAT’s reply to nan pro-longed strategy to summation Thai tourism from China. The TAT still intends to proactively fortify nan psycho-geographical nexus nan 2 nations person to summation tourism, facilitate taste exchanges, and deepen business collaboration. With nan TAT initiatives and nan remainder of nan tourism warfare being betterment ready, nan strategy is to re-orient nan Thai tourism story, which is simply a cardinal nexus to nan relations betwixt nan 2 countries.

“Nihao Month” adds to Thailand’s tourism bucket. Thailand promoted its information to link amended pinch nan cardinal dangling azygous and largest pork of population. Digital marketing, taste events, and caller societal markers held connected nan run beforehand a charter subtly connected heavy canvas pinch information and hospitality, countering Thailand’s world branded antagonistic glow.

Thailand’s “Nihao Month” Initiative is targeted astatine nan Chinese Audience during nan Mid-Autumn and nan Golden week vacation periods integrationg strategy to guarantee captivating and splendid taste activities, discount offers, and progressive online engagement, promotes Thailand’s opinionated arsenic nan preferred and apical recreation destinations for Chinese visitors and taylors their recreation acquisition to hone their halfway objectives and build agelong word relationships pinch clients.

Thailand promises a bucket of charm and thrilling gear, which is precisely why nan creation of nan 2 countries plays well, pinch nan added lure of nan Nihao. The run is simply a start, designing nan adjacent group of charter flows successful nan intricate webs of Thai tourism, makes Thailand watercolor pinch borderless charm.