Wednesday, July 30, 2025
Singapore Tourism Board (STB) announced nan motorboat of its Indo-Singapore recreation portal, a first-of-its-kind inaugural successful India, successful business pinch IndiGo. The first-of-its-kind business for STB and IndiGo will beryllium for 1 twelvemonth and is designed to boost tourism postulation betwixt Singapore and India further. Drawing connected IndiGo’s immense formation web and STB’s tourism products, nan caller business will besides purpose to further thrust Indian tourism to Singapore pinch a unsocial and unforgettable recreation acquisition for all.
Improving Connections: More Planes, More Choice
India is already amongst nan apical 3 root markets for tourism successful Singapore.” As of first half of 2025, Indian arrivals successful nan land federation exceeded 500,000, backed by complete 270 play services betwixt Changi and 15 Indian cities. IndiGo Airlines, pinch its wide reach, has further cemented these links, often listing Singapore arsenic 1 of its apical world markets.
In a important leap forward, IndiGo will connection its premium product, IndiGoStretch, a personalized business people acquisition connected flights from Singapore to Delhi and Mumbai from 9 August 2025. Enjoy luxury recreation connected Singapore’s National Day With nan motorboat day coinciding pinch nan National Day of Singapore, nan motorboat offers travelers nan opportunity to bask luxury travel, while exploring nan taste and humanities delights of nan city-state.
Untold Singapore Campaign: Looking astatine diamonds successful nan rough
The tie-up betwixt STB and IndiGo is simply a continuation of nan occurrence of nan “Untold Singapore” campaign. The one-year run intends to showcase nan metropolis state’s hidden gems, including lesser-known neighbourhoods, experiences and places disconnected nan tourer track. The campaign, done its inventive trading and captivating storytelling, will showcase “Singapore’s Passion Made Possible” featuring immoderate of nan untold and uncommon experiences Singapore has to connection to nan Indian folks who are looking for experiential travel.
The run will characteristic nan travelers being exposed to bespoke content, exclusive FCB promotions and a wide assortment of imaginative formats pinch nan purpose of enhancing their journey, from pre-booking to nan existent trip. It will besides enlist ambassadors successful recreation abstraction to disseminate nan connection and prosecute imaginable travellers, including done partnerships pinch apical societal media influencers and creators.
Reaching Out Further: Trade and Local Outreach
The individual traveler-recruitment-focused B2C campaigns will beryllium beforehand and center, but nan business is much than 1 that is aimed astatine seducing individual travelers. STB and IndiGo will beryllium embarking connected extended trade-engagement crossed India. This includes roadshows, training for recreation agents and MICE incentives that will present caller and increasing players successful nan recreation abstraction to nan wide scope of Singapore attractions and experiences connected offer.
Curated familiarisation trips will besides springiness basal manufacture makers nan opportunity to acquisition Singapore’s luxury tourism products first-hand, reinforcing consciousness among waste and acquisition influencers. Through nan tie-up successful information sharing and analytics, some intend to deepen their knowing of Indian travelers’ choices and activity connected nan adjacent group of campaigns to reside their needs and aspirations directly.
India’s Singapore Tourism Outlook is good.
This business reflects nan heavy and long-standing relationship betwixt India and Singapore successful nan tourism sector. The business pinch IndiGo and nan STB is not conscionable astir welcoming caller travelers, it is besides astir encouraging them to sojourn Singapore much than erstwhile – nan metropolis intelligibly has a batch to offer. Leveraging IndiGo’s extended web of flights and bringing live nan principle of vibrant Singapore, this relation will cater to nan expanding penchant for destination experiences.
With targeted trading strategies, compelling campaigns and an expanded recreation offer, STB and IndiGo are good poised to usher Indian travelers seeking wherever tin they find nan astir nosy and meaningful experiences successful 1 of Asia’s astir beloved cities.