Scoot And Tourism Malaysia Collaborate To Boost Regional Travel To Key Cities Like Ipoh, Kota Kinabalu, Kuala Lumpur, And Kuantan In Lead-up To Visit Malaysia 2026

Published on August 15, 2025

Scoot and Tourism Malaysia person entered into a strategical three-year business to beforehand recreation to cardinal Malaysian cities specified arsenic Ipoh, Kota Kinabalu, Kuala Lumpur, Kuantan, and more, successful mentation for nan Visit Malaysia 2026 (VM2026) campaign. The intent of this collaboration is to usage Scoot’s extended location web together pinch nan Tourism Malaysia’s initiatives to beforehand recreation to nan galore divers offered internationally. The extremity of nan business is to position Malaysia arsenic 1 of nan salient replacement vacation destinations successful nan region which tin easy beryllium accessed by Australia, China, Indonesia, Singapore, and galore different countries. Along pinch nan awesome cities, nan business besides intends to beforehand Malaysia’s lesser-known tourer attractions.

Scoot and Tourism Malaysia person forged a strategical three-year business aimed astatine bolstering Malaysia’s entreaty arsenic a must-visit destination crossed cardinal location markets, pinch a attraction connected nan upcoming Visit Malaysia 2026 (VM2026) campaign. This collaboration, which will stay successful effect until August 5, 2028, is group to leverage nan strengths of some organizations to amplify consciousness and engagement successful nan region. The statement outlines an extended scheme for integrated trading initiatives, including co-branded promotional campaigns, integer outreach, and immersive familiarisation trips for influencers, recreation agents, and media.

Targeting travelers from Australia, China, Indonesia, and Singapore, nan business seeks to showcase Malaysia’s divers and vibrant cities. Through this alliance, Scoot intends to solidify its position arsenic a cardinal hose connecting world travelers pinch various destinations successful Malaysia. Currently, Scoot operates flights to 11 awesome cities crossed nan country, including Ipoh, Kota Kinabalu, Kuala Lumpur, Kuantan, Kuching, Langkawi, Melaka, Miri, Penang, Sibu, and Subang. Beginning connected October 26, 2025, nan hose will further grow its scope by introducing flights to Kota Bharu, bringing nan full number of play flights to 115 crossed 12 cities.

This business is peculiarly timely arsenic Tourism Malaysia accelerates its preparations for VM2026, a nationalist inaugural designed to summation Malaysia’s tourism floor plan and pull visitors from crossed nan globe. By tapping into Scoot’s extended network, Tourism Malaysia intends to make greater visibility successful location markets that show important imaginable for tourism growth. With its affordable and convenient recreation options, Scoot is well-positioned to pull a divers scope of visitors to research nan taste richness, earthy beauty, and modern attractions Malaysia has to offer.

For Tourism Malaysia, nan timing of this business is captious arsenic it aligns pinch nan nation’s semipermanent tourism strategy, which includes mounting eager targets for nan twelvemonth 2026. As Malaysia positions itself arsenic a starring recreation destination successful Southeast Asia, collaborative efforts for illustration these are basal for maximizing nan country’s tourism potential. The divers attractions of Malaysia, including its lively municipality hubs, untouched coastlines, vibrant rainforests, and rich | taste history, will beryllium emphasized done a scope of tailored promotional initiatives.

Through associated trading efforts, Scoot and Tourism Malaysia scheme to scope a wide audience, utilizing integer channels, societal media platforms, and accepted advertizing mediums. The integer campaigns will attraction connected engaging pinch imaginable visitors by showcasing nan diverseness and accessibility of Malaysia’s destinations. By pairing this pinch co-branded advertisements and collaborative media coverage, nan inaugural is group to make important buzz successful nan lead-up to VM2026. Influencers and cardinal recreation figures will beryllium progressive successful familiarisation trips that let them to acquisition nan champion of Malaysia firsthand. These experiences will not only animate travelers to sojourn but besides supply invaluable contented to substance nan promotion of nan campaign.

Malaysia is known for its taste pouring pot, offering visitors a sensation of accepted Malay, Chinese, Indian, and indigenous cultures each successful 1 place. The state besides boasts a rich | history and an evolving modern landscape, pinch cities for illustration Kuala Lumpur offering a blend of futuristic skyscrapers and colonial-era architecture. With specified a assortment of experiences connected offer, Malaysia is well-suited to entreaty to different types of travelers, from escapade seekers and taste enthusiasts to nutrient lovers and beachgoers.

In summation to showcasing Malaysia’s awesome municipality hubs, nan run will item lesser-known destinations and hidden gems crossed nan country. Regions for illustration Sarawak and Sabah, which are location to unsocial wildlife, divers indigenous cultures, and breathtaking earthy landscapes, will beryllium fixed peculiar attention. By focusing connected nan afloat spectrum of what Malaysia has to offer, nan business pinch Scoot is designed to entreaty to a wide scope of travelers seeking some well-known attractions and off-the-beaten-path adventures.

The summation of Kota Bharu to Scoot’s way web is an important measurement successful expanding entree to Malaysia’s eastbound coast. The city, known for its unsocial taste practice and vibrant arts scene, will unfastened up caller recreation opportunities for tourists. As Scoot increases its beingness successful nan country, nan airline’s extended location web will supply much choices for travelers looking to research different corners of Malaysia, making it easier to scheme multi-destination trips wrong nan country.

The business betwixt Scoot and Tourism Malaysia underscores nan increasing value of location collaborations successful boosting tourism. As recreation trends proceed to shift, particularly successful nan post-pandemic era, airlines and tourism boards are progressively moving together to create seamless recreation experiences that animate wanderlust and promote travel. Scoot’s network, which covers cardinal location hubs, provides nan perfect level for promoting Malaysia arsenic an accessible, affordable, and breathtaking destination for travelers from neighboring countries.

As nan run unfolds complete nan adjacent 3 years, some Scoot and Tourism Malaysia will proceed to refine their strategies to prosecute pinch imaginable visitors. This collaboration is not only a chance to summation tourer arrivals successful nan short word but besides to laic nan groundwork for sustained tourism maturation successful nan years starring up to VM2026. By creating an integrated, multi-faceted trading approach, this business will fortify Malaysia’s position arsenic a premier recreation destination successful Southeast Asia and beyond.

Scoot and Tourism Malaysia person formed a three-year business to beforehand recreation to cities for illustration Ipoh, Kota Kinabalu, Kuala Lumpur, and Kuantan, aiming to boost tourism up of nan Visit Malaysia 2026 campaign. This collaboration will leverage Scoot’s location web to showcase Malaysia’s divers attractions to travelers crossed cardinal markets.

With nan countdown to Visit Malaysia 2026 already underway, nan collaboration betwixt Scoot and Tourism Malaysia promises to beryllium a game-changer for nan nation’s tourism industry. It reflects a shared committedness to showcasing nan champion of Malaysia to nan world, offering travelers a divers array of experiences that will time off a lasting impression. The business will play a important domiciled successful shaping nan early of tourism successful Malaysia, ensuring that nan state remains a apical prime for location and world visitors alike.