Scandic Hotels Expands In Hamburg With New Long-term Lease For Third Hotel Near Main Station, Part Of A Major Area Transformation To Open In 2028

Published on October 22, 2025

Scandic’s Strategic Expansion successful Hamburg

Scandic Hotels is continuing its description successful Germany by signing a semipermanent lease for its 3rd edifice successful cardinal Hamburg. The caller spot will beryllium located adjacent nan city’s main station, an area undergoing a broad translator into a vibrant district. This territory will characteristic a operation of offices, restaurants, arena spaces, and a modern hotel. Scheduled to unfastened successful 2028, nan caller edifice will supply up to 328 rooms, adding to Scandic’s increasing portfolio successful Germany.

Transforming Hamburg’s Main Station Area

The caller Scandic edifice will beryllium portion of nan redevelopment of 1 of Hamburg’s astir salient areas, adjacent to nan main station. The area, known for its precocious postulation and strategical location, is group to beryllium transformed into a move territory designed to cater to some business and leisure visitors. The revitalization will see offices, restaurants, and modern arena spaces, making it an perfect location for Scandic’s caller hotel. The edifice will besides beryllium strategically located pinch easy entree to nan city’s autobus terminal and aggregate metro and commuter train lines, offering guests convenient proscription options.

Scandic’s Ambitious Growth Plans successful Germany

The caller Hamburg edifice is portion of Scandic’s broader description strategy. With nan extremity of adding astir 15,000 rooms to its portfolio by 2030, Scandic is focusing connected expanding successful cardinal German cities for illustration Hamburg. This aligns pinch nan edifice chain’s committedness to increasing its beingness successful some established and emerging European markets. The summation of nan Hamburg spot will further fortify Scandic’s footprint successful Germany, a marketplace considered highly strategical for nan company.

Jens Mathiesen, President and CEO of Scandic Hotels Group, highlighted Hamburg arsenic 1 of Europe’s astir move cities, adding that nan caller edifice would lend to nan company’s strategy of responsible and sustainable description successful Germany. The planned edifice will complement Scandic’s antecedently announced edifice adjacent Berliner Tor, which is scheduled for completion successful 2030, and nan well-regarded Scandic Emporio successful Hamburg, which has been serving guests since 2008.

Partnership pinch B&L Group for Sustainable Development

Scandic has collaborated pinch nan B&L Group for nan improvement of nan caller hotel. The B&L Group, which is besides down nan improvement of Scandic’s edifice successful Frankfurt Hafenpark, will not only build nan edifice but besides ain nan property. As portion of nan project, nan edifice will beryllium situated successful nan StadtKontor building, 1 of Hamburg’s largest agency complexes, which is being converted and revitalized into modern workspaces. The energy-efficient renewal of nan building will lend to a sustainable and environmentally friends project. The inaugural intends to reuse captured grey energy, demonstrating Scandic’s committedness to sustainable building practices.

Thorsten Testorp, CEO of B&L Group, emphasized nan value of this project, noting that it will create modern, energy-efficient activity environments while besides contributing to nan city’s continued growth. This translator will consequence successful a high-quality, sustainable edifice that meets nan demands of some business travelers and tourists.

Scandic’s Focus connected Locations pinch High Foot Traffic

Jesper Engman, Chief Development Officer of Scandic Hotels, pointed retired that nan institution intends to found hotels successful locations pinch precocious ft traffic. The caller Hamburg edifice marks a important milestone successful Scandic’s description plans, demonstrating nan brand’s assurance successful nan city’s tourism and business potential. The accelerated gait of maturation successful Hamburg, on pinch nan precocious request for value accommodations, reflects nan spot that Scandic has built among some guests and nan section community.

Hamburg: A Key Hub for Business and Leisure

Hamburg, Germany’s second-largest metropolis and Europe’s third-largest port, is simply a important hub for world trade, logistics, and culture. The metropolis attracts complete 16 cardinal edifice nights annually, pinch beardown maturation successful some business and leisure tourism. Known for its rich | history, taste institutions, and vibrant events, Hamburg continues to beryllium a awesome tie for world visitors. The summation of Scandic’s caller edifice is poised to service nan increasing request for accommodations successful this cardinal European destination.

Scandic’s 2025 Expansion Plans successful Europe

As portion of its broader maturation strategy, Scandic has announced plans to unfastened 8 caller hotels crossed nan Nordic region and Germany successful 2025. These caller properties will collectively adhd complete 1,600 rooms to Scandic’s portfolio, further enhancing nan company’s beingness successful cardinal European markets. This description underscores Scandic’s continued committedness to gathering nan needs of travelers crossed Europe, while ensuring that each caller edifice aligns pinch nan brand’s values of sustainability and responsible hospitality.

Scandic’s Continued Commitment to Expansion and Sustainability

Scandic Hotels’ latest description successful Hamburg highlights nan company’s ongoing committedness to maturation and sustainability. With its strategical location adjacent Hamburg’s main station, nan caller edifice will cater to some business and leisure travelers, contributing to nan revitalization of 1 of nan city’s astir important districts. As Scandic continues to grow crossed Europe, its attraction connected sustainable development, premier locations, and high-quality accommodations will guarantee nan marque remains a starring prime for travelers successful Germany and beyond.