
GM of Android XR, Shahram Izadi, connected shape astatine Google I/O 2025.
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ZDNET's cardinal takeaways
- Samsung's AI glasses moving Android XR would compete pinch nan Meta Ray-Bans.
- The smart glasses will reportedly beryllium announced astatine an Unpacked arena connected September 29.
- The merchandise will beryllium powered by Google Gemini and person features not included successful Meta Ray-Bans.
Samsung's AI smart glasses to compete pinch Meta Ray-Bans will reportedly beryllium 1 of nan 3 cutting separator devices Samsung will denote astatine an Unpacked arena successful South Korea connected September 29, arsenic ZDNET has reported. The different 2 products are nan Project Moohan XR headset and nan tri-fold smartphone.
Like nan Meta Ray-Bans, Samsung's glasses will beryllium audio-only and will beryllium focused connected features specified arsenic providing faster and much convenient entree to an AI assistant, cameras, and audio for calls, music, and podcasts, Also, based connected nan aforesaid reports retired of Korea from Newsworks, ETNews and NewsPim, nan Samsung glasses will see navigation, real-time translation, and situational awareness.
The sanction of nan merchandise will apt beryllium "Samsung Galaxy Glasses," based connected a Samsung filing pinch nan US Patent Office.
Also: I wore Google's XR glasses, and they already hit my Ray-Ban Meta successful 3 ways
Based connected anterior statements by Samsung, Google, and Qualcomm, nan Galaxy Glasses will tally Android XR and will astir apt beryllium powered by nan Qualcomm Snapdragon AR1 Gen 1, nan aforesaid spot that powers Meta Ray-Bans -- moreover though Qualcomm announced its next-gen Snapdragon AR1+ Gen 1 successful June 2025 astatine nan AWE event.
During nan Google I/O keynote successful May 2025, nan GM of Android XR, Shahram Izadi, said, "We're taking our business pinch Samsung to nan adjacent level by extending Android XR beyond headsets to glasses. We're creating nan package and reference hardware level to alteration nan ecosystem to build awesome glasses alongside us. Our glasses prototypes are already being utilized by trusted testers."
As 1 of Google's founding collaborators connected Android, Samsung would surely beryllium considered a trusted tester.
Android XR prototype demoed astatine Google I/O 2025.
Anshel Sag, Principal Analyst astatine Moor Insights & Strategy, sees a clear way guardant for Samsung successful this space. He said, "Samsung really gets it, based connected everything I've seen from nan institution regarding wearables. Samsung makes immoderate of nan champion hardware available, and if nan institution tin vessel competitory hardware paired pinch Google Gemini and Android XR, that could beryllium a very powerful solution."
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However, Sag doesn't deliberation there's been capable clip for Samsung to person integrated nan next-gen Snapdragon AR1+ Gen 1 chip for smart glasses that was released this outpouring and promises a 20% smaller footprint, little powerfulness consumption, amended image value successful photos and videos, on-device connection models, and amended privateness by sending less AI queries to nan cloud.
"I americium not judge it will beryllium an AR1+ Gen 1, but it could beryllium -- only if nan announcement happens this twelvemonth and nan merchandise ships adjacent year," said Sag. "When I past said to Qualcomm astatine AWE 2025, it didn't look for illustration we were getting AR1+ Gen 1 products until sometime adjacent year."
Let's not hide that earlier Samsung's September 29 announcement, Meta will unveil its adjacent smart glasses astatine Meta Connect connected September 17. Meta is expected to merchandise 2 products -- a group of $800 AR glasses codenamed Hypernova and an incremental upgrade to its celebrated audio-only AI glasses, nan Meta Ray-Bans.
There's besides a batch much happening successful nan smart glasses abstraction this autumn pinch caller products expected from Rokid, Even Realities, Brilliant Labs, and others.
ZDNET reached retired to Samsung for remark and will supply updates erstwhile we study more.