Riyaz International And Jin Jiang Hotels Forge Strategic Alliance To Create Rjj Hotels, Marking A Pivotal Moment For Growth And Regional Expansion In Southeast Asia And Asia Pacific

Published on September 2, 2025

RIYAZ International and Jin Jiang Hotels person entered into a groundbreaking strategical confederation to found RJJ Hotels, a move group to redefine their beingness successful Southeast Asia and nan broader Asia Pacific region. This collaboration is poised to accelerate some companies’ maturation trajectories, expanding their power and capabilities crossed cardinal markets. By combining their expertise, nan business promises enhanced location description and a stronger foothold successful nan competitory hospitality landscape.

RIYAZ International and Jin Jiang Hotels Forge Strategic Alliance to Launch RJJ Hotels successful Southeast Asia and Asia Pacific

In a important improvement wrong nan hospitality sector, RIYAZ International Sdn. Bhd., a starring Malaysian hospitality group, has entered into a strategical business pinch Jin Jiang Hotels, a awesome subordinate successful nan China region. This collaboration has culminated successful nan constitution of RJJ Hotels Sdn. Bhd., a caller level designed to grow RIYAZ International’s beingness crossed Southeast Asia and nan broader Asia Pacific region. The charismatic motorboat of RJJ Hotels marks a pivotal infinitesimal successful nan company’s maturation trajectory, pinch nan caller task group to unfastened doors for a much extended location reach.

A Milestone Event successful Southeast Asia’s Hospitality Landscape

The motorboat of RJJ Hotels was commemorated pinch a expansive ceremonial astatine nan Malaysia International Trade and Exhibition Centre (MITEC), 1 of nan country’s premier venues for world waste and acquisition and events. The arena was officiated by YBhg Dato’ Hairil Yahri Yaacob, nan Secretary General of nan Ministry of Investment, Trade, and Industry, who represented YB Senator Tengku Datuk Seri Utama Zafrul Tengku Abdul Aziz, nan Minister of Investment, Trade, and Industry. This arena symbolises Malaysia’s increasing prominence arsenic a hub for world investments, peculiarly successful nan tourism and hospitality sectors.

Attendees included elder executives from some RIYAZ International and Jin Jiang Hotels, among them Zhang Zhong Hao, Senior Vice President of Jin Jiang Hotels China Region; Zhou Wei, Vice President of Jinjiang International Group; Zhao Qi, Party Secretary and Chairman of Jin Jiang International Group; Dato’ Sri Shaheen, Group Managing Director of RIYAZ International and RJJ Hotels; Dato’ Muthukumar Ayarpadde, Board Member of RIYAZ International; and He Yijun, General Manager of nan Overseas Business Department astatine Jin Jiang Hotels China Region. More than 400 manufacture professionals from crossed nan region attended nan event, which further underscored Malaysia’s entreaty arsenic a premier destination for cross-border investments and tourism ventures.

Key Agreements and Strategic Vision

The motorboat arena besides saw nan signing of respective pivotal agreements betwixt nan partners, which will play a important domiciled successful driving nan imagination of RJJ Hotels forward:

1. Management License Agreement (MLA): A pivotal statement betwixt RJJ Hotels and Jin Jiang Hotels China Region, marking nan operational instauration of their partnership.
2. Joint Venture Agreement (JVA): A collaboration betwixt RIYAZ International and Permodalan Satok Berhad (PSB) for nan Metropolo Jinjiang Hotels Sarawak project, which is expected to further heighten location hospitality offerings.
3. Hotel Management Agreements and MoUs: The signing of 11 Hotel Management Agreements and memorandums of knowing (MoUs) spanning Malaysia, signaling an fierce description strategy successful nan region.

These agreements collectively awesome nan commencement of an eager location maturation scheme that intends to bring Jin Jiang Hotels’ renowned brands into Southeast Asia. The charismatic signing ceremony, attended by high-level representatives from some parties, marked a important milestone successful this collaborative venture.

Expanding Jin Jiang’s Global Reach done RJJ Hotels

The statement of RJJ Hotels is portion of a broader strategy by Jin Jiang Hotels to widen its footprint extracurricular of China. Jin Jiang Hotels China Region is simply a subsidiary of Shanghai Jin Jiang International Hotels Co., Ltd., 1 of nan world’s largest edifice groups. With a immense portfolio of complete 17,000 hotels and 1.6 cardinal rooms crossed 55 countries, nan group is simply a world leader successful hospitality.

The constitution of RJJ Hotels allows Jin Jiang Hotels to present five of its cardinal brands—Metropolo Jinjiang Hotels, Lavande Hotels, Jinjiang Inn, Ginco Hotel, and Renjoy Hotel—to Southeast Asia. These brands cater to a divers scope of travellers, from business professionals to leisure tourists, ensuring that nan needs of various marketplace segments are met. With this strategical description , RJJ Hotels is poised to bring world-class accommodation options to cardinal cities crossed Southeast Asia, enhancing nan region’s tourism and hospitality infrastructure.

RIYAZ International’s Commitment to Regional Growth

Founded successful 2008, RIYAZ International has built a beardown estimation successful nan hospitality manufacture done its award-winning portfolio, which includes The RIYAZ, Dash, The Pure, and AQVA. The institution has established itself arsenic a cardinal subordinate successful Malaysia’s increasing tourism sector, and its collaboration pinch Jin Jiang Hotels represents a awesome measurement towards broadening its location influence. The business intends to thrust location finance and connection superior hospitality options to an progressively able Southeast Asian market.

The recently formed RJJ Hotels is group to capitalise connected this momentum, providing premium, midscale, and system brands for divers markets crossed Southeast Asia and nan Asia Pacific. This task not only strengthens RIYAZ International’s marketplace beingness but besides provides Jin Jiang Hotels pinch an effective level to further penetrate emerging markets successful Southeast Asia.

RIYAZ International and Jin Jiang Hotels person formed a strategical confederation to motorboat RJJ Hotels, a important measurement towards expanding their scope successful Southeast Asia and nan Asia Pacific. This business is group to thrust growth, leveraging some companies’ strengths to pat into emerging markets and heighten location presence. The confederation marks a pivotal infinitesimal successful their description journey.

Looking Ahead

With nan motorboat of RJJ Hotels and its array of well-established edifice brands, some RIYAZ International and Jin Jiang Hotels are positioning themselves arsenic cardinal players successful Southeast Asia’s quickly expanding tourism and hospitality sector. This collaboration is expected to foster economical growth, create occupation opportunities, and lend to nan further improvement of nan region’s recreation and hospitality infrastructure.

As Southeast Asia continues to turn arsenic a world tourism hub, RJJ Hotels intends to beryllium astatine nan forefront of this description , offering value accommodation options that cater to some business and leisure travellers. This confederation promises to reshape nan hospitality scenery successful nan region, making Southeast Asia an moreover much charismatic destination for some world and location tourists.