Pronto’s 10-minute House Help Pitch Sparked A 3.6x Valuation Jump In Just 90 Days

In 2025, nan mean municipality Indian nary longer needs to hold very agelong for overmuch (except astatine authorities offices and successful traffic): They simply person to bid what they request from an app, and it’ll beryllium delivered wrong minutes. The detonation of quick-commerce successful nan state has meant that millions of Indians are getting progressively utilized to not having to hold for deliveries, aliases measurement retired of their homes, arsenic startups vie to make almost everything, from nutrient and groceries to smartphones and gaming consoles, disposable wrong minutes.

It seems investors, too, don’t want to hold long: A budding startup retired of New Delhi called Pronto, which lets users book and avail cleaning, laundry and location services wrong 10 minutes, has tripled its valuation successful little than 90 days.

It was only successful May erstwhile Pronto raised a $2 cardinal seed round astatine a $12.5 cardinal valuation. The startup has now raised an $11 cardinal Series A information astatine a post-money valuation of $45 million, co-led by General Catalyst and Glade Brook Capital. Existing investor Bain Capital Ventures besides participated successful this round.

The caller backing comes successful nan aftermath of coagulated traction: Pronto claims its gross has risen by astir 5 times, laminitis and CEO Anjali Sardana told TechCrunch, since it came retired of stealth hardly 3 months ago.

The startup now has bookings numbering successful nan “four-digits” each day, and expects yearly recurring gross successful nan scope of $750,000 to $1.5 million, Sardana said, though she declined to disclose nonstop figures.

Pronto laminitis and CEO Anjali Sardana pinch workersImage Credits:Pronto

“It mostly comes down to 2 things: 1 being momentum and nan insane velocity astatine which we were scaling, arsenic good arsenic conscionable investors recognizing nan value of nan squad and really accelerated we were executing,” Sardana said, explaining what led investors to money nan Series A truthful soon aft its seed round.

For investors, Sardana seems to beryllium nan superior logic they stake this early. “We were very impressed by Anjali,” said Rahul Garg, a partner astatine General Catalyst. “Given really young she is, fixed that she spent a batch of her clip successful nan U.S. aft she’s travel to India, what she’s been capable to achieve, nan feedback from proviso partners, nan feedback from customers, her thought process, and really she wants to build and standard this business, we recovered it very inspiring.”

Pronto is not nan only startup connecting home workers pinch consumers. Lightspeed Venture Partners precocious backed Snabbit, and IPO-bound Urban Company besides offers a akin service.

Garg told TechCrunch that India has 180–190 cardinal atomic families who are imaginable customers for family services, and a semi-skilled and unskilled workforce of 35 cardinal that could pat a $35 cardinal cumulative costs excavation successful this space.

“Whichever measurement you look astatine nan market, this is ample capable for aggregate players to build an endurable business,” he said.

Expansion plans

Pronto now has six hubs successful Gurugram, a outer metropolis of New Delhi, up from 2 successful May. Each of these hubs serves customers wrong 1.5 miles.

The startup initially met 70% to 80% of request from wrong 500 meters of households, arsenic its first 2 hubs were located successful densely populated residential areas. It has now group up hubs astatine intersections truthful its workers tin scope aggregate smaller, spread-out sectors quickly.

Pronto AppImage Credits:Pronto

Pronto’s superior customers are moving professionals, and it is seeing precocious demand. “Household thief is very prevalent successful India. And therefore, these are usage cases wherever request is rather concentrated, moreover successful mini catchment areas,” Garg said.

The startup now plans to grow some wrong Gurugram and into caller markets, including Mumbai, Bengaluru, and different awesome cities, successful nan adjacent 12–18 months.

Pronto has a headcount of 33 group and has astir 750 workers signed up connected its platform.