Oman Launches A New Integrated Tourism Complex: Now Salalah, Dhofar Is Set To Boost The Travel Industry With Al Wathba Hospitality

Tuesday, July 29, 2025

Oman’s Ministry of Heritage and Tourism has announced nan laying of nan instauration chromatic for a ample integrated tourism analyzable (ITC), Al Wathba Hospitality successful Salalah’s picturesque Januf district. This cardinal infrastructure improvement will thief boost nan tourism assemblage and beforehand Dhofar globally, positioning it arsenic a preferred destination.

The finance successful nan analyzable is estimated astatine RO80 cardinal ($208 million)and it is developed nether a usufruct pinch nan engagement of Al Wathba Hospitality, a salient private-sector actor. Project:Approved successful Feb 2025 this Project is specifically system arsenic an ITC to let overseas ownership, for which it is expected to tie finance and heighten nan easiness of investing successful Oman for world investors.

Luxurious Amenities and Modern Infrastructure

The project’s first phase, expected to beryllium completed wrong two-and-a-half years, includes galore luxury amenities. Among these will beryllium a prestigious five-star hotel, 124 afloat serviced apartments designed for longer stays, and a bustling marina featuring an array of restaurants, cafés, and leisure facilities.

Visitors and residents tin besides bask a vibrant formation club, designed arsenic a premier attraction for relaxation and entertainment. Complementing this is an extended wellness club, catering to wellness and fittingness enthusiasts seeking an upscale acquisition successful a serene coastal setting.

Economic Opportunities for Dhofar Region

H E Azzan bin Qasim al Busaidi, nan Undersecretary of nan Ministry of Heritage and Tourism, emphasized nan complex’s domiciled successful stimulating location economical growth. According to Al Busaidi, this inaugural aligns intimately pinch nationalist economical diversification plans and underscores Oman’s committedness to enhancing nan tourism sector’s publication to nan economy.

Moreover, Al Busaidi highlighted nan project’s broader socio-economic impact, including sizeable support for mini and mean enterprises (SMEs). The improvement will create important nonstop and indirect employment opportunities, alongside training programs to amended tourism and hospitality skills among Omani nationals.

Enhancing Dhofar’s Tourist Appeal

Khalid bin Abdullah al Abri, Director General of Heritage and Tourism successful Dhofar, underscored nan project’s standard and significance, noting it arsenic 1 of nan region’s largest tourism investments. Al Abri peculiarly pointed retired that nan planned yacht marina will beryllium among Oman’s largest maritime facilities, uniquely positioning Dhofar arsenic a cardinal attraction for nautical tourism.

Additionally, Al Abri highlighted nan ministry’s ongoing efforts to toggle shape Dhofar into a celebrated destination passim nan full year. These initiatives person already proven successful, pinch caller statistic revealing a important 9% summation successful visitors during nan renowned 2024 khareef play and an awesome 18% emergence successful wintertime tourism compared to nan erstwhile year.

Showcasing Dhofar’s Natural and Cultural Heritage

During nan instauration stone-laying event, attendees enjoyed a bid of engaging ocular presentations that highlighted not only nan elaborate plans for nan caller analyzable but besides Dhofar’s rich | taste and earthy heritage. These presentations reinforced nan region’s imaginable to pull some section and world visitors who admit unsocial taste experiences and pristine earthy environments.

The ministry described nan improvement arsenic strategically important, offering divers integrated accommodation and promising lucrative finance opportunities. Additionally, this awesome tourism task strengthens practice betwixt Oman’s nationalist institutions and backstage assemblage investors, underscoring nan value of public-private partnerships successful nan sustainable improvement of tourism infrastructure.

Promoting Sustainable Investment and Global Appeal

With a committedness to enhancing Oman’s attractiveness to world travelers, nan integrated tourism analyzable successful Salalah is simply a clear manifestation of that leap. More than being luxurious accommodations and recreational facilities, these accommodational accommodation purpose to enactment arsenic gateways for making Dhofar a year-round, sustainable destination, pinch thing for everyone to want to return to.

This task is simply a modern mentation of destination development; a good equilibrium betwixt luxury and sustainability and yet a existent reflection of section cultures that will further position Oman connected nan world tourism stage.