Now, Asta River Cruise Expo 2026 Expands: More Ships, More Learning In Amsterdam, Here’s What You Need To Know

Friday, July 18, 2025

The American Society of Travel Advisors (ASTA) is pleased to denote an expanded River Cruise Expo March 11-15, 2026 successful Amsterdam. The arena that was initially truthful popular it was sold retired arsenic early arsenic April, is truthful successful that ASTA has had to unafraid other docking spaces. That’s a bully measurement since it allows much venues and boats that tin participate successful making nan expo enjoyable.

Additional Docking Space Boosts Attendance

The business improvement team astatine ASTA has worked difficult to unafraid additional dock space, and registration for recreation advisors and different manufacture professionals has reopened. This preemptive measurement should lead to amended show participation, and a broader network for those progressive connected some sides of nan business. The superior of nan Netherlands, pinch its intricate waterways and easy to navigate tourist infrastructure, is simply a cleanable metropolis to big nan bigger competition.

There will beryllium cruise ships from 15 lines astatine nan exposition

No little than fifteen stream cruise vessels will beryllium exhibited astatine nan ASTA gathering successful 2026. The arena delivers in-depth penetration into nan newest industry technologies and onboard merchandise innovations. The summation of 2 ships reflects ASTA’s dedication to increasing a assortment of caller cruising options that agents tin waste to their clients.

Celebrity to Offer River Cruises Celebrity Cruises and Trafalgar Will Offer River Cruises

A typical characteristic of nan expo will beryllium nan motorboat of nan first-ever stream products connected nan section marketplace by Celebrity River Cruises and Trafalgar Tours. With this successful mind, nan pursuing starring brands will motorboat services and features, offering brides-to-be a first look and chance to effort earlier anyone else! The 2 companies’ offerings bespeak nan expansion of nan stream cruising assemblage and person taken liking from nan established ocean cruise lines and circuit operators.

Celebrity River Cruises is expected to bring nan luxury that is synonymous pinch water cruising to nan rivers of Europe and astir nan world. Another institution known for its immersive onshore tours, Trafalgar, will show its unique return connected stream cruising, which combines cultural depth pinch home-away-from-home comfort and convenience.

Longer General Sessions Create Learning Opportunities

Another large alteration for nan 2026 River Cruise Expo is expanding nan wide convention from one time to two. The caller expanded format is designed to enhance acquisition worth greatly, according to ASTA. Attendees will person further clip to interact pinch manufacture leaders, perceive to thought-provoking panels, and besides network connected a larger scale.

Keynote Speaker Inspiration from Elizabeth Gilbert

Keynote speaker Elizabeth Gilbert, best-selling writer of nan inspirational Eat, Pray, Love, will make her SCTE-ISBE Cable-Tec Expo debut and kick disconnected nan event. Gilbert’s captivating communicative is judge to onslaught nan correct chord pinch travel advisors, providing inspiration, motivation, and never-before-heard sentiment connected nan transformative powerfulness of travel. Her attendance serves to reenforce ASTA’s committedness to providing unforgettable, immersive experiences.

AmaSofia’s Godmother Named: Sarah Little

Sarah Little, ASTA’s elder vice president of business development, will service arsenic godmother of AmaWaterways’ caller AmaSofia. The ceremonial acknowledgment honors Little’s important achievements wrong nan recreation manufacture and recognizes her committedness to river cruising. The naming is 1 of nan astir treasured traditions to correspond nan general commencement of a ship’s life and work to her country.

Showcase Networking and Sneak Peeks for nan Audience

River Cruise Expo claims to supply networking opportunities for recreation advisors, cruise lines, and manufacture partners. Delegates will person exclusive previews of caller ships and once-in-a-lifetime onboard experiences to let them to make knowledgeable recommendations to their clients. Advisors admit nan opportunity to enactment up of industry trends and changing customer needs.

Amsterdam: An Ideal Host City

With Amsterdam’s classical spider web of canals and seafaring tradition, it’s not a astonishment nan metropolis hosts ASTA’s function. Delegates will person nan breathtaking opportunity to acquisition nan hustle and bustle of this internationally renowned city, visiting historical sites, museums, and enjoying great food. The metropolis of Amsterdam easy facilitates conferences and events of this size, making it easy and enjoyable for international visitors.

Industry Impacts and Future Prospects

With river cruising progressively becoming a standout favourite among travelers for their smaller, less chaotic, and much culturally focused recreation experience, nan added magnitude of nan ASTA River Cruise Expo is timely. Where manufacture trends and insights are shared and caller partnerships are forged and developed, ATM is wherever nan world building and building community comes together to thrust towards sustainable success.

ASTA’s proactive growth is simply a further testament to nan leadership of nan recreation industry and nan standards by which nan world travels. This twelvemonth is group to beryllium game-changing and will further solidify Amsterdam connected nan representation arsenic a apical destination for stream cruise events.