Nicotine Pouch Use May Be A Step Toward Reducing Or Quitting More Dangerous Forms Of Tobacco

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As lawmakers and nationalist wellness experts statement nan information of nicotine pouches, researchers from Rutgers Health recovered that for now, astir adults that usage these products besides person a history of baccy usage and whitethorn beryllium choosing these products arsenic a imaginable measurement toward reducing aliases quitting much vulnerable forms of nicotine delivery.

The findings – believed to beryllium nan first nationalist estimates of regular nicotine pouch usage successful nan U.S. – were published successful JAMA Network Open.

Faced pinch declining cigaret sales, baccy manufacturers successful nan U.S. are turning to tobacco-free nicotine pouches, specified arsenic Velo and Zyn, which are among nan fewer segments of nan manufacture that's growing.

In January 2025, nan U.S. Food and Drug Administration authorized nan trading of ZYN, nan first nicotine pouch to person specified authorization. Importantly, pouches cannot beryllium marketed arsenic smoking cessation immunodeficiency – such arsenic patches, gums and lozenges approved for therapeutic usage – moreover if immoderate group look to beryllium turning to them for that reason.

Against this backdrop, Cristine D. Delnevo, head of nan Rutgers Institute for Nicotine and Tobacco Studies, group retired to measure really wide nicotine pouches are being utilized among U.S. adults, and to found a baseline for monitoring early changes successful personification habits.

By analyzing information from nan U.S. Census Bureau's 2022-2023 Tobacco Use Supplement, which surveyed much than 110,000 adults crossed nan state connected their usage of nicotine pouches and accepted baccy products, nan researchers painted a image of nicotine pouch uptake successful nan U.S. They examined quitting behaviour of different baccy products earlier and aft 2019, erstwhile nan merchandise became wide disposable nationally.

They recovered that overall, nan percent of adults utilizing nan merchandise remains debased – conscionable 2.5% non-Hispanic achromatic men were nan astir apt to person utilized nan product. Use among tobacco-naïve adults – those who had ne'er utilized baccy products – was virtually non-existent.

Most compelling, Delnevo said, nan highest prevalence of existent and regular nicotine pouch usage was among adults pinch a history of baccy usage who had precocious quit, suggesting that nicotine pouches whitethorn person played a domiciled successful their cessation.

"Our results propose that adults whitethorn beryllium utilizing nicotine pouches for harm simplification fixed that usage is highest among those that person precocious discontinue different baccy merchandise aliases e-cigarettes," said Delnevo, who is besides a distinguished professor astatine nan Rutgers School of Public Health.

But questions remain. Researchers proceed to study nan semipermanent wellness effects of oral nicotine pouches. While nicotine itself does not origin cancer, nicotine is highly addictive and its usage tin effect cardiovascular health, specified arsenic by expanding humor pressure, among different concerns.

Evidence besides suggests that nan fame of pouches whitethorn beryllium expanding among young people, albeit slowly. The Centers for Disease Control and Prevention's 2024 National Youth Tobacco Survey recovered that 1.8% of U.S. mediate and precocious schoolhouse students reported utilizing nicotine pouches, up from 1.1% successful 2022.

That inclination has added urgency to warnings from Delnevo and her colleagues, who successful a erstwhile JAMA commentary, urged nan FDA to guarantee nan oral nicotine marketplace did not proliferate arsenic uncontrollably arsenic e-cigarettes.

"We should ever support a watchful oculus connected younker tobacco-use behaviors, including usage of aggregate products, substitution pinch different products aliases replacement methods of uncovering and utilizing flavored baccy and nicotine products," she said.

Yet, erstwhile utilized by established baccy users, pouches whitethorn connection a wellness benefit, she added.

"People who person ne'er utilized baccy products should not abruptly beryllium utilizing nicotine pouches," she said. "But for group who fume aliases usage different nicotine products and don't want to extremity utilizing nicotine, switching wholly from nan much harmful merchandise and moving down nan consequence continuum pinch nicotine pouches is simply a apt bully for nationalist health."

Mary Hrywna, an subordinate professor successful nan Department of Health Behavior, Society and Policy astatine nan Rutgers School of Public Health, and a study co-author, agreed.

As nicotine pouches summation accrued attraction successful nan U.S., galore work together that we request to amended understand who is utilizing these products and how. This study offers a snapshot of usage patterns that is informative and, astatine slightest for now, somewhat reassuring."

Mary Hrywna, Associate Professor, Department of Health Behavior, Society and Policy, Rutgers School of Public Health

Source:

Journal reference:

Delnevo, C. D., et al. (2025). Patterns of Nicotine Pouch Use Among Adults successful nan US, 2022-2023. JAMA Network Open. doi.org/10.1001/jamanetworkopen.2025.31155

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