Netflix Cpo Eunice Kim Joins Techcrunch Disrupt 2025 To Talk Scaling Product And Reimagining Entertainment

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Image Credits:Steve Jennings / Getty Images

9:15 AM PDT · September 3, 2025

The ceremony of TechCrunch’s 20th day is happening astatine Disrupt 2025 — taking spot October 27-29 — and we couldn’t observe 2 decades of being nan northbound prima of tech and startup news without spotlighting 1 of nan biggest translator stories of our time: Netflix.

From a DVD-by-mail startup to a world streaming powerhouse pinch 300M+ subscribers, Netflix has changed really nan world consumes entertainment. At Disrupt, happening astatine Moscone West successful San Francisco, we’ll perceive from nan executive driving that adjacent chapter: Eunice Kim, Netflix’s main merchandise officer.

TechCrunch Disrupt 2025 Eunice KimImage Credits:TechCrunch

Why her position matters

Since stepping into nan CPO domiciled successful precocious 2023, Kim has been architecting nan full Netflix acquisition — crossed 1,700+ devices, optimizing hunt and recommendations, and steering world pricing and scheme strategy. Her squad is besides pioneering caller devices for creators, powering contented accumulation “from transportation to play” pinch exertion that supports storytellers worldwide.

With past activity roles astatine Google Play, YouTube, PepsiCo, Adobe, and startups, Kim knows what it takes to standard products that scope millions while transforming industries down nan scenes. At Disrupt, she’ll stock insights connected nan intersection of merchandise innovation, imaginative technology, and world commerce strategy.

Join nan celebration

This is conscionable 1 of galore conversations waiting for you astatine Disrupt, alongside 10,000+ founders, investors, and tech leaders.

Save up to $668 connected your Disrupt walk if you registry by September 26. Don’t hold — prices will emergence soon!

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