Published on September 15, 2025
Riyadh is accelerated establishing itself arsenic nan epicentre of nan Middle East MICE (Meetings, Incentives, Conferences, and Exhibitions) sector, pinch nan eagerly awaited Saudi Event Show 2025 starring nan way. Set for 17–18 September 2025 astatine nan awesome Arena, this flagship exhibition is expected to stitchery much than 5,000 world manufacture specialists and decision-makers for 2 days of high-impact networking and knowledge sharing. Attendees will summation entree to nan latest arena technologies, pioneering solutions, and best-in-class sustainability practices.
Event Overview
The Saudi Event Show 2025 promises to beryllium an exhilarating two-day acquisition for arena professionals, featuring an awesome lineup of seminars, workshops, and exhibitions. The arena will return spot astatine The Arena successful Riyadh, pinch nan Awards Ceremony scheduled for 18 September 2025 astatine nan JW Marriott Hotel, Riyadh.
- Dates & Venue:
17–18 September 2025, The Arena, Riyadh.
Awards Ceremony: 18 September 2025, JW Marriott Hotel, Riyadh. - Organised by:
Informa Connect, a leader successful arena accumulation and management. - Expected Attendance:
Over 5,000 professionals from nan world events, entertainment, and MICE industries. - Exhibitors:
100+ companies showcasing nan latest successful arena technology, production, logistics, and imaginative services, providing a broad position of nan evolving MICE landscape.
Seminar Highlights: Knowledge Sharing and Innovation
A cardinal characteristic of SES 2025 is its extended seminar programme, which will connection complete 15 hours of free sessions crossed 2 main hubs. These sessions will beryllium aimed astatine arena planners, exhibitors, and organisers, providing them pinch insights into nan latest trends, innovations, and champion practices wrong nan MICE sector.
- Hub 1 – Local Spotlight:
This hub will attraction connected Saudi Arabia’s Vision 2030, nan Kingdom’s increasing events industry, and location occurrence stories. It will besides reside section talent improvement and nan domiciled of nan MICE manufacture successful driving Saudi Arabia’s economical diversification. - Hub 2 – Global Innovation:
Focused connected world champion practices, sustainability successful arena management, and nan domiciled of emerging technologies for illustration AI and VR, this hub will bring together world manufacture leaders to stock their expertise.
Notable topics will include:
- Building and scaling a world-class events workforce
- Lessons from world Expo occurrence stories
- Sustainability successful arena licensing and c footprint reduction
- AI-driven arena personalisation and innovation
- Insights into Saudi Arabia’s giga-projects and their effect connected nan MICE industry
Saudi Event Awards 2025: Recognising Excellence
A cardinal item of SES 2025 is nan inaugural Saudi Event Awards, group to observe nan champion successful Saudi Arabia’s burgeoning events sector. These awards will recognise outstanding contributions to nan events industry, covering areas specified arsenic innovation, sustainability, and impactful arena execution.
The Saudi Event Awards ceremonial will return spot connected 18 September 2025 astatine nan JW Marriott Hotel, Riyadh, and will see aggregate categories, honouring nan champion arena planners, suppliers, venues, and technologies successful nan Kingdom.
Sustainability astatine nan Core of SES 2025
Sustainability will beryllium a halfway taxable astatine SES 2025, pinch organisers implementing respective environmentally responsible practices. The arena will adopt its FasterForward to Zero programme, which intends to trim nan biology effect of large-scale events. This includes:
- Reducing single-use plastics and printed materials.
- Offsetting c emissions done renewable energy.
- Empowering section communities done acquisition partnerships and sustainable practices.
These initiatives bespeak nan increasing accent connected eco-friendly practices wrong nan world MICE industry, positioning Saudi Arabia arsenic a leader successful sustainable arena management.
Featured Exhibitors
Some of nan highlighted exhibitors include:
- Al Baddad: Specialises successful innovative impermanent and imperishable structures.
- Altaaqa: Provides civilization powerfulness generation, HVAC, impermanent structures, solar, and EV charging services.
- Electra: Offers full-service arena production, fit-out, and method solutions.
- GES: Delivers world arena logistics, guidelines design, and full-service production.
- MediaPro: Provides innovative arena technology, imaginative creation solutions, and AV rental services.
- RayQube: Offers early tech solutions for integer and unrecorded events.
- Buildup: Delivers civilization guidelines creation and experiential branding solutions.
- Jam Events: Provides arena safety, crowd management, imperishable recruitment, and arena staffing solutions.
- Parente Fireworks: Specialises successful spectacular fireworks displays and innovative wireless firing systems for events.
Sponsors & Partners
The arena is supported by various sponsors and partners, including:
- Sponsors:
- Xenial Events: Lanyard Sponsor, providing personalised attendee lanyards.
- Inspire: Specialises successful AV and seminar accumulation for MICE and unrecorded events.
- Electra: Visitor Lounge Sponsor, supporting networking lounges and hospitality zones.
- Buildup: Delivering civilization guidelines creation and experiential branding solutions.
- Partners:
- GES: Build Partner, offering signage, imaginative branding, and immersive ocular identity.
- RayQube: Providing early tech solutions for integer and unrecorded events.
- Visit by GES: Registration & Engagement Partner, powering attendee registration and engagement tools.
- xNDigitize: Official Social Media Agency, managing event-wide integer engagement and unrecorded contented coverage.
A Bright Future for Saudi Arabia’s Event Industry
As Saudi Arabia continues to create its MICE infrastructure and showcase its increasing power successful nan world events market, nan Saudi Event Show 2025 marks a awesome milestone successful this journey. SES 2025 will bring together nan world’s starring arena planners, suppliers, and innovators, providing a unsocial level for showcasing cutting-edge arena solutions, networking pinch cardinal manufacture stakeholders, and discussing nan early of nan world MICE industry.
For those looking to summation an separator successful nan quickly evolving events sector, nan Saudi Event Show 2025 successful Riyadh is an basal destination. From groundbreaking technological innovations to sustainable arena practices, SES 2025 promises to beryllium a must-attend arena for MICE professionals looking to enactment up of manufacture trends and build lasting business connections.
What Next?
Saudi Event Show 2025 is shaping up to beryllium a awesome milestone for nan MICE sector. It offers a one-of-a-kind chance to item Saudi Arabia’s accelerated emergence arsenic a world events center. With cutting-edge sessions, beardown attraction connected sustainability, and top-level exhibitors, SES 2025 will power nan early of world gatherings, correct successful nan bosom of move Riyadh.
Image Credit: Saudi Event Show