The US elephantine is part-way done a €1bn spending push successful nan EU.

Mars is spending €1bn ($1.18bn) connected accumulation and R&D crossed 2025 and 2026, including connected projects successful France, Poland and Spain.
The privately owned US group, which is waiting for nan EU to springiness its verdict connected nan company’s takeover of Kellanova, said it wanted to build “a stronger, much resilient business in Europe”.
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to scope engaged professionals crossed 36 starring media platforms.
Find retired much
In a statement, Mars said it had spent €1.5bn connected its EU operations during 2020 to 2024 and has earmarked much finance this twelvemonth and next.
It pointed to a task started successful 2023 to up its accumulation capacity astatine a cocoa mill successful Janaszówek successful Poland.
The work, group to beryllium completed successful 2027, will costs Mars astir €250m and spot nan institution summation capacity astatine nan tract by much than 60%.
Mars has 24 manufacturing sites crossed 10 EU personnel states.
GlobalData Strategic Intelligence
Don’t fto argumentation changes drawback you disconnected guard. Stay proactive pinch real-time information and master analysis.
By GlobalData
“We are readying investments crossed each our business segments successful nan European Union, including Spain and France, pinch a attraction connected modernisation, innovation, and sustainability to guarantee our factories are fresh for nan future. We will stock much specifications connected individual finance plans successful owed time,” a spokesperson said.
In nan connection announcing nan wide €1bn figure, Mars CFO Claus Aagaard said nan Skittles shaper “takes a semipermanent position – we judge successful Europe and we would for illustration to spot much maturation for nan use of consumers successful nan EU economies”.
He added: “For Mars, this is astir much than conscionable growth. It’s besides astir building a stronger, much resilient business successful Europe – 1 that delivers much invention to consumers, delivers worth for thousands of our European suppliers, and creates lasting, affirmative impacts successful nan communities wherever we operate.”
Last week, nan European Commission group a caller deadline to complete its investigation into Mars’ planned $35.9bn takeover of Kellanova.
The Commission suspended its probe in July, announcing it had not received accusation it had requested arsenic portion of its appraisal of nan transaction.
As a consequence, a 31 October deadline for nan regulator to complete its investigation – launched successful June pursuing nan announcement of nan merger successful August 2024 – was cancelled.
Now it is backmost on, pinch nan Commission mounting a caller provisional deadline of 19 December. The October suspension ended connected 15 September, suggesting nan missing accusation to motion disconnected nan woody has now been received.
The preliminary findings from nan title assemblage of nan Commission, nan EU’s executive arm, were that “the transaction could lead to higher prices for consumers owed to Mars’ accrued negotiating powerfulness towards retailers successful nan European Economic Area (EEA)”.
Mars, nan privately-owned US snacks and confectionery giant, confirmed nan purchase of nan Pringles and Cheez-It shaper past year.
When nan afloat Commission investigation was launched successful June, Mars said it was “disappointed but optimistic” complete nan result of nan probe decision.
Just Food Excellence Awards - The Benefits of Entering
Gain nan nickname you deserve! The Just Food Excellence Awards observe innovation, leadership, and impact. By entering, you showcase your achievements, elevate your manufacture profile, and position yourself among apical leaders driving nutrient manufacture advancements. Don’t miss your chance to guidelines out—submit your introduction today!
Nominate Now