Mappa’s Ai Voice Analysis Helps You Find The Best Job Candidates And Will Show Off Its Tech At Techcrunch Disrupt 2025

Even aft reviewing resumes, screen letters, and interviews, choosing nan correct campaigner for a occupation tin beryllium a mysterious process. Hiring managers often trust connected their biases astir nan world aliases gut feelings to pass their decision, making nan process acold from an nonstop science.

That’s why Sarah Lucena built Mappa, an AI-powered behavioral intelligence level that intends to return immoderate of nan guesswork retired of hiring. Mappa trained an AI exemplary to observe sound patterns that correlate pinch definite traits, specified arsenic connection style, empathy, and confidence. Applicants simply reply immoderate questions from Mappa’s AI agent, and past nan level sends hiring managers a shortlist of candidates pinch traits that are compatible pinch nan role.

Mappa is simply a Startup Battlefield Top 20 finalist astatine TechCrunch Disrupt 2025 successful San Francisco.

“Mappa comes to nan marketplace pinch nan extremity of really, genuinely knowing people,” Lucena said successful an question and reply pinch TechCrunch. “We don’t really categorize traits arsenic bully aliases bad. We understand traits arsenic compatible aliases not.”

Lucena founded Mappa successful 2023 pinch her 2 co-founders, Pablo Bergolo and Daniel Moretti, and has raised $3.4 cardinal successful a seed information led by Tim Draper’s finance firm, Draper Associates. In little than 3 years, nan startup has scaled to much than 130 customers successful nan U.S. and much than $4 cardinal successful annualized recurring revenue.

Mappa claims 1 of its biggest advantages is data. The startup built highly curated datasets specifically for knowing quality behavior. Mappa primitively attempted to measure candidates based connected video submissions and their online presence, however, they’ve recovered sound study to beryllium nan astir effective method.

Mappa’s level has already helped companies find labor that instrumentality astir for longer, according to Lucena. While nan modular yearly turnover complaint for companies is astir 30%, she says labor hired done Mappa person a turnover complaint of conscionable 2%.

Lucena says Mappa’s attraction is ever helping companies find nan champion people, but that often results successful a much equitable hiring process. Mappa has facilitated complete 3,000 hires to date, and much than 60% of them were women, LGBTQ+, aliases immigrants. Lucena, who was calved and raised successful Brazil, says she’s proud to person created much opportunities for these people.

Moving forward, Lucena says she sees Mappa evolving from a services institution into an infrastructure provider. The startup’s API has seen traction among companies who want to usage its behavioral study successful situations beyond hiring. Tim Draper personally uses Mappa to measure founders his patient is considering investing in, and nan acquisition level Re-Skilling.ai uses nan level to understand skills that students tin amended on.

In nan future, Lucena sees that Mappa could beryllium utilized to thief o.k. candidates for loans who don’t person an extended in installments history. She sees Mappa arsenic a instrumentality to thief measure group much reasonably successful each kinds of settings.

If you want to perceive from Mappa firsthand, and spot dozens of further pitches, be valuable workshops, and make nan connections that thrust business results, head present to study much astir this year’s Disrupt, held October 27 to 29 successful San Francisco.