Published on September 8, 2025
LOST iN, a quickly increasing recreation media company, is making important strides crossed nan US pinch nan assignment of 3 caller board advisors successful Los Angeles. These strategical appointments travel astatine a pivotal clip for nan company, which has been reshaping nan recreation media landscape. LOST iN is expanding its scope by blending premium content, guidebooks, and influencer-driven media to link pinch a broader audience. The summation of Max Tcheyan, Paul Cohen, and David Wurth to nan squad will thief nan institution fortify its power successful some nan integer and accepted media spaces.
These advisors bring invaluable expertise from starring world media companies and nan recreation industry, positioning LOST iN for continued growth. With their guidance, LOST iN is poised to further elevate its effect successful nan recreation manner sector, broadening its taste footprint crossed nan United States and beyond.
The Strategic Appointments
These seasoned professionals bring a wealthiness of knowledge and expertise to nan board, which will assistance successful nan company’s ngo to grow its recreation media footprint crossed aggregate platforms. The 3 advisors person been integral successful nan occurrence of their respective ventures and are expected to supply valuable insights arsenic LOST iN moves forward.
- Max Tcheyan: As a Co-Founder and erstwhile Chief Strategy Officer of Puck, Tcheyan helped build Puck into 1 of nan fastest-growing integer media brands. He played a pivotal domiciled successful increasing The Athletic arsenic VP of Growth, further cementing his expertise successful scaling media companies done innovative business models that harvester premium journalism, subscriptions, and arena strategies. His heavy knowing of integer maturation and assemblage engagement will beryllium a cardinal plus to LOST iN.
- Paul Cohen: Cohen brings much than 2 decades of acquisition successful nan world tourism and hospitality industry. As Co-Founder of ieLimited, a recreation consultancy, Cohen has worked pinch awesome tourism boards and hospitality groups worldwide, focusing connected strategy, business development, and partnerships. His world position connected tourism trends and his expertise to forge high-level partnerships will assistance LOST iN successful creating much compelling recreation contented that resonates pinch its audience.
- David Wurth: Wurth, Founder & CEO of PLYR Technologies and C Suite Media, has a way grounds of scaling location publications into nationally recognized media and events platforms. His inheritance successful transforming businesses into high-value media brands will supply LOST iN pinch nan strategical guidance needed to grow its marque beingness and diversify its gross streams, including successful experiential events and advertizing partnerships.
Jonathan Skogmo, CEO of LOST iN, expressed excitement astir these appointments, highlighting that they bespeak nan company’s ambition to standard and go a ascendant unit successful recreation manner and culture. He emphasized that nan caller committee members’ expertise successful building media businesses, shaping world recreation narratives, and creating multi-platform marque experiences would beryllium instrumental arsenic nan institution accelerates its maturation successful nan coming months.
A Shift from Print to Digital and Diverse Offerings
LOST iN’s improvement from a print-first patient to a diversified media marque is simply a testament to nan company’s expertise to accommodate to shifting marketplace dynamics. Over nan past year, nan institution has pivoted to attraction not only connected its iconic recreation guidebooks but besides connected creating engaging short-form societal video content, influencer collaborations, and unrecorded arena experiences.
A cardinal milestone successful this translator was nan caller motorboat of LOST iN Brooklyn, nan 2nd merchandise successful nan company’s caller Neighborhoods Collection and nan 29th book successful its successful franchise. This guidebook, for illustration its predecessors, brings nan section civilization of a destination to life by focusing connected food, music, wellness, design, and different taste elements, providing travelers pinch an authentic position connected each place. The description into different types of content, including integer video and unrecorded events, aligns pinch nan increasing request for move and multimedia-driven recreation experiences among younger, much digitally-savvy audiences.
Expanding Reach and Increasing Revenue
LOST iN has seen singular maturation successful its integer presence, reaching much than 12 cardinal followers crossed various platforms. The company’s unsocial blend of premium content, influencer-driven campaigns, and section taste storytelling has struck a chord pinch modern travelers looking for much than conscionable accepted picnic guides. This expanding integer footprint is expected to lend importantly to nan company’s financial success.
By nan extremity of 2025, LOST iN is projected to make complete $1 cardinal successful advertizing revenue, pinch astir 70% of its gross coming from advertizing and branded partnerships. The company’s expertise to pat into nan increasing influencer system and marque collaborations reflects its adaptability and keen knowing of what resonates pinch today’s recreation and manner audience.
These milestones are further reinforced by LOST iN’s successful $4 cardinal oversubscribed seed round, led by MaC Venture Capital, pinch further investors including BDMI, Pitbull Ventures, Pocket.Watch laminitis Chris Williams, and Fullscreen laminitis George Strompolos. This coagulated backing reflects beardown investor assurance successful nan company’s expertise to standard quickly and stay astatine nan forefront of recreation media innovation.
A Promising Future for LOST iN
The summation of Max Tcheyan, Paul Cohen, and David Wurth to nan advisory committee represents a strategical move designed to substance LOST iN’s adjacent shape of growth. With an expanding merchandise portfolio that now includes books, videos, societal media content, and unrecorded events, LOST iN is poised to further solidify its position arsenic nan starring recreation media marque that combines culture, commerce, and community.
About LOST iN
Founded successful 2014, LOST iN is simply a digital-first recreation media institution that creates unsocial integer content, people guidebooks, and unrecorded experiences for a world organization of culturally-minded travelers. The marque is known for its design-forward aesthetic, editorial curation, and committedness to showcasing nan authentic and vibrant cultures of nan destinations it covers. LOST iN‘s blend of accepted publishing and digital-first contented continues to resonate pinch travelers seeking a deeper relationship to nan places they visit.
With a world scope and a increasing suite of media offerings, LOST iN is continuing to germinate and redefine what it intends to research nan world done a culturally rich | lens.