Linktree Goes Dark In India — And The Company Isn’t Sure Why

Linktree, nan celebrated link-in-bio work utilized by millions of creators and businesses, has been inaccessible successful India for respective days — and its abrupt disappearance from nan Indian web remains a mystery, moreover to nan Australian startup itself.

Over nan past week, Linktree has been inaccessible successful India, pinch a fewer users raising nan rumor connected X. Initially, TechCrunch noticed that nan tract concisely displayed a connection suggesting it had been blocked by nan Indian government. Later, this was replaced by a generic SSL protocol error. The Linktree app has besides been inaccessible successful nan country.

Founded successful 2016, Linktree became a unicorn successful 2022 and surpassed 50 cardinal users successful 2024. India has been nan platform’s fifth-largest marketplace by traffic, accounting for 3.5% of its world visits — aliases astir 7.3 cardinal successful July, per Similarweb information shared pinch TechCrunch.

Image Credits:Jagmeet Singh / TechCrunch

Linktree co-founder and CEO Alex Zaccaria told TechCrunch that nan startup was looking into nan situation. However, nan executive did not corroborate whether nan startup received a connection from Indian authorities connected its blockage.

The startup later posted connected X that it was alert of nan work outage successful India and was “investigating” nan issue.

As reported by nan Indian regular The Hindu, nan outage is not constricted to a circumstantial net work supplier and appears to impact each awesome networks.

The U.S. remains Linktree’s apical market, pinch 48.5 cardinal visits, followed by Indonesia (32.3 million), Brazil (30.8 million), and nan U.K. (9.4 million), Similarweb information shows.

India’s IT and telecom ministries did not respond to emails sent complete nan weekend.