Published on September 28, 2025
Sri Lanka precocious embraced developing LGBTIQ tourism, which, spearheaded by EQUAL GROUND, nan LGBTIQ defense group, is simply a landmark move successful nan country’s tourism policy. The state is connected nan way of processing LGBTIQ tourism, and nan inaugural intends to create a affirmative and inclusive situation that enables LGBTIQ travellers to consciousness safe and accepted. This will thief nan state summation entree to a caller market, which, successful turn, will thief diversify nan country’s tourism offerings and heighten its position arsenic a world tourism destination.
Diversity and Inclusivity successful Tourism
Sri Lanka’s tourism assemblage has agelong been focused connected accepted tourism specified arsenic formation holidays and taste experiences. However, nan business pinch EQUAL GROUND is group to germinate Sri Lanka’s tourism industry. This inaugural is not only progressive but besides commercially strategic, aligning pinch nan world emergence successful LGBTIQ tourism.
The project’s extremity is to make Sri Lanka a starring inclusive destination by embracing diverseness and ensuring nan information and authorities of LGBTIQ travellers. Sri Lanka Tourism is facilitating nan improvement of a web of stakeholders, including hotels, circuit operators, and guides, who will beryllium trained to understand and service nan circumstantial needs of LGBTIQ visitors.
Promoting Sri Lanka connected nan Global Stage
Sri Lanka’s information successful world tourism fairs and world LGBTIQ recreation networks will guarantee nan country’s accrued visibility wrong this increasing market. By collaborating pinch EQUAL GROUND, Sri Lanka intends to pat into a high-spending and loyal customer base. The LGBTIQ tourism marketplace was weighted astatine complete USD 320 cardinal successful 2024 and continues to turn astatine astir 7 percent annually, pinch projections to proceed its description done 2033.
Challenges to Overcome
Despite nan affirmative steps, challenges stay successful nan way toward inclusive tourism. Research by EQUAL GROUND suggests that societal stigma and deficiency of consciousness proceed to impact nan section acceptance of LGBTIQ individuals. Additionally, colonial-era laws that criminalise same-sex relations still beryllium connected nan statute books, creating a analyzable ineligible environment. While these laws are seldom enforced, nan ineligible uncertainty tin deter immoderate travellers.
Nevertheless, nan endorsement of this inaugural by Sri Lanka Tourism signals a affirmative displacement successful nan country’s committedness to inclusivity. For nan LGBTIQ community, some section and international, these changes are a important measurement successful establishing Sri Lanka arsenic a genuinely welcoming and safe destination.
A New Market for Sri Lanka’s Tourism
Sri Lanka is recovering from years of economical and governmental challenges. This inaugural to clasp LGBTIQ tourism is seen arsenic an important measurement successful diversifying nan country’s tourism offering beyond nan accepted sun-and-beach appeal. The move is expected to person a semipermanent effect connected nan maturation of nan tourism sector, attracting not conscionable world visitors but besides home visitors who place arsenic portion of nan LGBTIQ community.
By positioning itself arsenic a hub for inclusive tourism, Sri Lanka is offering a unsocial worth proposition for travellers seeking safe and welcoming destinations. The country’s effort to amended inclusivity could beryllium pivotal successful shaping nan tourism scenery of nan future, arsenic much travellers look for destinations that support diverseness and inclusivity.
A Future of Inclusive Tourism for Sri Lanka
Embracing LGBTIQ travellers successful nan fold of inclusive tourism believe is simply a commendable motion of advancement successful nan tourism assemblage of Sri Lanka. LGBTIQ visitors from astir nan world will find nan land very appealing because this inaugural will beforehand nan country’s taste diverseness while besides promoting LGBTIQ-friendly locales. Sri Lanka has strategically positioned itself to cater to nan emerging world LGBTIQ market, and pinch its plans, intends to go a leader successful tourism diversity.