Itc Hotels Announces Game-changing Expansion In India: 220 Hotels By 2030 And A New Premium Brand!

Published on October 24, 2025

In an breathtaking improvement for nan Indian hospitality industry, ITC Hotels, a salient subordinate successful nan sector, has announced an eager description scheme that intends to turn its portfolio to complete 220 hotels by 2030. Currently operating much than 145 hotels, nan institution intends to adhd much than 5,900 rooms, expanding its scope and solidifying its activity position successful nan premium hospitality segment. This description will beryllium complemented by nan motorboat of a caller premium brand, nan Epiq Collection, marking a important measurement guardant successful nan company’s maturation trajectory.

Expanding ITC Hotels’ Footprint successful India

ITC Hotels’ description strategy is group to diversify its portfolio and seizure a larger marketplace stock successful nan quickly increasing hospitality industry. The institution has group a target to scope 220 hotels and much than 5,900 rooms by 2030. This will beryllium a notable summation from its existent footprint of 145+ hotels pinch astir 13,600 rooms. The planned description will not only boost nan company’s beingness successful cardinal cities but will besides attraction connected Tier 2 and 3 cities, wherever request for premium accommodations is connected nan rise.

This maturation scheme is simply a strategical consequence to nan expanding request for high-quality hotels and services crossed India. The hospitality assemblage successful India has witnessed robust maturation complete nan past fewer years, driven by some home tourism and nan expanding number of world visitors. ITC Hotels’ description aligns pinch nan inclination of rising user expectations for luxurious, personalized experiences, peculiarly successful emerging municipality areas.

Introducing nan Epiq Collection: A New Premium Brand

A awesome item of ITC Hotels’ description is nan motorboat of its caller premium brand, nan Epiq Collection. This caller marque will beryllium an integral portion of nan company’s strategy to capitalize connected nan increasing request for luxury and high-end hospitality services. The Epiq Collection will dwell of some new builds and conversions of existing properties, specifically focusing connected business and leisure destinations.

With an first extremity of adding astir 1,000 keys to nan Epiq Collection, ITC Hotels is mounting nan shape for a caller level of work and exclusivity. The first properties nether this caller marque are already nether improvement successful 2 culturally rich | destinations:

• Epiq Collection Puri: This will beryllium a company-owned edifice featuring 118 rooms, located successful nan vibrant coastal metropolis of Puri, known for its rich | practice and belief significance.
• Epiq Collection Tirupati: Located successful nan ineffable metropolis of Tirupati, this managed edifice will connection 201 rooms and is expected to cater to some pilgrims and visitors visiting nan celebrated Tirumala Venkateswara Temple.

Both properties are expected to unfastened successful nan adjacent 2 years and will beryllium portion of nan CLUB ITC rewards program, providing further benefits to predominant travelers and loyal customers.

Momentum successful FY26: ITC Hotels’ Accelerated Growth

ITC Hotels has already shown beardown momentum successful its maturation efforts, pinch a singular capacity successful nan first half of FY26. The institution added 15 caller properties to its portfolio during this period, signaling a beardown commencement to its description initiatives. These caller additions item nan company’s expertise to quickly standard its operations while maintaining precocious standards of value crossed each of its properties.

This description is besides being fueled by ITC Hotels’ committedness to entering new markets, some wrong India and beyond. The company’s attraction connected maturation successful emerging cities ensures that it will proceed to cater to a broader demographic of travelers looking for luxury accommodations successful much accessible locations.

ITC Hotels’ Capital-Efficient Growth pinch nan ‘Asset-Right’ Strategy

A captious constituent of ITC Hotels’ description is its ‘Asset-Right’ strategy, which emphasizes superior ratio done partnerships and an operational attraction connected maximizing returns. This attack allows nan institution to turn its footprint without taking connected nan dense superior costs typically associated pinch spot ownership.

The Asset-Right strategy involves nan institution leveraging its beardown relationships pinch strategic partners while maintaining operational excellence. ITC Hotels is focusing connected enhancing its beingness successful Tier 2 and 3 cities, wherever request for premium hospitality is increasing rapidly. These cities are seen arsenic captious maturation areas for nan hospitality sector, arsenic they acquisition a surge successful business travelers, home tourists, and world visitors seeking high-quality accommodations.

ITC Hotels’ Strong Market Position

ITC Hotels’ description is supported by its beardown marketplace position, which has been built connected years of acquisition successful nan industry. The institution commands a 40% premium successful Revenue Per Available Room (RevPAR) complete nan broader industry, a testament to its expertise to pull and clasp high-value guests. This capacity is driven by nan brand’s estimation for delivering exceptional work and maintaining a precocious modular of luxury.

In summation to its premium gross performance, ITC Hotels has continued to thrive successful various different gross streams, including nutrient and beverage services, arena management, and wellness offerings. The company’s expertise to make aggregate streams of income ensures that it remains financially robust while expanding its footprint.

ITC Hotels: A Vision for Long-Term Growth

Looking ahead, ITC Hotels’ strategical description plans, mixed pinch nan preamble of nan Epiq Collection brand, put nan institution successful an fantabulous position to capitalize connected nan maturation of India’s hospitality sector. As urbanization accelerates and home and world recreation continues to rise, ITC Hotels’ attraction connected premiumization and high-quality work is apt to resonate pinch a increasing conception of travelers.

The company’s continued description crossed Tier 2 and Tier 3 cities, on pinch its committedness to offering luxury experiences successful emerging markets, will thief it support a competitory edge. As ITC Hotels continues to create caller properties and heighten its work offerings, it is poised to fortify its activity position successful India’s fast-evolving hospitality market.

Conclusion

ITC Hotels’ description strategy for 2030 is simply a important move toward cementing its position arsenic a leader successful India’s premium hospitality sector. The preamble of nan Epiq Collection brand, alongside plans for increasing its portfolio to complete 220 hotels and 5,900 rooms, marks a caller shape successful nan company’s maturation journey. With a attraction connected some superior ratio and operational excellence, ITC Hotels is well-positioned to meet nan evolving needs of today’s travelers while continuing to group caller standards successful India’s hospitality industry.