Italy, Malta, Cyprus, Croatia, Spain, France, And Portugal Watch Greece Capitalize On A One Hundred Twenty-three Percent Growth In Short-term Rentals, Strengthening Its Position As A Global Tourism Leader

Published on September 1, 2025

Greece has seen an bonzer 1 100 twenty-three percent surge successful short-term rentals betwixt 2018 and 2024, outpacing its Mediterranean neighbors for illustration Italy, Malta, Cyprus, Croatia, Spain, France, and Portugal. This singular maturation has positioned Greece arsenic a leader successful nan region, addressing gaps successful its accommodation infrastructure and gathering nan expanding request from world tourists. As Greece continues to pull millions of visitors each year, its booming short-term rental marketplace has played a important domiciled successful diversifying its lodging options, offering travelers unsocial and personalized stays, and importantly contributing to nan country’s tourism sector’s success.

Between 2018 and 2024, Greece knowledgeable a singular maturation successful nan short-term rental market, pinch a staggering 123.1% summation successful nan number of short-term rentals available. This surge places Greece among nan leaders successful nan Mediterranean region, importantly outperforming galore of its counterparts, specified arsenic Croatia, Cyprus, France, Italy, Malta, Portugal, and Spain. According to information from AirDNA, a consultancy patient specializing successful short-term rental data, Greece’s maturation successful this assemblage stands retired arsenic 1 of nan astir important successful nan region.

This melodramatic emergence successful short-term rentals tin beryllium attributed to respective factors, including changes successful recreation habits, nan country’s entreaty arsenic a world tourer destination, and nan wide roar successful nan sharing economy. Over nan years, Greece has go progressively celebrated pinch world travelers who are looking for a much personalized and often much affordable replacement to accepted edifice accommodation. The expertise to enactment successful short-term rental properties, ranging from luxury villas to elemental apartments, has attracted millions of visitors who activity unsocial section experiences, particularly successful cardinal tourer areas for illustration Athens, Santorini, Mykonos, and Crete.

The mostly of stays successful these short-term rentals are by overseas visitors. Data indicates that complete 80% of bookings were made by world tourists, pinch galore choosing short-term rental options for their perceived advantages, specified arsenic greater privacy, much space, and nan opportunity to immerse themselves successful section neighborhoods. These overseas visitors often look for flexibility, whether for a weeklong getaway, a longer stay, aliases arsenic a guidelines to research nan country’s rich | taste and earthy attractions. Short-term rentals successful Greece cater to these needs, offering an array of options from beachfront apartments to backstage homes pinch spectacular views of nan Aegean Sea.

This increasing inclination successful short-term rentals has besides led to an description successful Greece’s accommodation infrastructure. Eurobank economists person pointed retired that nan roar successful short-term rentals, coupled pinch nan improvement of caller hotels, has played a important domiciled successful filling a spread successful nan country’s lodging infrastructure. Greece’s tourism assemblage had antecedently been heavy reliant connected accepted hotels, galore of which were concentrated successful a fewer awesome cities and islands. The influx of short-term rentals helped to diversify nan accommodation options disposable to visitors, peculiarly successful smaller towns and less-visited regions. This diversification is basal successful gathering nan demands of an evolving world tourism market, wherever travelers progressively activity alternatives to accepted lodging, peculiarly arsenic nan penchant for unsocial and authentic experiences grows.

The accelerated description of short-term rentals besides reflects broader trends successful nan world tourism industry, wherever platforms for illustration Airbnb, Vrbo, and Booking.com person revolutionized nan measurement travelers book their accommodations. The increasing penchant for these platforms is successful statement pinch shifts successful user behaviour that favour much personalized, home-like experiences complete nan modular edifice stay. For Greece, this inclination has been a awesome boon, peculiarly arsenic world visitors activity greater worth for money, particularly during nan highest recreation seasons.

While short-term rentals person brought important economical benefits to Greece, they person besides sparked debates astir nan effect connected section communities and nan lodging market. In celebrated tourer destinations, nan surge successful short-term rental properties has contributed to rising rental prices, making it progressively difficult for section residents to find affordable semipermanent housing. This rumor has led to discussions astir nan request for regularisation to guarantee that nan maturation of short-term rentals is sustainable and does not negatively impact section populations. Several cities astir nan world, including Athens, person introduced measures to modulate nan short-term rental market, ensuring that it complements alternatively than competes pinch nan section lodging needs.

Despite these challenges, nan emergence of short-term rentals successful Greece has undoubtedly had a transformative effect connected nan tourism sector. The accrued readiness of divers and affordable accommodation options has played a captious domiciled successful nan country’s expertise to grip a rising influx of world visitors. By expanding nan scope of lodging options available, Greece has successfully attracted a broader demographic of tourists, including millennials and integer nomads, who for illustration nan elasticity and cost-effectiveness offered by short-term rental properties.

Moreover, nan short-term rental marketplace has helped to reside seasonality issues that person traditionally plagued nan Greek tourism industry. While summertime months thin to spot nan highest number of visitors, short-term rentals person made it easier for visitors to find accommodation during nan off-peak seasons, peculiarly successful little tourist-heavy areas. This has led to a much moreover distribution of tourism passim nan year, supporting section economies that were antecedently reliant connected a short, aggravated tourer season.

The early of nan short-term rental marketplace successful Greece looks promising. With nan state continuing to pull millions of world visitors each year, nan request for replacement accommodation options is expected to stay strong. As Greece useful to heighten its infrastructure, some for visitors and residents, nan situation will beryllium to equilibrium nan benefits of short-term rentals pinch nan needs of section communities. As nan marketplace continues to evolve, ensuring a sustainable and well-regulated situation for some hosts and guests will beryllium cardinal to maintaining Greece’s position arsenic a apical world tourer destination.

Greece has knowledgeable an awesome 1 100 twenty-three percent maturation successful short-term rentals from 2018 to 2024, surpassing its Mediterranean counterparts for illustration Italy, Malta, Cyprus, Croatia, Spain, France, and Portugal. This surge has helped span accommodation gaps and fortify Greece’s position arsenic a apical destination for world tourists.

Greece’s important maturation successful nan short-term rental marketplace betwixt 2018 and 2024 reflects not only nan country’s rising fame arsenic a recreation destination but besides nan broader world trends successful nan tourism and hospitality sectors. With nan continuing influx of world visitors, short-term rentals are playing an basal domiciled successful diversifying nan country’s accommodation infrastructure, gathering nan needs of modern travelers, and contributing to nan ongoing maturation of Greece’s tourism economy.