Published on September 28, 2025
Tourism Ireland is making a bold connection astatine this year’s IFTM Top Resa successful Paris, 1 of nan starring recreation and tourism waste and acquisition shows successful France. The three-day arena serves arsenic a premier opportunity for Ireland to captivate nan French market, showcasing nan diversity, charm, and year-round entreaty of nan Emerald Isle. With 15 tourism companies from Ireland, including Letterkenny’s Dillons Hotel, Tourism Ireland is highlighting nan unthinkable scope of experiences that await French travelers—from taste landmarks to scenic escapes.
This week, Tourism Ireland has brought a portion of nan Emerald Isle to Paris, showcasing nan very champion of what Ireland has to connection astatine IFTM Top Resa, 1 of nan astir influential recreation waste and acquisition shows successful France. This salient event, which typically draws astir 30,000 visitors, provides an fantabulous level for Ireland to beforehand its divers tourism offerings to French travelers, from nan bustling streets of Dublin to nan tranquil beauty of nan countryside.
The arena brings together a divers scope of tourism professionals, and Tourism Ireland is joined by 15 tourism companies, including Dillons Hotel from Letterkenny, each eager to item nan unsocial experiences disposable successful Ireland. Whether travelers are seeking vibrant metropolis life, melodramatic coastal views, aliases charming agrarian retreats, Ireland’s tourism assemblage is showcasing nan state arsenic a move destination for each type of traveler, astatine immoderate clip of year.
Why France Matters to Irish Tourism
France remains 1 of Ireland’s astir important tourism markets, ranking consistently among nan apical 4 countries for inbound visitors. Due to its geographic proximity, humanities connections, and shared emotion for exploration, France is simply a cardinal root of visitors to Ireland. The adjacent taste and geographical ties betwixt nan 2 nations make French visitors an important demographic for Ireland’s tourism industry. IFTM Top Resa is nan cleanable opportunity to fortify these important relationships and prosecute pinch nan group who power recreation decisions successful France.
For Tourism Ireland, this arena is much than conscionable an exhibition—it’s a chance to reenforce its position arsenic a premier destination for French tourists. By engaging pinch French recreation agents, media professionals, and circuit operators, Tourism Ireland is reinforcing its committedness to providing French travelers pinch an exceptional acquisition connected nan island.
A Hub for Networking and Business Opportunities
The IFTM Top Resa show provides Tourism Ireland pinch nan chance to meet and collaborate pinch complete 30,000 manufacture professionals, helping to unafraid early business for nan Irish tourism sector. Over nan people of nan three-day event, astir 675 commercialized meetings will return spot astatine nan Ireland stand, facilitating valuable connections that could consequence successful caller packages, itineraries, and partnerships for nan years to come.
These meetings play an basal domiciled successful fostering semipermanent relationships pinch French circuit operators, business events organizers, and journalists, allowing Ireland to stay astatine nan forefront of their recreation considerations. By showcasing what Ireland has to offer, Tourism Ireland intends to build beardown ties that will proceed to carnivore consequence good beyond 2026, ensuring that nan Irish tourism assemblage remains robust and growing.
Emphasizing Ireland’s Year-Round Appeal
One of nan cardinal intends of Tourism Ireland’s information astatine IFTM Top Resa is to position Ireland arsenic a year-round destination, offering a scope of experiences that entreaty to travelers successful each season. While Ireland is internationally known for its greenish hills and scenic landscapes, location is truthful overmuch much to observe successful this charming country. From nan taste vibrancy of Ireland’s cities, including Dublin and Galway, to nan timeless beauty of Ireland’s nationalist parks and coastal routes, location is thing for each type of visitor.
The Ireland guidelines astatine IFTM Top Resa features a wide spectrum of Irish tourism companies, each presenting a different facet of what makes nan state unique. By partnering pinch a scope of stakeholders, including hotels, circuit operators, and section attractions, Tourism Ireland is capable to coming a well-rounded position of what French visitors tin expect from their visits. Whether visitors are seeking an progressive adventure, an immersive taste experience, aliases a serene flight successful nature, Ireland offers thing for everyone.
This diverseness is 1 of Ireland’s strongest trading points, allowing nan state to cater to a wide spectrum of tastes and interests. Tourism Ireland’s purpose is to punctual French circuit operators, journalists, and recreation agents that Ireland is not only a summertime destination, but a spot that tin beryllium enjoyed successful each seasons, from outpouring festivals to wintertime walks on nan coast.
Building Stronger Ties pinch French Travel Professionals
IFTM Top Resa is not only astir promoting Ireland to imaginable visitors, but it’s besides an basal opportunity for Tourism Ireland to prosecute pinch French professionals successful nan tourism industry. The show is attended by circuit operators, recreation agents, journalists, and business arena planners who play an integral domiciled successful shaping nan recreation itineraries of French tourists. These professionals thief their clients observe caller destinations, and by engaging straight pinch them, Tourism Ireland ensures that nan Irish acquisition remains top-of-mind erstwhile these professionals are creating early recreation packages.
A cardinal extremity of Tourism Ireland’s beingness astatine nan arena is to boost late-season recreation from France. With nan autumn and wintertime months often being quieter for travel, Tourism Ireland has rolled retired a strategical trading run aimed astatine enticing French visitors to take Ireland arsenic a recreation destination successful nan off-peak months. Whether it’s experiencing nan charm of an Irish Christmas marketplace aliases exploring nan scenic beauty of nan Wild Atlantic Way successful autumn, location are countless reasons to sojourn Ireland successful nan later months of nan year.
Looking Ahead to 2026 and Beyond
While nan contiguous attraction is connected expanding tourism for nan remainder of 2023 and 2024, Tourism Ireland is besides looking up to 2026 and beyond. This forward-looking attack ensures that Ireland remains a applicable and sought-after destination for French tourists. As portion of its strategy, Tourism Ireland is building a targeted promotional run for nan French marketplace this autumn, aimed astatine showcasing nan country’s rich | heritage, earthy beauty, and taste treasures.
“We are thrilled to person nan opportunity to coming Ireland astatine IFTM Top Resa this year,” said a Tourism Ireland spokesperson. “France is simply a captious marketplace for us, and this arena is an perfect level to prosecute pinch nan group who style recreation decisions successful this country. Our beingness present is portion of our ongoing effort to position Ireland arsenic a must-visit destination for French visitors good into nan future, including 2026 and beyond.”
By participating successful IFTM Top Resa, Tourism Ireland is helping to guarantee that Ireland remains a apical prime for French travelers. Through these efforts, nan tourism manufacture is poised to spot continued growth, pinch nan Emerald Isle firmly connected nan representation arsenic an exciting, accessible, and memorable destination for French visitors for years to come.