Published on October 24, 2025

IHG Hotels & Resorts (IHG), 1 of nan world’s starring edifice companies, has announced a important milestone successful its world description : nan motorboat of its first standalone branded residences nether nan InterContinental brand. The InterContinental Residences Bangkok Asoke, group to unfastened successful 2029, will connection 88 luxury residential units successful a caller architectural landmark successful nan bosom of Bangkok, Thailand.
A Landmark Collaboration pinch CG Capital
This breathtaking improvement is nan consequence of a business betwixt IHG and CG Capital, a subsidiary of Central Group, 1 of Thailand’s largest existent property and unit conglomerates. Situated successful nan upscale Asoke neighborhood wrong Bangkok’s Central Business District, nan residences will characteristic a action of two, three, and four-bedroom units, ranging from 139 to 547 quadrate meters. The spot will beryllium positioned among Grade-A agency buildings, luxury shopping malls, good eating restaurants, and vibrant nightlife.
A New Chapter for InterContinental successful nan Branded Residential Market
The InterContinental Residences Bangkok Asoke marks nan global debut of nan InterContinental marque successful nan standalone branded residential market. This improvement reflects IHG’s strategy to diversify and fortify its beingness successful nan luxury residential space. It is nan latest successful a bid of branded residences that are designed to harvester luxury living pinch nan world-renowned InterContinental hospitality.
As portion of this description , IHG continues to redefine luxury living, blending taste find pinch unmatched world expertise. The residences will connection an array of high-end facilities, including:
- A 25-meter swimming pool
- Hot and acold plunge pools
- A fully equipped fittingness center
- Pilates and yoga studios
- Private usability rooms pinch afloat pantry services
- Co-working spaces and meeting rooms
- A game room, art room, and a residents’ lounge
This improvement will supply luxury buyers an exclusive opportunity to acquisition units connected a freehold basis, an charismatic characteristic for some section and world investors.
Growing Demand for Branded Residences successful Thailand
Thailand has emerged arsenic a starring destination for branded residential projects successful Asia Pacific, accounting for 23% of nan region’s existing activity, up of China astatine 17%. IHG’s InterContinental Residences Bangkok Asoke further solidifies Thailand’s position arsenic a cardinal subordinate successful nan branded residential market. As 1 of nan astir vibrant and sought-after locations for luxury living, Bangkok continues to pull high-net-worth individuals seeking premium properties.
Expanding IHG’s Branded Residences Portfolio
This task adds to IHG’s increasing portfolio of branded residential developments astir nan world, pinch much than 30 progressive projects successful prestigious municipality and edifice destinations globally. The InterContinental brand presently operates 231 hotels successful 70 countries, pinch different 105 properties successful nan pipeline. In nan East Asia & Pacific region, IHG has 51 InterContinental hotels, including eight successful Thailand, pinch plans for moreover much successful nan adjacent future.
A Vision for nan Future
Rajit Sukumaran, SVP & Managing Director for East Asia & Pacific astatine IHG, stated that this signing is simply a important milestone for nan company, marking InterContinental’s entry into nan standalone branded residential market. Sukumaran highlighted nan company’s ongoing committedness to creating caller opportunities and expanding its divers offerings to meet nan evolving needs of modern luxury travelers and residents.
In collaboration pinch CG Capital, IHG is optimistic astir nan maturation of nan branded residential marketplace successful Thailand and beyond. Khun Phoom Chirathivat, Managing Partner astatine CG Capital, expressed excitement astir nan project’s potential, underscoring nan exceptional manner that InterContinental Residences Bangkok Asoke will connection to early residents.
Conclusion
The InterContinental Residences Bangkok Asoke represents IHG’s strategical push to diversify its portfolio and meet nan increasing request for branded luxury residences worldwide. With its premier location, luxurious amenities, and nan trusted InterContinental brand, this improvement is poised to go a highly sought-after residential reside successful Bangkok. As IHG continues to turn its beingness successful nan world existent property market, nan institution remains focused connected delivering unique, world-class surviving experiences that blend hospitality pinch elegance and convenience.
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