Hospitality Tech Merger Between Digitalguest And Chicostay Sets New Standard In Hotel Guest Experience And Operational Efficiency

Published on September 6, 2025

The hospitality exertion scenery has seen a important displacement arsenic DigitalGuest and Chicostay person officially merged, now operating nether nan DigitalGuest brand. This merger is group to reshape nan measurement hotels negociate their operations and prosecute pinch guests. By combining their strengths, nan 2 companies purpose to connection a unified level that covers nan full impermanent travel from pre-stay to post-stay helping hotels streamline operations, boost revenue, and amended impermanent satisfaction.

A Unified Platform for Hotels

In nan competitory hospitality industry, operational ratio and impermanent restitution are paramount. The recently merged DigitalGuest now offers a level designed to simplify nan often analyzable and fragmented edifice guidance systems. The level provides hotels pinch a scope of guest-facing solutions including digital check-ins, checkouts, payments, housekeeping, room services, and connection features. Additionally, it includes devices for personalized marketing, impermanent engagement, and upselling opportunities—all of which purpose to elevate nan impermanent experience.

The main extremity of this merger is to create a single, consolidated solution that reduces nan complexity of managing aggregate systems while besides providing nan elasticity that hotels request to heighten their impermanent offerings. DigitalGuest intends to position itself arsenic a key strategical partner for hotels, helping them move towards a much digitally precocious future.

Simplifying Operations and Generating New Revenue Streams

The merger betwixt DigitalGuest and Chicostay brings together 2 companies pinch extended acquisition successful nan hospitality tech sector. With nan caller platform, independent hotels now person nan expertise to simplify their operations and amended their efficiency. This includes everything from administrative tasks specified arsenic check-ins and checkouts to much analyzable functions for illustration housekeeping and room service.

The institution believes that its unified level will not only streamline edifice operations but besides supply caller opportunities to make further gross streams. By offering upselling opportunities done personalized impermanent marketing, nan level ensures that hotels tin prosecute pinch guests much effectively, helping them summation gross successful a measurement that feels seamless and earthy to nan impermanent experience.

Growth and Strategic Vision for nan Future

DigitalGuest, which was founded successful 2016, has already established a beardown beingness successful nan hospitality industry. Serving complete 500 hotels crossed nan Nordics and Europe, nan institution has earned a estimation for providing innovative exertion solutions that meet nan evolving needs of nan industry. The summation of Chicostay to nan institution further strengthens its position, peculiarly successful nan U.K. and Sweden, wherever Chicostay has antecedently provided hospitality tech solutions.

The merger is seen arsenic a major milestone successful nan company’s efforts to go a key player successful nan hospitality sector’s integer transformation. Tony Barker, who will beryllium taking complete arsenic nan caller CEO, emphasized that nan woody will thief DigitalGuest proceed its growth, peculiarly arsenic much hotels admit nan value of tech solutions successful regular operations.

Barker, who antecedently served arsenic CEO of Chicostay, highlighted nan taste fresh betwixt nan 2 companies and noted that some organizations shared a forward-thinking mindset. He emphasized that nan merger would let nan institution to proceed increasing and expanding its power arsenic hotels recognize that services specified arsenic housekeeping and guest-facing technology are becoming arsenic basal arsenic nan accepted edifice amenities.

Leadership and Vision for nan New DigitalGuest

Under nan caller activity of Tony Barker, DigitalGuest is expected to further create its position arsenic a strategic partner for hotels. Barker, who brings his acquisition from Chicostay, has stated that nan merger will supply some current customers and caller edifice clients pinch a simplified and consolidated solution that addresses nan increasing request for digitalization successful nan hospitality industry.

Former DigitalGuest CEO Jens Rysgaard, who will beryllium stepping down arsenic CEO but remaining progressive successful nan company, expressed his restitution pinch nan merger. As a edifice proprietor himself, Rysgaard understands nan difficulties that travel pinch managing complex tech stacks while trying to support a high-quality impermanent experience. This merger, he said, will make it easier for hotels to present connected some fronts—streamlining tech guidance while improving nan wide guest journey.

A Stronger Future for Independent Hotels

For independent hotels, peculiarly those facing nan challenges of integer transformation, nan caller DigitalGuest platform offers a solution that reduces complexity and enhances nan wide impermanent experience. Hotels will beryllium capable to connection much personalized services, prosecute pinch guests before, during, and aft their stays, and increase operational efficiency done nan usage of nan unified platform.

In a competitory marketplace wherever impermanent expectations are continually rising, nan expertise to supply a seamless and digitally-enhanced experience is becoming basal for maintaining relevance. With nan merger, DigitalGuest is positioning itself arsenic a starring solution for hotels looking to enactment up of nan curve successful nan integer age.

Looking Ahead: A Focus connected Simplified Solutions

As DigitalGuest moves forward, nan attraction will beryllium connected providing independent hotels pinch a broad solution that simplifies operations, improves impermanent satisfaction, and opens caller avenues for gross generation. By creating a level that integrates various elements of edifice guidance and impermanent interaction, DigitalGuest is group to go an integral portion of nan industry’s integer future.

With a stronger activity team, a broader marketplace presence, and a clear attraction connected innovation, nan recently merged DigitalGuest is fresh to return connected nan evolving challenges of nan hospitality industry, offering an all-encompassing solution for edifice operations.