Hong Kong Joins Macau, Singapore, Thailand, South Korea, And China To Benefit From Trip.com And Live Nation’s Concert Tourism Partnership, Here’s What You Need To Know

Published on October 16, 2025

A groundbreaking collaboration betwixt Trip.com Group and Live Nation Asia is group to redefine performance tourism successful Asia. This multi-year business intends to merge unrecorded euphony experiences pinch recreation crossed respective cardinal Asian markets, including Hong Kong, Macau, Singapore, Thailand, South Korea, and Mainland China. The inaugural allows euphony fans to harvester exclusive performance entree pinch curated section recreation experiences, enhancing nan recreation travel and boosting location tourism.

As unrecorded events proceed to style tourism successful Asia, peculiarly successful nan music sector, nan business marks Trip.com Group’s first foray into nan unrecorded intermezo recreation space. The recreation giant, known for its expertise successful providing broad recreation solutions, is teaming up pinch Live Nation, 1 of nan world’s starring unrecorded intermezo companies, to connection seamless performance packages that harvester pre-sale performance access, edifice stays, and proscription options tailored to concert-goers.

Concert Tourism Booms successful Asia

Concert tourism, particularly successful Asia, has seen an uptick, pinch fans from astir nan world flocking to nan continent to spot their favourite artists execute live. According to a caller user study conducted by Trip.com, astir 66% of travelers from nan Asia Pacific region are consenting to recreation internationally for concerts, pinch Gen Z and Millennials starring nan charge. These groups are peculiarly willing successful immersive recreation experiences that spell beyond nan performance itself, often including sightseeing, taste experiences, and visits to iconic section attractions.

As nan request for concert-related recreation continues to grow, cities specified arsenic Singapore, Seoul, Bangkok, and Hong Kong are emerging arsenic must-visit destinations for euphony lovers. This business betwixt Trip.com Group and Live Nation Asia seeks to meet this increasing request by providing exclusive packages that let fans to acquisition unrecorded euphony events while exploring these vibrant cities.

Exclusive Concert Packages for Fans

The partnership’s first offering featured exclusive bundled recreation experiences for nan hugely celebrated K-pop group TWICE’s circuit successful Hong Kong. Fans who purchased nan bundled packages gained pre-sale entree to performance tickets, successful summation to curated edifice options and carrier services. This attack not only streamlined nan process for fans but besides ensured that they could make nan astir of their performance acquisition by combining recreation and intermezo successful 1 package.

In nan coming months, akin bundles will beryllium disposable for different high-profile events, including Blackpink’s world circuit stops successful Hong Kong and Singapore. These packages will connection performance tickets, edifice accommodations, and section attraction tickets specified arsenic those for Hong Kong Disneyland, Rainforest Wild Asia, and sightseeing autobus tours, allowing concert-goers to bask a afloat acquisition of nan destination.

A Win-Win for Tourists and Regional Tourism

This business is designed to supply important worth to some fans and nan cities hosting these awesome events. For tourists, it offers an easy measurement to book a complete recreation experience, ensuring that their travel is some memorable and hassle-free. For location tourism, it presents an opportunity to pull world visitors, summation bookings successful hotels, and boost ft postulation to section attractions, frankincense contributing to nan section economy.

By combining nan powerfulness of recreation and entertainment, Trip.com and Live Nation Asia are positioning these destinations arsenic world euphony tourism hubs, supporting nan maturation of performance tourism successful nan region. The collaboration is expected to proceed its description , bringing akin bundles and early entree to performance tickets crossed aggregate Asian markets, and featuring some world and location stars.

The Growing Influence of Concerts connected Travel

The increasing power of concerts connected recreation cannot beryllium understated. As much artists grow their tours and adhd shows successful cities specified arsenic Bangkok, Seoul, and Singapore, these cities are becoming much integral to nan world euphony tourism scene. The Trip.com and Live Nation Asia business is straight tapping into this trend, providing fans pinch unsocial opportunities to be concerts while exploring nan taste and tourer offerings of nan big cities.

This displacement successful really visitors attack recreation is not conscionable astir attending a show—it’s astir creating a holistic recreation acquisition wherever euphony lovers tin immerse themselves successful nan power and vibrancy of nan destinations they visit. With exclusive early entree to tickets and bundled packages that harvester nan champion of some worlds, nan collaboration is positioning itself arsenic a leader successful nan performance tourism market.

What’s Next for nan Partnership?

As nan collaboration betwixt Trip.com and Live Nation continues to evolve, fans tin expect to spot moreover much bundled packages for upcoming concerts successful Asia. These packages will not only see performance tickets and edifice bookings but besides section experiences that complement nan artist’s performance. Whether it’s sightseeing successful a bustling metropolis for illustration Hong Kong aliases a relaxing time astatine a celebrated formation successful Thailand, these recreation experiences are designed to heighten nan wide travel for each concert-goer.