Published on September 3, 2025
On September 1, 2025, Guangyuan successful Sichuan Province hosted nan expansive opening of its 37th yearly Daughters’ Festival, a profoundly rooted ceremony that honors Wu Zetian, China’s only female emperor. Known for its humanities value and taste depth, Guangyuan is utilizing this year’s show arsenic a launchpad to further its ambitions to go an world tourism city. The Daughters’ Festival and nan accompanying Cultural Week, themed “Welcoming Guests from Around nan World, Dreaming of nan New Shu Road,” featured a big of cultural, artistic, and sports activities, offering visitors a glimpse into nan city’s rich | taste practice while besides highlighting its modernization efforts.
Through nan years, nan Daughters’ Festival has evolved from a section contented to a awesome taste arena that attracts some home and world visitors. This year’s festival, which showcased divers performances, arts, and sports activities, marks an important measurement successful Guangyuan’s efforts to boost its tourism industry, drafting attraction to its humanities landmarks, vibrant culture, and increasing infrastructure. The metropolis is positioning itself not only arsenic a taste hub of Sichuan state but arsenic a world destination for visitors seeking a unsocial blend of history, tradition, and modernity.
The Evolution of nan Daughters’ Festival: A Historic and Cultural Celebration
The Guangyuan Daughters’ Festival, traditionally celebrated to grant nan representation of Wu Zetian, traces its origins to complete 1,300 years ago. Wu Zetian, calved successful Guangyuan, made history arsenic nan only female emperor successful Chinese history. The show was primitively linked to nan ancient civilization of women touring nan stream bay connected nan 23rd time of nan first lunar month. In 1988, nan show was revived, and since then, it has go an yearly arena celebrated each September. With each passing year, nan show has expanded to see various taste and creator performances, making it a awesome arena that draws attraction to Guangyuan’s rich | taste practice and humanities significance.
In 2025, nan festival’s opening ceremonial captivated attendees pinch a stunning parade featuring dressed up boats that recreated nan segment of Empress Wu Zetian’s historical stream tour. This melodramatic show brought nan ancient emperor’s beingness to life, drafting ample crowds and live-stream viewers from crossed China and abroad. The arena was a ocular spectacle, offering a cleanable blend of humanities storytelling and modern creator expression. The parade was conscionable nan opening of a week-long ceremony that included a assortment of performances, sports, and taste activities designed to prosecute some locals and visitors.
A Diverse and Inclusive Program of Events
The 2025 Daughters’ Festival and Cultural Week offered a broad programme of events designed to showcase nan region’s divers taste assets. From parades to competitory sports, nan show provided thing for everyone, including world visitors looking for a sensation of China’s rich | heritage. The highlights of this year’s ceremony included:
- Decorated Boat Parade: The spectacular parade of dressed up boats, inspired by nan stream circuit of Empress Wu Zetian, was a standout infinitesimal of nan festival. The boats were meticulously designed and showcased accepted craftsmanship, connecting nan modern-day festivities pinch nan rich | humanities roots of Guangyuan.
- International Dragon Boat Race: As portion of nan festival, nan 2025 China (Guangyuan) International Dragon Boat Race attracted teams from astir nan world. The arena emphasized nan city’s increasing position arsenic a destination for some taste and sporting tourism. The races not only added excitement to nan show but besides fostered world participation, further enhancing nan world entreaty of nan event.
- Zhao successful Motion Mass Parade: The wide parade, themed “Zhao successful Motion,” provided a lively taste acquisition pinch vibrant costumes, accepted performances, and symbolic representations of Guangyuan’s heritage. It was a cleanable illustration of really accepted practices tin beryllium infused pinch modern creator expressions.
- Cultural Performances: The show featured a assortment of taste performances, including a “Singing connected nan Jialing River” choral arena that showcased section talent and gave visitors nan opportunity to acquisition nan region’s philharmonic traditions. These performances not only entertained but besides highlighted nan value of preserving taste identity.
- National Style Daughters Costume Event: A citywide arena celebrating accepted clothing, nan “National Style Daughters” arena allowed participants to show nan elegance of section attire while promoting nan taste value of accepted dress. The vibrant displays of colour and craftsmanship helped present visitors to nan region’s chopped manner culture.
- Nighttime Festivities: In nan evening, nan show came to life pinch a dazzling show of drone shows, fireworks, and ray installations during nan “Daughters’ Festival Night.” These modern touches blended seamlessly pinch nan festival’s ancient roots, creating a magical ambiance that captivated visitors.
- Wanda Plaza Music Festival: The Wanda Plaza “100,000 Volts+” Music Festival brought modern intermezo to nan festival, showcasing world euphony and providing a fun, high-energy acquisition for some locals and tourists. This arena exemplified really Guangyuan is incorporating modern civilization into its rich | humanities traditions.
Guangyuan’s Vision: Expanding Its Global Footprint
Guangyuan’s eager plans to go an world tourism metropolis are rooted successful nan city’s agelong history and taste significance. As nan birthplace of Wu Zetian and a cardinal location on nan ancient Shu Road, Guangyuan has heavy humanities connections that pull some history enthusiasts and those seeking authentic taste experiences. The city’s extremity of becoming a awesome taste tourism destination is good supported by its rich | bequest successful Three Kingdoms history, its salient domiciled successful Red Army culture, and its increasing infrastructure.
Guangyuan is location to much than 45 nationalist tourer attractions, including nan celebrated Jianmen Pass of nan Shu Road. This site, a campaigner for UNESCO World Heritage status, is 1 of nan astir visited and historically important landmarks successful China. The beingness of aggregate national-level attractions wrong nan metropolis reinforces its imaginable to go a premier destination for home and world travelers alike.
The city’s “Jianmen Shu Road” tourism brand, on pinch its accent connected wellness and nan “Hometown of nan Empress” heritage, serves arsenic a instauration for Guangyuan’s world tourism ambitions. By integrating its rich | civilization pinch modern tourism practices, Guangyuan is making strides toward building an world tourism metropolis that celebrates some its past and its future.
The Role of Tourism successful Guangyuan’s Development
Guangyuan’s efforts to create arsenic a starring tourism metropolis are multifaceted. The metropolis has invested importantly successful tourism infrastructure, including hotels, transportation, and taste experiences that cater to world visitors. These investments are aimed astatine making Guangyuan not only a destination for taste tourism but besides a hub for wellness, adventure, and leisure travel.
The city’s accent connected wellness tourism is peculiarly noteworthy. With its tranquil environment, ancient culture, and increasing number of luxury resorts, Guangyuan is positioning itself arsenic a destination for relaxation and rejuvenation. The city’s wellness offerings, specified arsenic wellness retreats, basking springs, and nature-based therapies, complement nan rich | taste experiences disposable to tourists, making it an charismatic destination for those seeking some remainder and adventure.
The Growth of Tourism successful Sichuan Province
As 1 of nan astir move and divers provinces successful China, Sichuan is quickly emerging arsenic a cardinal subordinate successful nan world tourism industry. Sichuan’s operation of earthy beauty, humanities sites, and vibrant civilization attracts millions of visitors each year. Cities for illustration Chengdu, known for its iconic pandas and delicious cuisine, person agelong been awesome draws for world tourists. However, cities for illustration Guangyuan are now rising successful prominence, offering a unsocial blend of culture, history, and modern tourism infrastructure.
The maturation of tourism successful Sichuan is besides driven by China’s broader push to create its tourism sector. With accrued world recreation and a increasing number of Chinese visitors exploring home destinations, cities for illustration Guangyuan are well-positioned to use from this trend. The Daughters’ Festival and Cultural Week supply a cleanable illustration of really Sichuan cities are embracing some accepted and modern tourism to create a much divers and appealing acquisition for visitors.
Conclusion: Guangyuan’s Future arsenic an International Tourism Hub
The 2025 Daughters’ Festival and Cultural Week successful Guangyuan highlights nan city’s evolving domiciled arsenic a taste and tourism hub successful China. By integrating its rich | taste practice pinch modern tourism practices and embracing world trends, Guangyuan is making important strides toward becoming a premier destination for world visitors. As nan metropolis continues to showcase its unsocial history, stunning landscapes, and divers taste offerings, its position arsenic a starring world tourism metropolis is becoming progressively clear. Through festivals for illustration nan Daughters’ Festival and strategical investments successful tourism infrastructure, Guangyuan is mounting itself connected a way toward becoming 1 of China’s apical taste tourism destinations.