From Street Food To Global Hub: Ho Chi Minh City Positions Diverse Culinary Programs As Core Product For Global Tourism Strategy

Published on October 22, 2025

A pivotal infinitesimal successful nan improvement of municipality recreation has been marked by nan initiation of divers caller culinary tourism programs successful Ho Chi Minh City. This strategical move, spearheaded by nan municipal Department of Tourism, is understood to beryllium a nonstop effort to position gastronomy arsenic a core tourism product for nan city. The broad bid of food-themed recreation offerings were officially introduced connected October 22, mounting a clear trajectory for nan city’s beingness connected nan global recreation map. The inaugural is explicitly aligned pinch nan overarching municipal tourism improvement strategy, which extends done nan twelvemonth 2030, ensuring that nan inherent taste richness of nan city’s nutrient segment is leveraged for sustained economical maturation and world recognition. These specialized tours are expected to broaden nan existing tourism offerings, creating compelling caller reasons for visitors to prosecute pinch nan metropolis. It is affirmed by high-ranking officials, specified arsenic Bui Thi Ngoc Hieu, Deputy Director of nan municipal Department of Tourism, that nan immense diverseness and taste extent recovered wrong these recently established tours will service to reaffirm nan city’s opinionated arsenic an world tourism hub and a must-visit destination for travellers crossed nan world.

The Core Strategy: Positioning Gastronomy arsenic a Tourism Anchor

The determination to elevate cuisine to nan position of a superior tourism offering was not made lightly; it is simply a calculated measurement intended to reshape nan city’s world image. Tourism has historically been a important contributor to nan section economy, and this renewed attraction is anticipated to magnify that publication considerably. It is done nan cosmopolitan entreaty of nutrient that a much profound taste relationship is being sought pinch world audiences. The improvement of these specialized programs has been entrusted to section recreation enterprises, thereby ensuring that nan offerings are authentic, insightful, and intrinsically connected to nan city’s fabric. The itineraries person been meticulously designed astir Ho Chi Minh City’s immense web of eating establishments, bustling shopping districts, and important sightseeing venues. This holistic attack ensures that a culinary acquisition is not simply an isolated meal, but an integrated travel done nan cityscape. The nutrient itself is treated arsenic a taste artifact, tin of revealing nan layers of history and modern life that coexist wrong nan metropolis limits.

Economic and Cultural Imperatives Driving Expansion

Ambitious economical targets person been established that underscore nan value of these caller tourism initiatives. The corporate extremity for nan twelvemonth 2025 is to successfully pull a important full of 10 cardinal world visitors to nan city. Correspondingly, a important financial benchmark has been set, pinch projections indicating a target of earning VND290 trillion, which equates to complete US$11 billion, successful full tourism revenue. These figures show nan important religion placed successful nan expanded and diversified merchandise offerings, pinch culinary tourism expected to beryllium a cardinal driver successful achieving this financial success. The economical ripple effects of these programs are far-reaching, stimulating maturation not only successful nan hospitality assemblage but besides successful related industries specified arsenic section agriculture, nutrient processing, and accepted trade production. Investment successful infrastructure and quality superior is besides expected to beryllium spurred by nan accrued request for high-quality, specialized tourism services. Training programs focused connected culinary history, cross-cultural communication, and stringent nutrient information standards are being developed to guarantee that nan unit supporting these tours are equipped to present world-class service, thereby cementing nan city’s estimation for professionalism.

The Green Culinary Frontier: Sustainable Events

A forward-thinking constituent of nan caller tourism attraction is nan accent connected sustainability, exemplified by nan announcement of nan 2025 Green Food Festival. This arena is slated to beryllium nan city’s largest vegetarian nutrient gathering to date, reflecting a world inclination toward plant-based eating and biology consciousness. The show is being co-hosted by nan Ho Chi Minh City Food and Beverage Association (FBA) and nan authorities of Binh Phu ward, demonstrating a beardown collaboration betwixt nationalist and backstage sectors successful advancing tourism goals. The full arena is designed to adhere to a pioneering “Green Festival – Zero Waste” model, a committedness that highlights nan city’s dedication to responsible tourism practices. This exemplary necessitates observant readying regarding worldly sourcing, power consumption, and post-event discarded management, establishing a caller benchmark for sustainable operations successful ample nationalist events.

Engaging nan Visitor: Festival Experiences and Cultural Immersion

The Green Food Festival is group to connection a divers and enriching scope of activities designed to prosecute visitors connected aggregate levels. The programme includes unrecorded vegetarian cooking shows, providing an opportunity for nonstop learning and appreciation of culinary techniques and nan accomplishment of section chefs. Informative sessions centered connected nutrition and greenish surviving are besides planned, extending nan festival’s attraction beyond specified indulgence to encompass wellness and ecological education. A dedicated accumulation showcasing Vietnamese vegetarian ingredients will let visitors to summation a deeper knowing of nan country’s rich | botanical resources and accepted nutrient mentation methods. The origins and wellness benefits of various section herbs, spices, and vegetables will beryllium highlighted, demonstrating nan inherent sustainability of accepted Vietnamese diets.

Conclusion: Securing a Position connected nan Global Stage

The broad suite of culinary tourism programs, coupled pinch landmark events for illustration nan Green Food Festival, represents a important and forward-looking committedness by Ho Chi Minh City to unafraid a lasting and salient position connected nan world tourism stage. The initiatives are characterized by a beardown accent connected authentic experiences, sustainable practices, and nan heavy showcasing of section culture. By formally designating gastronomy arsenic a foundational constituent of its tourism framework, nan metropolis is actively building a compelling and unsocial visitant proposition that extends acold beyond accepted sightseeing. These efforts are expected to play a captious domiciled successful realizing nan eager targets for world visitant arrivals and gross generation, ensuring that nan metropolis remains recognized arsenic a dynamic, welcoming, and culturally rich | must-visit destination for galore years to come. The fusion of taste heritage, economical aspiration, and biology consciousness done nan powerfulness of nutrient establishes a benchmark for modern municipality tourism improvement successful nan region.