Figma Partners With Google To Add Gemini Ai To Its Design Platform

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Design level Figma is partnering pinch Google to adhd much AI features, nan institution announced connected Thursday. While Figma had antecedently introduced AI app-building tools of its own, nan caller integration pinch Google will bring respective Gemini models to nan creation package to reside what Figma says are nan “evolving needs” of merchandise designers and their teams.

With nan partnership, Gemini 2.5 Flash, Gemini 2.0, and Imagen 4 will beryllium added to Figma’s toolset, while nan institution maintains its narration pinch Google Cloud.

Gemini 2.5 Flash will beryllium integrated into nan process for editing images and Figma’s image procreation capabilities, allowing nan software’s 13 cardinal monthly progressive users to make AI images pinch a punctual and petition changes. The institution believes nan summation will velocity up workflows, citing earlier tests of Gemini 2.5 Flash successful its product, wherever users knowledgeable a 50% simplification successful latency for nan company’s “Make Image” feature.

The business is now 1 of respective from apical AI makers, intent connected integrating their models wrong existing apps pinch ample personification bases arsenic they activity to found power successful a tight title for user adoption. This week, for instance, OpenAI announced that its users could “chat” pinch apps wrong ChatGPT, including those from Spotify, Booking.com, Expedia, Coursera, Zillow, Canva, and others. Figma was besides successful that list, indicating nan Google Gemini woody is not an exclusive one.

The news of nan Figma woody arrives alongside Google’s announcement of Gemini Enterprise, an AI-powered conversational level designed to bring AI to endeavor customers wrong their existing workflows. That intends users would beryllium capable to chat pinch their company’s documents, data, and applications, and engineers would person entree to devices to build and deploy AI agents aliases usage a suite of existing agents.

Google positioned nan news arsenic a triumph for AI’s imaginable to summation ratio and amended workflows — thing companies would presumably salary for, arsenic they travel to trust connected nan integrations. That’s a strategical move astatine a clip erstwhile consumers are driving AI profits, while gen AI pilots astatine companies often fail.

To antagonistic this, Google noted that 65% of Google Cloud customers are utilizing its AI products.

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Alongside nan Figma deal, Google besides announced AI deals pinch GAP, Gordon Foods, Klarna, Macquarie Bank, Melexis, Mercedes, Signal Iduna, Valiuz, and Virgin Voyages. These subordinate existing partners utilizing Gemini, for illustration Banco BV, Behr, Box, DBS Bank, Deloitte, Deutsche Telekom, Fairprice Group, nan U.S. Department of Energy, and others.

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