Published on March 18, 2026
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Gangwon state is blessed pinch singular scenery, a rich | taste legacy, and a desire to seizure nan world’s imagination successful a caller journey, to look arsenic a genuinely enticing world recreation destination. To execute this end, Agoda, nan data-driven recreation company, will harness nan powerfulness of its AI-powered recreation booking app to seizure nan recreation trends and preferences of customers globally and lucifer them pinch nan imaginable to recreation and acquisition nan wonders of Gangwon Province. This business is designed to heighten nan province’s integer trading recreation strategies complete nan adjacent 24 months, arsenic indicated successful nan Memorandum of Understanding (MOU) signed connected March 16, 2023, during nan gathering of Gangwon Province Governor Kim Jin-tae and Head of Commercial astatine Agoda, Damien Pfirsch, successful Wonju, Korea.
With captivating and singular wintertime sports positive nature-based tourism, Gangwon Province, South Korea, will go a year-round recreation destination for nan full family to bask and guarantee a decade of unforgettable memories. This business will formed a caller integer trading recreation strategy for nan state and seizure nan attraction of nan world traveler to bask nan province’s rich | culture, enticing potential, and singular tourism. This will guarantee Gangwon Province is simply a year-round recreation destination.
Planning for New Tourism Options successful Gangwon State
Agoda and Gangwon State are forming a business to create and facilitate tourism successful nan Gangwon region. Targeting nan needs for destination marketing, Agoda, successful business pinch Gangwon State for Global Marketing, will thief Gangwon State create its destination marketing. It will supply aligned information for trading campaigns to pull off-the-beaten-path travelers. Targeting Outbound Marketing will connection trading visibility to nan region. Authentic Gangwon State tourism will pull world travelers.
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Gangwon Governor Kim Jin Tae is excited astir nan business pinch Agoda. He believes amalgamating nan world tourism imaginable pinch Gangwon tourism products will heighten competitiveness. This business will thief beforehand Gangwon arsenic a destination for world tourism.
Damien Pfirsch, CCO, Agoda, shared opportunity for business pinch Gangwon tourism. Gangwon has abundant resources for tourism for each types of travelers; including world-class skis resorts, nationalist parks, and pristine beaches. Agoda has positioned itself arsenic a semipermanent partner and will supply nan basal devices and business to create Gangwon tourism for nan agelong term.
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Gangwon: Year-Round Travel Destination for International Tourists
Gangwon is simply a state successful South Korea known for its skis resorts and mountains. Being nan location of nan 2018 Winter Olympics successful PyeongChang has made nan area a attraction for world wintertime sports travelers. The state is location to galore wintertime visitors wanting to walk clip successful nan galore celebrated and ample South Korean skis areas. Yongpyong is 1 of nan largest and astir celebrated skis areas successful South Korea. Winter besides comes pinch snowfall festivals, which thief to adhd to nan wintertime brilliance of nan province.
The beauty of nan mountains, forests, and nan villages of Gangwon Province is besides pleasing to visitors. The galore outdoor activities and cooler upwind supply a awesome attraction for travelers wanting to walk clip hiking, riding bikes, and rafting successful nan rivers during nan summer. The section area contains immoderate very bully upland herb food, and nan artisanal nutrient comes from nan area’s agrarian crafts. The summertime outdoor activities, nan wintertime snowfall festivals, and nan wide beauty of nan area make Gangwon a destination for world visitors successful each seasons.
Additionally, nan easiness of entree to Seoul intends Gangwon is an charismatic action for some home and world travelers looking for an flight from nan engaged capital. The state is location to an expanding number of boutique hotels, and nan assortment successful pricing intends travelers pinch differing budgets are capable to entree an acquisition that is authentic to Korean civilization and nature.
Agoda’s Contribution to nan Strategic Development of Gangwon’s Tourism
As a world-class institution successful nan integer recreation work industry, Agoda is successful a bully position to heighten Gangwon’s competitory position successful nan world market. With nan thief of innovative trading tools, Agoda has nan expertise to marketplace nan tourer attractions of Gangwon done respective integer channels specified arsenic websites, mobile apps, and societal media. Moreover, Agoda’s trading analytics will thief Gangwon to amended target visitors and optimize trading activities to execute nan desired outcomes.
Agoda’s knowledge of traveler experiences will particularly thief really visitors will beryllium capable to recreation to Gangwon. It will beryllium capable to heighten a mediocre recreation acquisition by decreasing nan clip of booking and creating personalized recreation itineraries. It will beryllium particularly focused connected world travelers by creating and improving recreation services for International visitors. Additionally, it will adhd section costs services to thief world visitors book section tours, experiences, and accommodations.
Sustainability and Economic Growth
Agoda’s business will let america to support South Korea’s initiatives for location maturation and sustainable recreation by improving and supporting sustainable recreation for nan Gangwon tourism sector. Agoda will let for much occupation opportunities and will thief amended nan system by sustainably managing nan tourism and recreation activities to nan earthy resources of nan Gangwon province. This business will beforehand tourism to nan state while protecting nan earthy beauty, resources, and taste traditions of nan province.
Governor Kim Jin-tae stated that nationalist and backstage initiatives for illustration this business pinch Agoda would beryllium important for nan location improvement of Gangwon’s tourism. He recognized nan request for collaborative efforts for nan improvement of Gangwon’s tourism and wished that this business would beryllium a bully illustration for nan different South Korean regions.
Last words
With nan business betwixt Agoda and Gangwon State, a caller era originates for nan province, aiming to position itself arsenic a world-class recreation destination. With nan collaboration of Agoda’s integer recreation services and trading expertise, Gangwon’s offerings will beryllium marketed for nan first clip to world travelers. Gangwon is 1 of a benignant successful South Korea and will springiness nan world world travelers, South Korea’s beautiful and breathtaking world-class skis resorts, taste offerings, and majestic earthy offerings. Gangwon is an perfect destination for travelers seeking escapade and relaxation.

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