Costa Rica Teams Up With Amazon Ads To Revolutionize Sustainable Food Choices In Spain, Uk And Germany

Published on October 15, 2025

Costa Rica’s state brand, essential COSTA RICA, has precocious collaborated pinch Amazon Ads to motorboat a broad trading run designed to beforehand Costa Rican cultivation products crossed Spain, nan United Kingdom, and Germany. The campaign, titled “The Natural Choice,” intends to present European consumers to Costa Rica’s premium cultivation exports, including pineapples, bananas, cassava, and coffee, emphasizing nan quality, sustainability, and ethical cultivation of these products.

The “The Natural Choice” campaign, which launched connected October 15, underscores Costa Rica’s committedness to sustainability, health, and well-being. The inaugural aligns perfectly pinch nan increasing European user request for natural, healthy, and ethically produced nutrient options. As European consumers proceed to prioritize products that bespeak their values of sustainability and responsible sourcing, Costa Rica is positioning itself arsenic nan perfect supplier of premium cultivation products that support these aspirations.

Promoting Costa Rica’s Agricultural Excellence

Costa Rica has agelong been recognized for its precocious standards successful cultivation production, peculiarly successful nan cultivation of tropical fruits, coffee, and cassava. The country’s efforts successful environmental sustainability and nan well-being of its workers person earned it a coagulated estimation arsenic a leader successful nan global cultivation sector. Through its business pinch Amazon Ads, essential COSTA RICA seeks to grow nan visibility of its apical cultivation exports and showcase them arsenic not only patient and sustainable but besides premium products that entreaty to nan European market.

The campaign’s communicative focuses connected Costa Rica’s unsocial story: its rich taste heritage, nan authenticity of its cultivation processes, and its dedication to ethical farming practices. The run highlights nan truth that these products are cultivated successful harmony pinch nature, reinforcing Costa Rica’s estimation arsenic a state that prioritizes sustainability and ethical responsibility successful each facet of its cultivation industry.

Key Features of nan “The Natural Choice” Campaign

The business betwixt Amazon Ads and essential COSTA RICA intends to create an engaging and informative acquisition for consumers successful Spain, Germany, and nan United Kingdom. The multi-faceted run integrates art, technology, and taste storytelling, offering European audiences a unsocial opportunity to link pinch nan country’s cultivation roots.

A Blend of Art and Authenticity: Hand-Drawn Illustrations

One of nan standout features of nan “The Natural Choice” run is its unique ocular identity, which has been cautiously designed to bespeak Costa Rica’s artisanal character. The run uses hand-drawn illustrations pinch integrated shapes and textures that tie inspiration from nan earthy world. This creator attack offers a stark opposition to emblematic integer aliases AI-generated imagery, underscoring nan campaign’s accent connected authenticity and naturalness.

These hand-drawn illustrations visually correspond nan country’s cultivation products and bring them to life successful a measurement that connects pinch nan values of European consumers who are progressively seeking natural, eco-friendly alternatives to mass-produced nutrient items. The illustrations item nan purity of Costa Rican nutrient and underscore nan connection that erstwhile it comes to food, choosing nan earthy action is nan champion prime for consumers’ wellness and nan planet.

Immersive Experiences successful Spain: Fire TV Panoramic and Brand Store

To beforehand nan run successful Spain, Amazon Ads has created a compelling, immersive acquisition done Fire TV Panoramic. The Fire TV acquisition offers consumers an engaging, full-screen panoramic journey into nan vibrant world of Costa Rica. Through this interactive experience, Spanish viewers tin research nan culture, stories, and values down Costa Rica’s cultivation exports. The immersive ocular storytelling reflects nan tone of Costa Rica while offering a deeper knowing of nan country’s dedication to sustainability and quality.

Additionally, an Amazon Brand Store has been group up to enactment arsenic a integer hub for nan campaign. This interactive level invites consumers successful Spain, Germany, and nan UK to observe not conscionable nan products, but nan taste and cultivation value of each item. The Brand Store includes an interactive map that guides users done Costa Rica’s cultivation landscape, allowing them to study astir really pineapples, bananas, cassava, and coffee are cultivated. It besides offers recipes inspired by Costa Rican traditions, arsenic good arsenic wellness tips that item nan wellness benefits of consuming these products.

The Brand Store serves arsenic a cardinal hub wherever consumers tin research each things Costa Rica. Visitors tin link pinch nan country’s rich | cultivation history and study astir nan processes that make Costa Rican products guidelines retired successful nan world market.

Engaging Consumers pinch Amazon Lockers and Fresh Bags

In summation to nan immersive experiences connected Fire TV and nan Brand Store, nan run extends into beingness spaces, including Amazon Lockers and Amazon Fresh Bags. In Spain and nan UK, Amazon Lockers will beryllium adorned pinch vibrant artwork that ties into nan campaign’s message. These lockers will besides characteristic QR codes that nonstop consumers to nan Amazon Brand Store, wherever they tin observe much astir Costa Rican products and entree recipes and wellness tips.

Meanwhile, Amazon Fresh Bags will transportation nan campaign’s messaging straight to consumers’ homes. These bags, which are utilized for market deliveries, will characteristic scannable QR codes that nexus to nan Brand Store, providing consumers pinch easy entree to recipes, tips, and much accusation connected nan ethical and sustainable accumulation of Costa Rican produce. This inaugural creates a seamless relationship betwixt nan online and offline aspects of nan campaign, ensuring that consumers tin prosecute pinch Costa Rica’s cultivation products successful aggregate ways.

Branded Alexa Experience: A Voice-Activated Journey

For consumers successful nan UK and Germany, nan run will characteristic a Branded Alexa Experience. This interactive characteristic allows users to entree voice-activated contented by simply saying, “Alexa, motorboat tips from Costa Rica.” The acquisition provides users pinch useful accusation astir really to choose, store, and bask Costa Rican produce, on pinch sustainability facts and taste insights. This is an innovative measurement to link pinch modern consumers, leveraging nan increasing usage of voice-activated technology to connection a personalized, informative experience.

Sustainable Agriculture: Costa Rica’s Commitment to nan Planet

Sustainability is astatine nan bosom of nan “The Natural Choice” campaign. Costa Rica has agelong been a leader successful sustainable agriculture, and this business pinch Amazon Ads further reinforces its dedication to environmentally responsible farming practices. Costa Rica’s cultivation manufacture is committed to preserving nan situation done practices that minimize nan effect of farming connected section ecosystems. From organic farming methods to fair waste and acquisition certifications, Costa Rican farmers uphold immoderate of nan highest standards of sustainability successful nan industry.

By focusing connected these values, nan run seeks to item nan value of supporting sustainable agriculture and promoting products that are grown successful harmony pinch nature. The inaugural not only benefits nan section farming organization but besides educates consumers successful Europe astir nan affirmative effect of choosing products that are cultivated nether strict ethical and biology standards.

Costa Rica’s Role successful nan European Market

The motorboat of “The Natural Choice” marks a important milestone successful Costa Rica’s efforts to grow its cultivation exports to Europe. By partnering pinch Amazon Ads, Costa Rica is capable to pat into a highly targeted and engaged user guidelines successful Spain, the UK, and Germany, 3 of nan astir important markets successful Europe. This run serves arsenic a strategical effort to position Costa Rica’s products arsenic nan premium prime for health-conscious and environmentally alert consumers crossed nan continent.

By showcasing nan country’s rich | cultivation practice and committedness to sustainability, Costa Rica is mounting itself isolated arsenic a leader successful nan premium nutrient market. The business pinch Amazon Ads is an important measurement towards building semipermanent relationships pinch European consumers and fostering greater consciousness of Costa Rica’s cultivation products.

Celebrating Authenticity and Sustainability

The “The Natural Choice” run is much than conscionable a trading initiative—it is simply a ceremony of Costa Rica’s authenticity, culture, and commitment to sustainability. Through its business pinch Amazon Ads, Costa Rica is introducing European consumers to its rich | cultivation offerings and reinforcing nan values that make nan state a leader successful ethical farming practices and premium exports.

As nan run unfolds, essential COSTA RICA is assured that it will not only summation consciousness of its cultivation products but besides foster a deeper relationship pinch European consumers who are looking for products that align pinch their values of health, well-being, and sustainability. By emphasizing nan natural, ethical, and high-quality attributes of Costa Rican produce, nan run invites consumers to make nan earthy prime for themselves and nan planet.