Published on October 24, 2025

Thailand’s Claudio Cerquetti Leads nan Way astatine Skål International Congress 2025
The Skål International World Congress, held successful September 2025 successful nan historical metropolis of Cusco, Peru, saw a move and engaging information from world tourism leaders. Among nan distinguished representatives was Claudio Cerquetti, a personnel of Skål International Koh Samui since 2004. He was a cardinal figure, representing Thailand and promoting nan country’s sustainable tourism efforts connected a world stage.
Skål International, a world web of tourism professionals, brings together complete 300 clubs from astir 100 countries. The organization’s longstanding mission, “Doing Business Among Friends,” was visible successful nan discussions, collaborations, and future-driven partnerships formed during nan event.
The Role of Claudio Cerquetti successful Promoting Thailand
Claudio Cerquetti, known for his activity successful sustainable tourism practices, played a pivotal domiciled during nan congress. Beyond his longstanding engagement pinch Skål, he besides contributed to nan arena by promoting Thailand’s tourism connected an world platform. His proactive attack included engaging delegates pinch a bid of cautiously crafted initiatives that not only showcased Thailand’s rich | taste practice but besides highlighted nan country’s committedness to sustainable tourism practices.
Cerquetti’s efforts were peculiarly evident arsenic he made judge Thailand’s beingness was powerfully felt among nan participants. He distributed 200 uniquely designed postcards to each Club Presidents and their teams, presenting Thailand arsenic a destination that is not only known for its breathtaking landscapes and humanities sites but besides for its sustainable tourism practices, which are gaining world recognition.
In summation to his distribution of postcards, Cerquetti played a cardinal domiciled successful mounting up dedicated displays that showcased Thailand’s tourism offerings. Working alongside nan Skål Global Marketing Executive, he made judge that nan various attractions, hospitality services, and eco-friendly initiatives from Thailand were beforehand and halfway during nan congress.
Skål International Congress 2025: A Celebration of Sustainable Tourism
The Skål International Congress is renowned for its attraction connected responsible tourism, and nan 2025 version was nary exception. With an expanding number of manufacture stakeholders turning their attraction toward sustainability, nan legislature became a important venue for discussing greenish tourism, sustainable hospitality practices, and really to minimize nan biology effect of nan tourism industry. The event’s theme, “Building a Sustainable Future for Travel,” was astatine nan bosom of galore sessions, including Cerquetti’s discussions.
Recognition of Thai Excellence successful Sustainable Tourism
A cardinal item of nan legislature was nan acknowledgment of starring sustainable hotels from astir nan world, pinch a typical attraction connected Thai contributions to nan field. Cerquetti took nan shape to judge prestigious sustainability awards connected behalf of 2 high-profile hotels successful India that had incorporated sustainable practices developed by his ain company.
The awards were presented to ITC Maurya successful Delhi and ITC Royal Bengal successful Kolkata for their exceptional committedness to reducing power depletion and adopting environmentally friends practices. The hotels utilized innovative energy-saving nets from Cerquetti’s company, CONTINEWM®, which had been instrumental successful helping them execute important reductions successful power use. This nickname was a testament to nan increasing world appreciation for sustainable practices successful nan hospitality industry, pinch Thailand playing a cardinal domiciled done Cerquetti’s initiatives.
Promotion of Thai Tourism astatine a Global Scale
Apart from nan sustainability awards, Cerquetti’s practice of Thailand was marked by respective different promotional activities. As an influential fig wrong nan Skål network, he took each opportunity to item Thailand’s rich | taste diverseness and unparalleled beauty. In his efforts to fortify Thailand’s position arsenic a apical world tourer destination, Cerquetti not only distributed materials but besides organized a dedicated convention wherever he discussed nan value of sustainability successful nan Thai tourism sector.
The promotional materials featured accusation connected eco-tourism, highlighting Thailand’s nationalist parks, wildlife sanctuaries, and sustainable accommodations. These materials emphasized Thailand’s ongoing activity to equilibrium improvement pinch conservation, ensuring that nan country’s earthy resources and taste practice are preserved for early generations.
Cerquetti besides focused connected ensuring that Thailand’s increasing estimation for sustainability would resonate wrong nan world tourism community. He said astir nan successful initiatives introduced by nan Thai authorities to boost nan sustainability of its tourism sector. These initiatives included promoting eco-friendly accommodations, reducing c footprints successful tourer hotspots, and encouraging responsible tourism practices among visitors.
The Surge successful Global Interest for Sustainable Tourism
Cerquetti’s defense for sustainable tourism was echoed by nan legislature participants, arsenic nan 2025 Sustainable Tourism Awards drew a grounds number of entries. A staggering 106 entries from complete 30 countries highlighted nan world displacement towards much responsible and eco-conscious tourism. The important information successful nan awards demonstrated that sustainable tourism is nary longer a niche but has go cardinal to nan industry’s future.
The legislature besides provided a unsocial opportunity for tourism professionals to collaborate and stock champion practices successful responsible tourism. Leaders from awesome tourism bodies, hospitality chains, and authorities agencies gathered to talk ways successful which nan manufacture could activity together to meet nan increasing request for sustainable recreation options.
Skål International’s Vision for Sustainable Tourism
As 1 of nan world’s starring organizations for professionals successful nan tourism sector, Skål International has agelong been committed to promoting sustainability successful each facets of travel. The organization’s sustainability initiatives are not only astir biology practices but besides astir creating a adjacent and inclusive tourism ecosystem that benefits section communities.
The legislature served arsenic a level for Skål International to reaffirm its committedness to these goals, encouraging members to adopt practices that guarantee nan well-being of some nan situation and nan group progressive successful tourism. During nan congress, discussions centered astir creating a much resilient tourism manufacture that prioritizes nan use of section communities while minimizing biology degradation.
Cerquetti’s engagement successful nan legislature demonstrated nan value of individual contributions to nan broader world sustainability movement. His efforts to bring Thailand’s sustainable practices to nan forefront of world discussions helped position nan state arsenic a leader successful responsible tourism.
The Growing Importance of Responsible Travel successful nan Industry
The attraction connected sustainability is becoming progressively important arsenic nan tourism manufacture recovers from nan impacts of world crises for illustration nan COVID-19 pandemic. With travelers becoming much environmentally conscious, destinations that prioritize sustainability are apt to spot accrued liking from visitors who worth eco-friendly practices.
This displacement is reflected successful Thailand’s caller initiatives, wherever nan authorities has implemented various measures aimed astatine reducing tourism’s biology impact. These measures see promoting greenish hotels, supporting sustainable proscription options, and encouraging responsible discarded guidance practices astatine tourer sites.
As nan request for responsible recreation options grows, Thailand’s committedness to sustainability ensures that it will stay an charismatic destination for eco-conscious travelers. With figures for illustration Cerquetti starring nan charge, Thailand is mounting a beardown illustration for different countries to travel successful nan effort to build a sustainable and resilient tourism industry.
Cerquetti’s Impact connected Skål International and Global Tourism
Cerquetti’s activity and contributions to Skål International person near a lasting effect connected nan statement and its members. His activity successful promoting sustainable tourism practices has not only influenced Thailand’s tourism manufacture but has besides inspired world efforts toward much responsible travel. As a cardinal fig wrong Skål, Cerquetti’s defense for greenish tourism practices is helping to style nan early of recreation worldwide.
Skål International’s world web of professionals has benefited from Cerquetti’s expertise and his expertise to foster collaboration among tourism stakeholders. His dedication to promoting sustainability has led to accrued consciousness of nan request for alteration wrong nan industry, and his contributions are helping to thrust invention successful sustainable tourism.
As nan tourism manufacture continues to evolve, Cerquetti’s domiciled successful advancing sustainability will apt proceed to animate caller initiatives that purpose to protect nan situation while ensuring that tourism remains a affirmative unit for world development.
The Future of Sustainable Tourism successful Thailand and Beyond
The 2025 Skål International Congress successful Peru marked a important milestone successful nan world tourism industry’s committedness to sustainability. Through nan activity of individuals for illustration Claudio Cerquetti, Thailand is positioning itself arsenic a leader successful sustainable tourism practices, mounting a benchmark for different nations to follow.
As nan tourism manufacture looks to nan future, nan lessons learned from events for illustration nan Skål Congress and nan nickname of sustainable tourism practices will play a important domiciled successful shaping nan adjacent era of travel. With continued defense and collaboration, tourism tin go a powerful unit for good, benefiting some nan situation and nan communities it serves.
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