Canada’s Tourism Sector Sees Unprecedented Growth With $59 Billion In Revenue, Boosted By Domestic Travelers And International Visitors

Published on October 30, 2025

In summer 2025, Canada’s tourism industry achieved a historical milestone, pinch a singular $59 billion successful gross betwixt May and August, marking a 6% year-over-year growth. This unprecedented capacity not only underscores nan resilience and spot of nan assemblage but besides highlights a important displacement towards a much geographically divers tourism market. While awesome metropolitan areas for illustration Vancouver, Toronto, and Montreal continued to thrive, nan nationalist tourism roar besides extended to much distant regions, including nan Atlantic provinces and nan Prairies, resulting successful a broad-based economical contribution that reached each corners of nan country.

A surge successful domestic tourism, driven by Canadians exploring their ain country, was 1 of nan cardinal drivers down this beardown performance. In addition, international visitors contributed importantly to nan summertime gross growth, pinch a 10% summation successful spending from overseas markets. The operation of local exploration and rising world demand has helped Canada’s tourism assemblage found a caller shape of opportunity for early growth.

The grounds summertime results are not conscionable a reflection of nan accrued measurement of tourists, but besides nan higher output per trip knowledgeable by world visitors. Canadians, too, demonstrated a clear desire to research much of their homeland, contributing to nan 7% year-over-year increase successful domestic tourism spending.

Key Highlights of Canada’s Record-Breaking Summer Tourism

• Record Tourism Revenue: Canada’s tourism gross reached $59 billion betwixt May and August 2025, pinch $44.4 billion from Canadian travelers and $14.6 billion from world visitors.
• National Economic Contribution: 89% of Canadian regions posted year-over-year growth, showing a genuinely national economical contribution from tourism.
• Standout Regional Growth: Atlantic Canada saw immoderate of nan highest maturation rates, outpacing awesome metro areas for illustration Toronto and Vancouver. The region benefited from beardown tourism request and rising world interest.
• Domestic Tourism Surge: Domestic tourism spending grew by 7%, driven by a shift towards inter-provincial travel, pinch Canadians exploring regions extracurricular their location provinces.
• Accommodation Sector Boom: The accommodation sector saw important growth, pinch hotel occupancy rates reaching 80.7% successful August 2025, nan highest since 2014, and RevPAR (Revenue Per Available Room) expanding by 6.6% complete nan summer.
• Regional Hotel Occupancy Increases: Despite an summation successful nan number of hotels and short-term rental options, regions specified arsenic Manitoba, Vancouver Island, Saskatchewan, Nova Scotia, and New Brunswick saw immoderate of nan highest occupancy increases.

Domestic Tourism: A Surge successful National Exploration

Canada’s domestic tourism surged successful nan summertime of 2025, pinch Canadians choosing to recreation crossed their ain immense landscape. As COVID-19 restrictions eased, Canadians took nan opportunity to research caller provinces and cities, spurred by nan desire for escapade and an accrued appreciation for nan country’s beauty. This inclination was peculiarly evident successful inter-provincial travel, wherever spending successful regions extracurricular of one’s location state roseate astatine a faster complaint than section intra-provincial travel.

• Increased Inter-Provincial Travel: Canadians showed a increasing appetite for recreation beyond their section provinces, pinch regions specified arsenic Nova Scotia and Saskatchewan experiencing immoderate of nan strongest maturation successful position of some visitation and spending.
• Rise successful Rural and Smaller City Travel: As nan tourism scenery shifted, smaller cities and rural areas saw an summation successful visitation, driven by Canadians seeking much authentic and off-the-beaten-path experiences.
• Hotel Occupancy Across Canada: The request for accommodation extended beyond nan awesome municipality hubs. For instance, Vancouver Island, Manitoba, and different agrarian regions knowledgeable nan highest summation successful edifice occupancy, indicating a broader entreaty of Canada’s divers recreation options.

International Growth: A Surge successful Overseas Visitors

Canada’s tourism assemblage besides saw a robust summation successful international tourism successful nan summertime of 2025. Visitors from overseas markets accrued spending by 10%, driven by stronger request for some leisure and business travel. The summation successful world spending, coupled pinch a increasing penchant for high-quality, luxury experiences, meant that visitors were spending much per travel than ever before.

• Higher Yield Per International Visitor: International tourists, peculiarly from European and Asian markets, are not only visiting successful higher numbers but are besides spending more, contributing importantly to nan wide maturation successful nan tourism sector.
• Record International Spending: Overseas travelers spent $14.6 billion during nan summer, demonstrating nan continued entreaty of Canada arsenic a world destination.

Standout Regional Growth

While awesome cities for illustration Toronto and Vancouver continued to tie tourists, Atlantic Canada emerged arsenic a standout performer, posting immoderate of nan highest maturation rates successful nan country. Newfoundland and Labrador, Nova Scotia, and Prince Edward Island were awesome beneficiaries of this trend, arsenic travelers looked for less crowded and more scenic destinations.

• Atlantic Canada’s Tourism Boom: The operation of earthy beauty, taste experiences, and a increasing world visitant guidelines helped Atlantic Canada execute above-average growth successful tourism revenue. The occurrence of Nova Scotia and Newfoundland and Labrador tin beryllium attributed to international visitors seeking nan charm and authenticity of nan region.
• Manitoba and Saskatchewan’s Success: Manitoba and Saskatchewan besides saw awesome increases successful some tourism spending and edifice occupancy, acknowledgment to an influx of some domestic and international visitors.

The Accommodation Sector’s Record Summer

Canada’s accommodation sector performed powerfully passim nan summertime of 2025, pinch hotel occupancy reaching a nationalist mean of 80.7% successful August. This marks nan highest occupancy complaint since 2014, signaling that Canadians are actively walking and booking overnight stays.

• Hotel and Short-Term Rental Success: Despite an summation successful accommodation supply, some accepted hotels and short-term rental services saw beardown demand, pinch RevPAR rising by 6.6% crossed nan country. Vancouver Island, Saskatchewan, and Manitoba knowledgeable peculiarly beardown maturation successful hotel occupancy.
• Rural and Urban Gains: While major municipality centers for illustration Toronto and Montreal continued to thrive, regions extracurricular of nan large cities besides benefited from accrued tourism and higher accommodation occupancy.

Conclusion

The summertime of 2025 marked a historical infinitesimal for Canada’s tourism industry, pinch $59 billion successful gross achieved. This milestone was fueled by a operation of beardown domestic tourism maturation and an summation successful international spending, driven by Canada’s entreaty arsenic a world-class destination for leisure, business, and luxury travel. The geographical diversification of tourism request successful Canada, particularly to regions for illustration Atlantic Canada, Saskatchewan, and Vancouver Island, shows that nan benefits of tourism are being dispersed crossed nan full country, bringing economic benefits to agrarian and smaller regions.

As Canada’s tourism sector looks ahead, nan capacity of summer 2025 lays a coagulated instauration for early growth, pinch continued opportunities for international engagement, regional development, and nan further strengthening of nan accommodation sector. The record-breaking summertime is simply a testament to Canada’s enduring entreaty arsenic a four-season destination for some domestic and international travelers.