Brett Horton Appointed Chief Advocacy Officer At The American Hotel & Lodging Association (ahla)

Published on October 31, 2025

In a strategical move to further heighten nan governmental power of nan American Hotel & Lodging Association (AHLA), Brett Horton has been appointed arsenic nan Chief Advocacy Officer. This recently created position marks an important milestone for AHLA arsenic it continues to grow its defense efforts crossed federal, state, and section levels. Horton’s appointment, announced by Rosanna Maietta, nan President & CEO of AHLA, will return effect connected December 1, 2025.

Horton brings pinch him a wealthiness of experience, having served for nan past decade arsenic nan Chief of Staff to U.S. House of Representatives Majority Leader Steve Scalise (R-LA). In his caller role, Horton will beryllium responsible for overseeing AHLA’s comprehensive advocacy and political engagement strategies. He will lead efforts aimed astatine advancing nan edifice industry’s priorities, which see addressing workforce challenges, supporting mini business owners, promoting nan franchise business model, and expanding recreation demand.

Enhancing Advocacy and Political Engagement astatine AHLA

As Chief Advocacy Officer, Horton’s activity will beryllium important successful shaping nan organization’s defense approach. He will oversee nan lobbying efforts, negociate nan Political Action Committee (PAC), and spearhead grassroots engagement initiatives. Additionally, Horton will guideline coalition-building efforts and issue defense campaigns, each of which are designed to position AHLA arsenic a powerful sound successful nan edifice industry.

The creation of this domiciled underscores AHLA’s dedication to strengthening its expertise to correspond nan divers interests of nan edifice sector. AHLA represents a wide scope of manufacture segments, from iconic edifice brands and franchised hotels to hotel owners, management companies, vendors, and suppliers. By expanding its defense team, AHLA intends to reside nan evolving needs of nan hospitality assemblage and efficaciously pass these priorities to policymakers crossed nan nation.

Joining a Leading Advocacy Team

Horton’s assignment is portion of a broader effort to heighten nan organization’s defense capabilities. He will subordinate a beardown and knowledgeable squad of leaders astatine AHLA, including Chirag Shah, Executive Vice President and General Counsel, Policy, Regulatory & Legal; Troy Flanagan, Executive Vice President, External Government Affairs and Industry Relations; Marilou Halvorsen, Senior Vice President, State and Local Government Affairs and Industry Relations; and Matt Carrier, Senior Vice President, Federal Government Affairs. Together, this powerhouse squad will collaborate to beforehand nan edifice industry’s interests astatine each level of government, ensuring that nan assemblage remains competitory and resilient.

AHLA’s Commitment to Legislative and Regulatory Priorities

Under nan activity of Brett Horton, AHLA will proceed to attraction connected advancing captious legislative and regulatory priorities for nan edifice industry. Key areas of attraction will see nan workforce challenges faced by nan sector, efforts to create a favorable operating situation for small business owners, and policies that support nan franchise business model. Additionally, AHLA will activity to foster policies that promote accrued recreation demand, further supporting nan betterment and maturation of nan hospitality industry.

The edifice manufacture has faced galore challenges successful caller years, and AHLA is committed to ensuring that nan needs of its members are represented successful legislative discussions. Whether advocating for amended workforce policies, addressing issues related to taxation, aliases promoting authorities that encourages recreation and tourism, AHLA’s defense efforts are designed to create an situation that benefits each segments of nan industry.

Expanding AHLA’s Political Influence

AHLA’s assignment of Brett Horton signals a deepening of its governmental and defense efforts. By bringing successful a highly knowledgeable master pinch a beardown inheritance successful U.S. authorities affairs, AHLA is positioning itself to navigate analyzable governmental environments much effectively. Horton’s acquisition connected Capitol Hill will supply invaluable penetration into nan soul workings of government, helping AHLA fortify its relationships pinch lawmakers and regulators.

Horton’s extended acquisition successful government affairs and political engagement will beryllium cardinal successful building coalitions and advocating for policies that use nan edifice industry. His activity will beryllium captious arsenic AHLA useful to power cardinal decisions astatine nan federal, state, and local levels, ensuring that nan needs of nan hospitality assemblage are heard and addressed.

A Strategic Move for AHLA’s Future

As nan hospitality manufacture continues to evolve, AHLA’s committedness to defense will beryllium important successful shaping nan early of nan sector. The assignment of Brett Horton arsenic Chief Advocacy Officer is simply a strategical move that reflects AHLA’s nickname of nan increasing value of political engagement successful nan modern business landscape. With Horton astatine nan helm of its defense efforts, AHLA is well-positioned to power argumentation decisions that effect its members and nan broader edifice industry.

The creation of this position besides highlights AHLA’s committedness to addressing nan analyzable issues facing nan industry, including workforce challenges, regulatory concerns, and nan request to create a much favorable operating situation for businesses. By expanding its defense squad and enhancing its engagement pinch policymakers, AHLA is taking proactive steps to guarantee that nan edifice manufacture remains strong, competitive, and well-represented successful early legislative discussions.

Looking Ahead: AHLA’s Growing Influence

The early looks promising for AHLA arsenic it continues to grow its power successful nan governmental and defense arenas. With Brett Horton starring nan charge, nan statement will beryllium amended equipped to tackle nan challenges facing nan edifice manufacture and advocator for policies that support maturation and innovation. As AHLA useful to fortify relationships pinch authorities officials, manufacture stakeholders, and nan public, its defense efforts will beryllium instrumental successful shaping nan early of nan edifice sector.

Brett Horton’s assignment arsenic Chief Advocacy Officer is simply a clear denotation that AHLA is committed to taking a activity domiciled successful influencing cardinal argumentation decisions. With his expertise and nan support of a dedicated defense team, AHLA will proceed to beryllium a powerful unit successful advancing nan priorities of nan edifice manufacture astatine each levels of government.