Australia Marketplace North America 2025 Sets Record Attendance, Highlights Tourism Opportunities In Los Angeles

Published on September 22, 2025

Tourism Australia’s flagship event, Australia Marketplace North America (AMNA25), wrapped up successful Los Angeles this past week, mounting a caller benchmark for attendance. With a important information from astir 300 manufacture professionals, nan arena highlighted Australia’s increasing entreaty to North American travelers, reinforcing nan value of this marketplace for nan country’s tourism sector. The arena was held from September 15-17, 2025, astatine nan Torrance Marriott Redondo Beach, attracting 117 Australian sellers and 111 North American buyers from 93 companies, marking nan largest version of nan arena successful its history. This momentous gathering provided valuable networking opportunities, fostering caller business partnerships and strengthening existing relationships wrong nan tourism industry.

A Landmark Event for Australian Tourism

The AMNA25 arena gathered tourism professionals from Australia and North America, highlighting nan captious connections wrong nan recreation industry. The event’s occurrence underscored nan increasing liking successful Australia arsenic a recreation destination, peculiarly from nan North American market. By bringing together cardinal manufacture players, nan arena fostered important collaboration and business improvement opportunities. A cardinal purpose was to fortify relationships while introducing caller products and experiences to meet nan evolving needs of travelers.

In summation to nan robust networking sessions, a prime group of Premier Aussie Specialist recreation advisors participated successful nan event, contributing to a broad speech of insights astir nan Australian tourism sector. These advisors are captious successful shaping recreation trends, peculiarly arsenic they subordinate to nan preferences and needs of North American travelers.

Growth and Opportunities successful nan Australian Tourism Market

The arena featured respective sessions that provided cardinal updates connected nan Australian tourism landscape. Tourism Australia shared insights into caller improvements successful aviation connectivity, making it easier for travelers from North America to entree celebrated Australian destinations. The marketplace capacity successful North America, a important conception for Australia’s tourism, has seen affirmative growth, pinch beardown visitant numbers expected to continue.

One of nan highlights of nan arena was nan unveiling of nan adjacent shape of nan “Come and Say G’Day” world campaign, which launched successful mid-September 2025. This run intends to further beforehand Australia’s unsocial attractions and experiences to world travelers, pinch a peculiar attraction connected expanding liking from North America.

What’s New successful Australian Tourism for North American Travelers?

Australia has agelong been a favourite destination for North American travelers, offering divers landscapes, vibrant cities, and rich | taste experiences. With caller initiatives for illustration accrued formation routes and targeted tourism campaigns, nan country’s allure continues to grow.

1. Improved Air Connectivity: Australian authorities are investing successful amended connectivity pinch North America, making it easier for travelers to scope cities for illustration Sydney, Melbourne, and Brisbane. For example, nan summation of nonstop flights and elastic connections ensures greater convenience for tourists.
2. Exciting New Attractions: Australia’s divers tourism offerings proceed to evolve, pinch caller attractions and experiences aimed astatine enticing visitors from North America. From nan stunning Great Barrier Reef to nan bustling cities of Sydney and Melbourne, travelers person a wide scope of activities to explore. Cultural experiences for illustration nan indigenous creation segment and world-class eating besides tie important interest.
3. Expanded Campaigns: As portion of its ongoing efforts to pull North American tourists, Tourism Australia continues to create imaginative trading campaigns specified arsenic nan world “Come and Say G’Day” initiative, which is designed to present caller travelers to nan beauty and wonderment of Australia.

What Should Travelers Do Before Visiting Australia?

For North American travelers readying their adjacent large escapade Down Under, location are a fewer cardinal tips and recommendations to guarantee a soft and enjoyable trip:

1. Plan Your Itinerary: With truthful overmuch to spot and do, it’s important to scheme your sojourn good successful advance. Consider walking to awesome cities for illustration Sydney and Melbourne, arsenic good arsenic earthy wonders for illustration Uluru and nan Great Barrier Reef. Research circumstantial events and festivals happening passim nan year, specified arsenic nan Sydney Festival aliases nan Melbourne International Comedy Festival.
2. Look for Deals and Packages: Keep an oculus retired for typical formation offers and edifice packages. Tourism Australia’s events, for illustration AMNA25, often supply valuable insights into nan champion deals for travelers. Travel agents specializing successful Australian trips tin besides thief curate personalized itineraries.
3. Prepare for nan Travel Distance: Flights from North America to Australia are long, truthful scheme for pitchy lag and return advantage of layovers to research different destinations on nan way. Many airlines now connection convenient stopovers successful Asia, which tin supply an further taste acquisition earlier reaching Australia.

Australia’s Continued Appeal to North American Tourists

Australia’s continued accent connected increasing its tourism marketplace successful North America shows that nan state remains 1 of nan astir sought-after destinations for travelers. The AMNA25 arena serves arsenic a reminder of nan value of face-to-face interactions wrong nan tourism manufacture and really overmuch imaginable lies successful creating and nurturing these relationships. The ongoing investments successful marketing, aerial connectivity, and tourism infrastructure are apt to support Australia connected nan radar for North American visitors successful nan coming years.

Looking Ahead: Australia’s Tourism Strategy for 2026 and Beyond

Tourism Australia’s attraction connected expanding its North American scope and maintaining beardown relationships pinch cardinal manufacture players is simply a strategical move to guarantee nan country’s continued maturation successful nan tourism sector. With early events and campaigns successful nan works, travelers from North America tin expect moreover much opportunities to research Australia’s divers landscapes and rich | culture.