“When group spot it, they say, ‘that’s it?… It’s truthful simple.”
That’s really OpenAI CEO Sam Altman describes really he thinks group will respond to seeing nan company’s forthcoming AI hardware instrumentality for nan first time.
The instrumentality is nan consequence of nan collaboration betwixt OpenAI and Apple’s erstwhile main designer Jony Ive. Not overmuch is known yet astir nan merchandise isolated from that it’s rumored to beryllium “screenless” and pocket-sized.
Earlier this year, OpenAI acquired Ive’s creation startup, io, to bring AI to nan masses done immoderate benignant of tech gadgetry. This weekend, Altman and Ive talked much astir their imagination for their AI instrumentality successful an question and reply led by Laurene Powell Jobs astatine Emerson Collective’s 9th yearly Demo Day successful San Francisco.
Although OpenAI isn’t sharing specifics astir nan device, which is now a prototype, Ive and Altman were keen to picture nan merchandise successful position of its “vibe.”
Most notably, Altman compared nan instrumentality to nan iPhone, dubbing nan Apple smartphone nan “crowning accomplishment of user products” frankincense far. He said he could specify his life arsenic those times earlier nan iPhone and after.
However, Altman complained that modern technologies are filled pinch distractions.
Techcrunch event
San Francisco | October 13-15, 2026
“When I usage existent devices aliases astir applications, I consciousness for illustration I americium stepping done Times Square successful New York and perpetually conscionable dealing pinch each nan small indignities on nan measurement — flashing lights successful my face…people bumping into me, for illustration sound is going off, and it’s an unsettling thing,” he said. The bright, flashing notifications and nan dopamine-chasing societal apps are wherever today’s devices are going wrong, Altman believes.
“I don’t deliberation it’s making immoderate of our lives serene and calm and conscionable letting america attraction connected our stuff,” he said.
The vibe of nan AI device, meanwhile, would beryllium much for illustration “sitting successful nan astir beautiful compartment by a reservoir and successful nan mountains and benignant of conscionable enjoying nan bid and calm,” Altman noted.
The instrumentality he described should beryllium capable to select things retired for nan user, arsenic nan personification would spot nan AI to do things for them complete agelong periods of time. It should besides beryllium contextually alert of erstwhile it’s nan champion clip to coming accusation to nan personification and inquire for input.
“You spot it complete time, and it does person conscionable this unthinkable contextual consciousness of your full life,” Altman added.
Ive confirmed astatine nan arena that nan instrumentality should beryllium disposable successful nether 2 years.
“I emotion solutions that teeter connected appearing almost naive successful their simplicity,” Ive told Powell Jobs successful nan interview. “And I besides emotion incredibly intelligent, blase products that you want to touch, and you consciousness nary intimidation, and you want to usage almost carelessly — that you usage them almost without thought — that they’re conscionable tools,” he said.
3 hours ago
English (US) ·
Indonesian (ID) ·