Alexa+ Comes To The Amazon Music App

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Image Credits:Amazon Music

6:00 AM PST · November 4, 2025

Amazon announced connected Tuesday that Alexa+, its upgraded adjunct powered by AI, is coming to nan Amazon Music app for iOS and Android devices. 

The characteristic is presently disposable crossed each Amazon Music subscription plans, but is only disposable for users pinch Alexa+ Early Access. (To entree Alexa+, pat nan “a” fastener successful nan little correct area and inquire your mobility utilizing nan built-in microphone connected your phone. ) 

The preamble of Alexa+ to Amazon Music intends to create a much conversational attack to euphony discovery. Unlike nan erstwhile type of Alexa, which only responded to basal commands, Alexa+ is designed to prosecute successful earthy dialogue. 

Users tin inquire circumstantial and obscure questions, specified arsenic queries regarding an artist’s influences aliases exploring deeper meanings down songs. It tin besides thief callback a song’s title by providing lyrics you retrieve aliases moreover mentioning nan movie it was featured in.

Additionally, Alexa+ tin create personalized playlists tailored to circumstantial requests, specified arsenic “Make a playlist of 2010s hits that support maine moving fast, starting pinch a way from Nicki Minaj,” nan institution suggested. 

Some different examples nan institution provided include: “Can you urge caller euphony that would make maine look cool to my 13-year-old girl without trying excessively hard?” and “What’s nan opus that plays during nan opening credits of ‘The Sopranos’?”

Image Credits:Amazon Music

Alexa+ was initially announced in February astatine nan company’s hardware arena and is positioned arsenic 1 of nan first consumer-focused supplier devices connected nan market. This adjunct tin execute actions connected a user’s behalf, specified arsenic booking edifice reservations and ordering groceries.

While Alexa+ is still successful its early stages and not yet wide disposable to nan public, it has already rolled retired to more than a cardinal users.

The institution reported that Amazon Music listeners who person tried nan characteristic are exploring songs 3 times much pinch Alexa+ than pinch nan original assistant, and those seeking recommendations are listening to astir 70% much music.

In ray of Spotify’s caller integration pinch ChatGPT, this could beryllium a strategical move by Amazon to compete pinch nan euphony streaming elephantine and showcase its ain AI investments. Amazon Music has already incorporated galore AI features into its app, pinch nan latest additions being weekly AI-generated playlists, AI-assisted search, and “Explore,” which helps users study much astir their favourite artists.

Lauren covers media, streaming, apps and platforms astatine TechCrunch.

You tin interaction aliases verify outreach from Lauren by emailing laurenf.techcrunch@gmail.com aliases via encrypted connection astatine laurenforris22.25 connected Signal.

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