Air Peace And The Gambia Highlighted At Akwaaba 2025

Published on September 20, 2025

The 21st Akwaaba African Travel Market ran from September 14 to 16, 2025, correct astatine Eko Hotels & Suites, Lagos, Nigeria. This apical arena highlighted conscionable really accelerated African recreation and tourism is moving these days. Big names for illustration Lagos State, Air Peace, The Gambia, Wakanow, and Interswitch were each there, and nan buzz showed really Africa is stepping up connected nan world tourism stage. Visitors recovered awesome chances to network, seal deals, and stock taste riches.

A Hub for African Tourism

As West Africa’s starring world recreation exhibition, Akwaaba has consistently attracted stakeholders from crossed nan continent and beyond. The 2025 version featured complete 3,000 delegates, including representatives from tourism boards, airlines, hotels, recreation agencies, and logistics companies. The arena highlighted nan increasing value of intra-African recreation and nan imaginable for accrued connectivity and collaboration wrong nan region.

Key Partnerships and Highlights

Lagos State’s engagement reaffirmed its committedness to promoting tourism and hospitality arsenic cardinal pillars of its economical development. The state’s support for Akwaaba aligns pinch its broader strategy to heighten its position arsenic a starring tourer destination successful Africa.

Air Peace, Nigeria’s largest airline, played a pivotal domiciled successful facilitating location connectivity. With an extended web crossed West Africa, Air Peace’s information underscored nan airline’s dedication to enhancing recreation options for African visitors and fostering economical ties betwixt nations.

The Gambia’s beingness astatine Akwaaba highlighted its entreaty arsenic a tourer destination, offering unsocial taste and earthy attractions. By engaging pinch manufacture professionals and showcasing its offerings, The Gambia aimed to pull much visitors and fortify its position successful nan competitory African tourism market.

Wakanow, a salient Nigerian recreation agency, showcased its innovative recreation solutions, emphasizing nan domiciled of exertion successful simplifying recreation readying and booking processes. Interswitch, a starring integer payments company, highlighted nan value of unafraid and businesslike costs systems successful nan recreation industry, facilitating smoother transactions for some businesses and travelers.

Youth and Innovation astatine nan Forefront

A notable inclination astatine Akwaaba 2025 was nan important information of young professionals successful nan tourism sector. Many exhibitors and attendees were emerging entrepreneurs and innovators, reflecting nan industry’s evolving landscape. Their beingness astatine nan arena signified a displacement towards a much move and digitally savvy tourism sector, pinch a attraction connected sustainable practices and personalized recreation experiences.

Cultural Celebrations and Networking Opportunities

Beyond business discussions, Akwaaba 2025 featured taste events that celebrated African practice and cuisine. The Jollof Rice War, a friends culinary competition, attracted attraction and highlighted nan value of nutrient tourism successful promoting taste exchange. Additionally, nan Top 100 Hotel Awards recognized excellence successful hospitality, encouraging establishments to uphold precocious standards and lend to nan region’s tourism appeal.

The arena besides provided ample opportunities for networking done B2B sessions, allowing participants to forge caller partnerships and research collaborative ventures. Country days and merchandise launches offered platforms for destinations and businesses to coming their unsocial offerings to a world audience.

Looking Ahead

Akwaaba 2025 reinforced nan value of collaboration and invention successful advancing Africa’s tourism sector. The arena demonstrated nan continent’s readiness to clasp caller trends and technologies, positioning itself arsenic a competitory subordinate successful nan world tourism market. With continued support from governments, businesses, and young professionals, Africa’s tourism manufacture is poised for sustained maturation and occurrence successful nan coming years.

For travellers, Akwaaba 2025 showcased nan herb and colour of everything Africa has to offer, showing disconnected nan sights, sounds, and tastes that make each area special. The continent is moving difficult to upgrade roads, lodges, and guides, truthful each travel feels easier and sparkier than nan last. With each upgrade, adventures get sweeter, taste stories go stickier, and memories agelong longer. More than ever, Africa is fresh to invited everyone pinch unfastened arms and unfastened hearts.