Accor Highlights Future Of Sustainable Hospitality With 2025 Design Awards

Published on September 6, 2025

Accor conscionable revealed nan winning projects for nan 2025 Accor Design Awards astatine nan Paris Maison&Objet show. This year’s situation asked designers to sketch eco-friendly edifice rooms aimed chiefly astatine water protection. The apical grant went to “Polé, Polé,” a conception by l’Ecole de creation Nantes Atlantique students Coline Robilliart and Corentin Rolland. Judges were drawn to nan concept’s vivid eco-inspiration, drawn from nan Morogoro region of Tanzania.

Contestants had to propose edifice bedrooms that trim c emissions, raise visitant enjoyment, and beforehand water conservation each astatine once. The champion concepts showed america that creation tin tackle biology headaches and still fto guests enslaved pinch nan earthy world. In all, 100-plus student teams from 20 schools crossed 11 nations entered nan challenge.

A Sustainable Revolution successful Hospitality Desig

The Accor Design Awards, which person been moving annually since 2016, supply a level for budding designers to reimagine hospitality pinch sustainability astatine its core. The title invites students worldwide to connection caller ideas that situation accepted concepts of creation and biology impact. For nan 2025 edition, nan spotlight was connected Novotel, Accor’s founding brand, and its business pinch WWF France to sphere nan oceans.

“Polé, Polé,” nan first-prize winner, merges section Tanzanian civilization pinch sustainable materials for illustration rammed world and reclaimed woods. Its creation incorporates water discarded to create beautiful furnishings and finishes, and nan building itself is elevated connected alloy stilts, allowing for earthy ventilation and h2o conservation systems. The task emphasizes minimizing exertion reliance and integrating natural, eco-conscious solutions to foster a deeper relationship betwixt guests and nan environment.

Judges’ Insights and Design Innovation

The divers sheet of judges, which included experts from Accor, WWF, and starring creation studios, evaluated each task based connected creativity, sustainability, and feasibility. The first prize assemblage was impressed by “Polé, Polé” for its innovative usage of water discarded successful edifice design, bringing attraction to biology issues while creating a memorable and meaningful impermanent experience. This task was recognized for not only its artistic entreaty but besides for nan practicality of its biology features.

Damien Perrot, Global Chief Design, Technical Services & Innovation Officer astatine Accor, remarked connected nan impactful imaginable of creation to style some impermanent experiences and world sustainability. Polé, Polé reimagines really hotels interact pinch their surroundings, creating a creation that connects group pinch quality while highlighting water conservation, he said.

Additional Award-Winning Project

In summation to Polé, Polé, nan 2nd and 3rd prizes were awarded to Chowa by Nora Chaumont and Fanny Monteyne, and Rosae by Erwan Loirat and Chloé Maudet, some from l’Ecole de creation Nantes Atlantique. These projects besides focused connected sustainability and nan domiciled of creation successful preserving nan environment.

The Head Judges’ Prize went to Algae by Juan Bueno and Rosalía Ordóñez from IED Istituto Europeo di Design Madrid, which explored nan usage of algae successful construction. The Public Choice Award was fixed to Whispers of nan Ocean,also from IED Madrid, which highlighted nan affectional effect of water conservation done design.

Travelers’ Guide to Eco-Friendly Hotel Stays

For travelers looking to lend to water preservation and sustainability, staying astatine hotels aligned pinch these values is simply a meaningful choice. Many edifice brands, for illustration Novotel, are integrating sustainable practices into their designs and operations, pinch a attraction connected reducing waste, conserving water, and utilizing eco-friendly materials.

Guests tin expect to brushwood innovative features specified arsenic carbon-tracking apps, rooms made from repurposed water plastic, and designs that minimize biology impact. When booking hotels, travelers should look for properties that are committed to sustainability, pinch clear practices for conserving resources and supporting conservation efforts.

Accor’s Commitment to Ocean Conservation

Novotel’s semipermanent business pinch WWF France underscores its dedication to water conservation. In 2024, nan marque signed a three-year statement pinch WWF to support projects focused connected protecting and restoring water ecosystems. Through this partnership, Novotel is moving to guarantee that complete 600 of its hotels worldwide are environmentally responsible and lend to nan preservation of nan planet’s oceans.

The 2025 Accor Design Awards bespeak nan brand’s broader ngo to harvester sustainability pinch hospitality, demonstrating really creation tin beryllium a unit for bully successful nan conflict against ambiance change. As nan hospitality manufacture continues to evolve, initiatives for illustration these are paving nan measurement for a much responsible and eco-conscious early successful travel.

A New Era of Sustainable Hospitality

The upcoming 2025 Accor Design Awards beryllium that awesome creation isn’t conscionable astir looking good. Every introduction we’ve seen weaves sustainability into its DNA. Imagine edifice rooms built from worldly pulled correct retired of nan ocean, and full systems that discarded nary water. These ideas are not nan region early they’re fresh now. When we, arsenic travelers, take to enactment astatine places that usage this benignant of pioneer design, we don’t conscionable bask nan experience. We awesome to nan full recreation manufacture that greener choices matter.