Friday, July 18, 2025
Prominent hospitality group Accor has announced nan motorboat of nan HERA Challenge to reward top-selling world recreation advisors. So for immoderate recreation professionals you whitethorn know, make judge they person signed up truthful they don’t miss retired connected this breathtaking opportunity—a unsocial profession situation and a chance to triumph a hosted travel to Colombia for nan winners to enactment astatine immoderate of nan brand’s astir beautiful properties. The awards are portion of an effort by Accor to admit advisors who thrust nan occurrence of nan company’s luxury and manner brands pinch their knowledge and dedication.
What is nan HERA Challenge?
The HERA Challenge is an breathtaking title that has been designed exclusively for members of Accor’s world loyalty program, HERA. HERA, which was launched a twelvemonth ago, provides recreation advisors pinch enhanced integer devices for booking, tracking, and reviewing their activities. These devices person made it easier for advisors to negociate bookings and way their progress. By participating successful nan HERA Challenge, recreation advisors person nan chance to beryllium recognized for their outstanding capacity and expertise.
The situation will reward nan apical recreation advisors pinch an all-expenses-paid travel to Colombia, wherever they will bask luxurious stays astatine nan Sofitel Legend Santa Clara Cartagena and nan Sofitel Barú Calablanca Beach Resort. The winners will acquisition nan champion of some worlds: nan vibrant civilization and history of Cartagena, on pinch nan serene beauty of Isla Barú. Accor’s committedness to sustainable and culturally delicate tourism will beryllium reflected passim nan journey, arsenic nan itinerary includes community-based experiences and section encounters.
How nan HERA Challenge Works
The HERA Challenge is unfastened to each recreation advisors enrolled successful nan HERA loyalty program. The situation will tally from November 15, 2024, to November 15, 2025, pinch last winners being notified successful December 2025. There are various categories nether which recreation advisors tin compete, and each class focuses connected circumstantial aspects of performance.
Performance Champions
One of nan cardinal categories successful nan HERA Challenge is nan Performance Champions category. Travel advisors who make nan highest full gross connected HERA.Accor.com will beryllium recognized arsenic nan apical performers. In addition, location will besides beryllium nickname for nan apical 3 advisors pinch nan highest gross from a azygous booking. These categories will item nan astir successful recreation advisors successful position of wide income and nan size of individual bookings.
Regional Stars
The Regional Stars class acknowledges nan apical 3 advisors from each of nan pursuing regions:
- The Americas
- Europe, Africa, and Turkey
- The Middle East, Asia, and nan Pacific
By recognizing nan apical performers successful each region, Accor ensures that advisors from astir nan globe person an adjacent opportunity to participate and excel successful nan challenge.
Brand Experts
The Brand Experts class is dedicated to nan recreation advisors who specialize successful Accor’s premium brands. The apical 3 advisors successful each of nan pursuing marque categories will beryllium celebrated:
- Orient Express
- Fairmont
- Raffles
- Sofitel, Sofitel Legend & MGallery
- Ennismore manner brands
This class encourages recreation advisors to attraction connected circumstantial brands and build beardown expertise, providing personalized services to their clients.
Destination Diversifiers
The Destination Diversifiers class rewards recreation advisors who showcase their expertise successful booking divers destinations. The apical 3 advisors successful this class will beryllium those who show nan astir assortment successful nan countries they person booked, showcasing their expertise to trade unsocial recreation experiences for clients seeking different locations astir nan world.
The Prizes: An Exclusive Trip to Colombia
For nan winning recreation advisors, nan prize is an unforgettable acquisition successful Colombia. The itinerary will see stays astatine 2 of Accor’s astir luxurious properties:
- Sofitel Legend Santa Clara Cartagena: This hotel, which was erstwhile a 17th-century convent, is now a awesome of French luxury mixed pinch assemblage charm. Located successful nan bosom of Cartagena’s walled city, nan edifice is renowned for its tranquil spa, elegant arena spaces, and good eating options.
- Sofitel Barú Calablanca Beach Resort: Situated connected Isla Barú, this edifice offers breathtaking views of nan turquoise oversea and pristine beaches. The LEED-certified spot features modern rooms and suites, each pinch a backstage balcony. With aggregate eating options, including an Asian-Latin fusion restaurant, nan edifice promises to supply an unforgettable culinary experience.
The itinerary is designed to connection meaningful taste encounters, allowing recreation advisors to link pinch nan section organization and research Colombia’s rich | heritage. Activities will see section tours, wellness experiences, and an opportunity to bask nan earthy beauty of Colombia.
The Importance of HERA: Empowering Travel Advisors
The motorboat of nan HERA loyalty programme past twelvemonth marked a important milestone for Accor. Designed to connection recreation advisors a broad suite of devices and rewards, HERA has allowed members to heighten their businesses pinch an improved integer experience. With nan thief of HERA, recreation advisors tin easy negociate bookings, way revenue, and summation insights into their performance.
Furthermore, HERA members are awarded points that tin beryllium redeemed for edifice stays, shopping, and different rewards. The programme offers exclusive entree to edifice profiles and hotel-level support, providing advisors pinch nan resources they request to present outstanding work to their clients.
Conclusion
The HERA Challenge, sponsored by Accor, goes beyond a title to observe and admit nan phenomenal efforts of recreation advisors globally. Accor is acknowledging nan commitment, knowledge, and emotion of recreation that recreation advisors lend by giving them nan opportunity to triumph a once-in-a-lifetime travel to Colombia. Accor has empowered these experts done nan motorboat of HERA, proving this situation to beryllium an exhilarating and rewarding leap for those excelling connected each levels.
References: Accor Group Official Website, Government of Colombia Official Tourism Page