Aamir Riaz, Coo Of Amsa Hospitality, Discusses Future Business Hotel Strategies And Expansion Plans In Saudi Arabia

Sunday, July 27, 2025

In an exclusive question and reply astatine nan Future Hospitality Summit 2025 successful Saudi Arabia, Aamir Riaz, nan Chief Operating Officer (COO) of AMSA Hospitality, shared breathtaking developments for nan hospitality sector. With Saudi Arabia quickly transforming into a awesome business and tourism hub, AMSA Hospitality is preparing to cater to some home and world business travelers. Here’s a heavy dive into Riaz’s imagination for nan early of business hotels and nan challenges his institution is navigating successful nan increasing market.

Expansion Plans for AMSA Hospitality

AMSA Hospitality is mounting nan shape for accelerated maturation successful nan adjacent 2 years, pinch 7 caller edifice projects successful nan pipeline. According to Riaz, these projects are focused connected secondary cities successful Saudi Arabia, a strategy that nan institution believes will thrust business success. “Secondary cities are becoming a privilege for america because they connection a awesome opportunity to pat into increasing business hubs extracurricular of nan capital,” said Riaz.

The caller hotels will chiefly cater to business travelers, focusing connected locations adjacent to airports, business areas, and business hubs. These strategically chosen sites guarantee that AMSA’s hotels are accessible to nan increasing number of companies operating successful Saudi Arabia’s emerging business sectors.

Business Hotels Over Luxury Stays

AMSA’s business exemplary is firmly rooted successful nan business edifice segment. While luxury hotels whitethorn entreaty to leisure travelers, AMSA is focusing connected mid-range hotels that connection a comfortable, applicable acquisition for business professionals. Riaz highlighted that business travelers do not prioritize luxury but alternatively attraction connected affordability, comfort, and proximity to their business destinations.

“Our strategy has ever been astir delivering what our customers need,” said Riaz. He explained that AMSA’s business hotels connection sustainable amenities, businesslike services, and a attraction connected location, making them perfect for business trips.

Challenges Faced by nan Industry

Despite nan imaginable successful Saudi Arabia’s hospitality industry, Riaz acknowledged that nan assemblage faces respective challenges. One awesome rumor is nan trouble successful uncovering skilled unit for nan increasing number of hospitality projects. “The situation is not successful nan marketplace request but successful uncovering qualified experts successful nan field,” Riaz explained.

To tackle this issue, AMSA has invested successful their ain training programs done nan AMSA Academy. This inaugural is aimed astatine recruiting caller graduates and training them to go proficient successful nan hospitality sector, which is important for nan company’s maturation strategy. By processing their ain talent pool, AMSA intends to span nan accomplishment spread successful nan manufacture and guarantee that their properties present top-notch service.

Market Research and Customer Feedback: The Key to Success

Riaz emphasized that nan company’s strategical decisions are driven by thorough marketplace investigation and customer feedback. AMSA Hospitality continuously adapts its offerings to align pinch marketplace trends, ensuring that their business exemplary remains competitive. Riaz shared that their attack is data-driven, and they trust heavy connected customer feedback to refine their services.

Saudi Arabia is undergoing important changes successful its infrastructure and business environment, and Riaz believes that staying attuned to nan needs of customers and nan industry’s shifts is basal for AMSA’s success.

Looking Toward nan Future: Business and Leisure Opportunities successful Saudi Arabia

Saudi Arabia is group to big awesome world events, including nan World Cup, which will further elevate its position arsenic a cardinal destination for some business and leisure travelers. Although AMSA’s superior attraction is connected business hotels, Riaz sees nan imaginable for maturation successful nan leisure conception arsenic well. “While business recreation is our main focus, we understand that nan increasing request for leisure accommodations is important,” he said.

As Saudi Arabia continues to create into a world hub for business and tourism, AMSA is well-positioned to capitalize connected some markets. With projects that cater to nan needs of business travelers, AMSA is paving nan measurement for a caller era of hospitality successful Saudi Arabia.