Published on March 12, 2026
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ILTM Africa 2026 is group to make its highly anticipated return astatine nan Norval Foundation successful Cape Town, South Africa, from April 10–12. This version promises to beryllium nan largest gathering of luxury recreation manufacture leaders from astir nan world, marking a important milestone successful nan event’s history. The gathering will bring together apical luxury suppliers and recreation buyers, creating an exceptional level for networking, business development, and collaboration wrong nan luxury recreation sector.
ILTM Africa 2026 is group to make its highly anticipated comeback astatine nan Norval Foundation successful Cape Town, from April 10–12. This version marks nan largest gathering since nan pandemic.
Bringing together cardinal luxury suppliers and recreation buyers from crossed nan globe, ILTM Africa 2026 will characteristic a meticulously crafted schedule aimed astatine fostering meaningful business relationships successful an engaging and immersive setting.
“This year, ILTM Africa welcomes world delegates representing 32 countries, reinforcing
its domiciled arsenic nan starring gathering spot for African luxury travel,” says Megan De Jager, Portfolio
Director astatine RX Africa. “We are excited to return to nan iconic Norval Foundation, wherever art,
culture and creation intersect to create an inspiring backdrop for business-building and igniting
long-term partnerships.”
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James Vos, nan City of Cape Town’s Mayoral Committee Member for Economic Growth and Tourism, proudly highlights nan city’s domiciled successful hosting ILTM Africa arsenic a cardinal arena wrong nan larger Africa Travel Week initiative.
“Events for illustration these showcase nan champion of our destination, our crafts, cultures, communities and
cuisine, nan authentic ingredients that make Cape Town specified a sought-after spot to visit.
Tourism is simply a powerful economical driver for our city, pinch astir 7% of our workforce employed in
the visitant economy, which is why we proceed moving to link Cape Town to much source
markets and guarantee nan benefits of tourism are felt passim our section economy.”
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A Journey of nan Senses
De Jager highlights that African storytelling and immersive recreation experiences are astatine nan bosom of nan three-day event. ILTM Africa 2026 will characteristic sensory-driven, engaging experiences that cater to nan changing desires of modern luxury travellers.
“The wide travel for buyers will beryllium seamless and considered, pinch an first invited and
transfer to nan venue by Jeep Tours and Cape Sidecar Adventures. Upon arrival, nan Isibane se
Afrika Choir will present a philharmonic welcome, capturing nan tone and warmth of nan continent,”
she adds.
Cape Island will unveil a custom-designed ILTM Africa fragrance, highlighting nan powerfulness of scent trading to heighten marque nickname and time off a lasting belief connected travelers. This signature scent will beryllium shared pinch attendees and integrated passim nan venue, amplifying ILTM Africa’s committedness to multi-sensory engagement successful a luxurious business setting.
Additionally, vino tourism will beryllium a cardinal theme, reflecting nan increasing world liking successful immersive, location-based recreation experiences. This taxable will beryllium explored done a specialized chat hosted by The Wine Tourism Conference (WTC), followed by an exclusive luncheon and backstage vino cellar circuit astatine Klein Constantia Wine Estate, 1 of South Africa’s astir renowned vino estates.
Conscious Luxury
Sustainability plays a cardinal domiciled successful nan ILTM Africa experience, pinch a notable item being nan engaging tactile ‘poke art’ installation by Painted Wolf Wines. This inaugural allows participants to actively support African chaotic canine conservation efforts, underscoring really corporate individual actions tin make a profound and lasting difference.
The Africa Luxury Network Chamber of Commerce and Industries will showcase an array of exclusive African luxury offerings. Among these is Wazawazi, a sustainable leather marque that highlights African craftsmanship. Other innovations from African creators see beverages made from Kalahari Truffles, plant-based leather alternatives by Holy Kow, and eco-friendly, handcrafted gifts by The Wren Design, each made from recycled materials.
Cape Town Tourism, nan event’s big destination partner, will stress nan city’s luxurious appeal, cementing its estimation arsenic a premier world destination for events and tourism. As portion of nan showcase, Vos and his squad will present Cape Town’s caller Tourism Framework, alongside cardinal elements from nan This is Cape Town campaign.
“This campaign, implemented by nan City’s Tourism and Place Marketing Branch, positions our
city crossed six continents and successful 55 cities done targeted campaigns, hose partnerships and
city-to-city collaborations. This activity is astir expanding nan tourism worth concatenation and ensuring
the full ecosystem useful well, attracting much visitors, encouraging longer stays and
strengthening nan economical effect of tourism crossed our city.”
Digital Expansion astatine ILTM Africa 2026
The twelvemonth 2026 ushers successful a important leap successful integer invention for ILTM Africa, highlighted by nan preamble of an precocious arena app designed to heighten lead generation. This caller app simplifies nan process for delegates to build and nurture connections good beyond nan arena itself.
ILTM Africa is besides intensifying its media outreach, pinch De Jager announcing a business pinch Voyages Afrique to motorboat a caller luxury magazine. This inaugural will complement nan exclusive media opportunities being offered to partners, allowing them to prosecute pinch Africa’s apical products, destinations, and compelling stories.
“This year, we’ve amplified our ngo of seeking caller avenues to turn nan manufacture and
connect buyers and suppliers beyond nan 3 days of nan show,” she explains.
As ILTM Africa prepares for nan 2026 event, nan statement extends its heartfelt gratitude to nan basal partners who person been instrumental successful making nan show a reality. Special acknowledgment spell to NVD Property & Project Management, The Diamond Works, Cape Sidecar Adventures, Cape Town Tourism, nan City of Cape Town, Klein Constantia Wine Estate, and nan Norval Foundation for their unwavering support.
Additional appreciation is extended to Lift, which will assistance successful transporting arena speakers and buyers crossed nan country, and Paper Aeroplane, which is responsible for designing nan exclusive artwork for nan programme guideline cover. Reverie Social Table besides deserves nickname for hosting an exclusive media arena successful support of nan show. Throughout ILTM Africa and nan accompanying Africa Travel Week events, Airalo will supply seamless connectivity, ensuring an enhanced acquisition for each delegates.
ILTM Africa 2026 is group to make its highly anticipated return astatine Cape Town’s Norval Foundation, from April 10–12. This version will characteristic nan largest gathering of luxury recreation manufacture leaders from crossed nan globe. The arena promises to create valuable networking opportunities and foster meaningful business relationships successful a move and immersive setting.
“With its strongest post-Covid line-up, a renewed attraction connected vino tourism, and an immersive
celebration of African luxury, ILTM Africa 2026 promises to beryllium a defining infinitesimal for our
industry and really we showcase Africa to nan world’s high-end recreation community,” she concludes.

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